Borrow A Boat

Borrow A Boat (BaB) is a boat charter company that allows customers to book boats of all types online for charter - whether a short-notice request for day hire, a long weekend on board, or a 7-14 day boating trip for an upcoming summer holiday. The company asserts that it is the UK's leading boat charter marketplace with access to over 35,000 boats listed in 65+ countries. BaB was the headline sponsor of the UK's biggest boat show in 2019 - the Southampton International Boat Show. It claims that the global yacht charter market is projected to reach $25 billion by 2027. BaB aims to make boating easier than ever for people and become the segment leader. The company intends to launch into eight new countries in 2021. It will use 60% of the investment for paying its in-house tech team who are developing the user experience and automation of the BAB portal and app, 35% for digital marketing including content, and 5% towards covering company overheads such as accounting and legal.