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Status: Extended

Jun 7th 2021 - Jul 17th 2021

Dr. Will’s is an all-natural condiment company started in 2015 by real-life doctor, Dr Will. The company has grown from farm shops and Selfridges food hall to nationwide availability, with listings on Ocado, Waitrose and Tesco since its 2017 launch. It has sold 10,000 bottles in Tesco in its first two months, donated £10,000 worth of sauce to food charities up and down the UK and became a fully certified B-corp. Dr. Will's claims to have a thriving 'Strava Club' to get its sauce lovers outdoors. It has sold over 450,000 products and registered over £1 million worth of sales to date. It will use the investment to increase trade marketing spend with Tesco, Waitrose and Ocado, increase brand awareness through online marketing and sampling, grow its e-commerce (DTC) channel, build its team, and invest in packaging and innovation to make its business greener.

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Log in to view amount pledged

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    £4,000,966
    pre-money valuation

    9.09%
    equity available

    739
    investors

    £1,519
    pledge per investor

    09965620
    company number

    Active
    company status

    22/01/2016
    incorporated 8 years

    Previous Funding rounds
    23 Jun 23 Seedrs £1,122,376 / 281%

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days to go: Extended investment: Withheld

Log in to view amount pledged

    Log in to view target

    £4,000,966
    pre-money valuation

    9.09%
    equity available

    739
    investors

    £1,519
    pledge per investor

    09965620
    company number

    Active
    company status

    22/01/2016
    incorporated 8 years

    Previous Funding rounds
    23 Jun 23 Seedrs £1,122,376 / 281%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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