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Status: Funded

Jul 1st 2020 - Aug 24th 2020

CakeDrop is a cake scheduling and delivery platform revolutionising office cake culture. The company's products, it claims, helps save office managers' time, brings teams together, and provides a lucrative route to market for local artisan bakeries. In the wake of Covid-19, the company adapted itself to provide cake by post which has proved to be a profitable move with companies wanting to treat staff at home. CakeDrop sells packages of 5, 12, 25 or 50 cakes, which appear as a credit on a customers' online account for them to schedule for delivery as-and-when required. The company delivers its cakes via zero-emission bikes. It has featured in publications like British Baker Magazine, City AM and Business Daily and has witnessed an 84% repeat purchase rate on packages from 2018 onwards. The company will use the investment to improve its marketing campaign, upgrade its platform, hire staff and boost product development. 

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CakeDrop Rating Review

Pitch rating powered by CROWDRATING

Rated on 13/07/2020

Pitch Rated

41%

Insufficient Data

Management

66%

Product

58%

Investment

UNRATED*

* Section unrated owing to insufficient or incomplete information available at the time of rating.

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    £986,976
    pre-money valuation

    9.20%
    equity available

    150
    investors

    £671
    pledge per investor

    10295405
    company number

    Active
    company status

    26/07/2016
    incorporated 8 years

    Previous Funding rounds
    28 Mar 24 Seedrs £100,621 / 101% 41.33%

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 66%

Skills 55%
CakeDrop’s team is relatively small, consisting of the two Co-Founders, and one Director. Their three team members are covering the roles of Marketing, Platform Development, and Finance. One of the Co-Founder is skilled in Quantitative Research, Media Monitoring, Social Research, Social Media Marketing, Media Relations, and Data Analysis. Also, she is taking responsibility as the Marketing Head in the organisation. The second Co-Founder is skilled in Public Speaking, Customer Service, Advertising, Digital Marketing. She is also overseeing the company finances working as a Finance Head. The Director is specialised in Business Strategy, Time Management, Communication, Team Building, and Decision Making. We note that none of the Co-Founders has neither worked in the cake market previously.

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Funding progress

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More from Catering, Food and Drink

Yolk, also known as In One Basket Limited, is a pioneering company revolutionizing the food and coffee experience for people on the move. They provide high-quality sandwiches, salads, and improved breakfast options without the premium cost, boasting five successful locations in London and three upcoming openings in the second half of 2023
days to go: TBC investment: Withheld

Log in to view amount pledged

    Log in to view target

    £986,976
    pre-money valuation

    9.20%
    equity available

    150
    investors

    £671
    pledge per investor

    10295405
    company number

    Active
    company status

    26/07/2016
    incorporated 8 years

    Previous Funding rounds
    28 Mar 24 Seedrs £100,621 / 101% 41.33%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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