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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
Doisy & Dam (D&D) is a confectionery challenger brand that produces a range of dark chocolate products. It claims that its products are sold across the UK and stocked by Amazon, Sainsbury's, Holland & Barrett, Ocado, Boots, and other global markets. D&D's products are created using ethically sourced cocoa, natural ingredients and contain no traces of palm oil. The company aspires to become a contender in the UK confectionery market that was worth £3.9 billion in April 2021. It further points out that people are aware of the health and the sustainability credentials of the products they buy. It intends to target this sentiment and become an established brand. The company states it has grown its sales to over £1 million and aspires to become the best dark chocolate confectioner in the UK. D&D state they will use the investment for marketing, expanding its product range, and growing its export business.

Pitch Rated

81%

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days to go: Expired investment: £515,735
A fashion brand in the contemporary luxury accessories market ethically producing handbags to be sold directly to the consumer through e-commerce. Hill & Friends's handbags are manufactured from high quality materials in Western Europe. All leather used is ethically sourced and is a by-product of the food industry. The company sells its products via their own website, through wholesalers and at retailers such as Selfridges, Barneys, Harvey Nichols and Fenwick. Hill & Friends are raising funds to invest in three initiatives. Firstly, they are seeking change in their manufacturing process to utilise more scalable and agile methods that will reduce total expenditure and shorten lead times when reordering high-selling products. Secondly, the company intends to re-platform from Magento to Shopify due to the latter's greater impact on the market. This will result in an improved customer experience and better integrations with affiliate sites. Finally, with the rapid increase of online shopping, Hill & Friends will use the funds raised to invest further in digital marketing by increasing the number of social ads and working alongside a diverse range of online influencers.
days to go: Expired investment: £773,059
Gunna Drinks is a company that manufactures and sells craft soft drinks, consisting of natural juices with less than 5% sugar and no artificial colours or flavours. They have outshone established competitors like Gingerella, Fentimans & FeverTree in taste tests, and its recipes draw inspiration from around the world. Gunna is stocked in major supermarkets and convenience stores across the UK such as Co-op, Sainsbury’s, Amazon, Ocado, and JD Wetherspoon. Gunna Drinks has experienced 85% revenue growth in 2019 and was overfunded by 78% in its last crowdfunding round. The company will utilise the investment to boost consumer marketing to drive rapid revenue growth and develop new products and flavours.
days to go: Expired investment: £274,880
Planks is a British clothing brand that creates eco-conscious outerwear for skiers. The company is an omni-channel brand that sells Direct-to-Consumer (DTC) via planksclothing.com, through its Val d’Isère store and other retailers. Planks uses 'Bluesign' approved fabrics and incorporates 'REPREVE' recycled yarns into 68% of its products having recycled 1.5 million waste plastic bottles, in the process, so far. The company had a turnover of £1.85 million between May - June 2020. Planks has a growing community of 27,000+ customers that are a part of its Grassroots Tour initiative. Planks's loyalty platform, 'The FUSS', allows the brand's best customers to complete missions, create content and become brand advocates. The company will use the investment to continue international D2C expansion by improving customer experience in target markets via website localisation and digital marketing and sustain Business-to-Business (B2B) growth via digital wholesale accounts and integrated marketplaces.

Pitch Rated

74%

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days to go: Expired investment: £847,154
GreenPiP produce sustainably sourced, green packaging for the packaging market. Their packaging will be made of just one material and therefore it is easier for the agencies that deal with recycling once it has been discarded.
days to go: Expired investment: £105,000
Better Universal Grub (BUG) aspires to make edible insects mainstream and asserts that it is a sustainable and delicious superfood. BUG's argues that its recipe kits make it easy to cook tasty insect meals at home. It will initially sell its kits Direct-To-Consumer (DTC) and expand into retail and food services by 2022. The company averaged a 30%+ Month-on-Month (MoM) growth rate of meals that it sold during its beta testing. It aims to become a contender in the estimated £1.1 billion insect protein market across the UK. The company's recipes have been showcased by celebrity Chef Prue Leith. BUG has been featured in media entities like The Guardian, The Grocer and Business Insider. It will use the investment to scale the business and begin getting its tasty grub on dinner tables across the country
days to go: Expired investment: £372,855
Elizabeth Henley® Ltd is designing the world's first smart window shutter developed with microprocessor technology. The product is designed to automatically close the blinds at the time of dusk. It can also turn on LED switches, thereby offering mood lighting to a room. It has a license contract with Apple to promote integration with HomeKit tech. Elizabeth Henley® Ltd. also has design patents for wingtip® and shutter design with which it aims to cover the central and higher end of the market. The company has attracted interest from customers in the UK, USA, Europe, Dubai and Australia. With the proceeds, the company will further improve the prototype and buy tooling and machinery.
days to go: Expired investment: £26,700
Tethered Drones Systems Limited (TDS) builds and develops autonomous tethered drones for use in surveillance and communications scenarios. Its product, Tethered UAV, exhibits a flight duration of 24 hours or more with secure communication via a tether. The platform can carry a range of payloads to meet client needs. The company asserts that the product has multiple uses for broadcasters such as telecasting outdoor sporting events. The UAV's blue light services, including search and rescue, holds prominence in high-risk maintenance inspections for oil and gas platforms and wind farms – both on and offshore. The company will use the investment to grow its business across different verticals.
days to go: Expired investment: £73,125
Real Stars Are Rare has been created by singer/songwriter Paul Weller and retailer Phil Bickley. They have designed timeless and stylish pieces in top quality materials which can be bought online or in Phil's shop 'Tonic' on the Portobello Road. 
days to go: Expired investment: £232,550
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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