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Technology

Fertility Circle

Status: Funded

May 23rd 2021 - Jun 21st 2021

The Fertility Circle (TFC) aspires to become the go-to channel for one in six couples that are struggling to conceive. It aims to help them via its app that consists of four core features namely, community guidance, expert help, knowledge sources, and holistic support channels. The company aims to become a contender in the fertility market that is projected to hit $41 billion by 2026. TFC asserts that it is supported by notable entities like Virgin Startup, FemTech Lab, and 'M' accelerators. TFC has featured in media entities like Grazia, Thomson Reuters, and Thrive Global and was included in Apple's ‘Hot Right Now' list being ranked second for 'Fertility Support' in the App Store. The company has witnessed a 40% Month-on-Month (MoM) user growth, over 6,000+ app downloads in 6 months, and a social community presence of 5,000 followers to date. TFC will use the investment to pilot with six leading fertility clinics to offer the application to their patients.

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Fertility Circle Rating Review

Pitch rating powered by CROWDRATING

Rated on 14/06/2021

Pitch Rated

81%

Gold

Management

90%

Product

76%

Investment

78%

Log in to view amount pledged

    Log in to view target

    £1,979,437
    pre-money valuation

    16.50%
    equity available

    510
    investors

    £767
    pledge per investor

    12334967
    company number

    Active
    company status

    26/11/2019
    incorporated 4 years

    £1.63
    share price

    Previous Funding rounds
    18 Apr 24 Crowdcube £391,372 / 157% 81.33%

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 90%

Skills 91%
Fertility Circle was developed by the Co-founders, who combined their entrepreneurial, and healthcare specialisation, along with the expertise of marketing and finance to create a platform for fertility-related issues. As per the profiles listed publicly and on LinkedIn, the Co-founder/CEO is skilled in private equity, management consulting, and investment banking. She also has 2 publications on children's and young people's mental health issues to her credit that were published in 2016 and submitted to NHS. She has previously managed at the same stage for a management consulting business in healthcare. The Co-founder/CCO has a background in design and sales and is adept with skills of art direction, textile design, and sales operations. Having a deep understanding of start-ups and business development, the Co-founder/COO is a serial entrepreneur who specialises in entrepreneurship, start-ups, social change, sales, operations, alternative investments, and capital markets. Given her background in finance, she is likely to handle the company finances also. In addition, the team is supported by product partners, app champions, and a user panel.

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Funding progress

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Log in to view amount pledged

    Log in to view target

    £1,979,437
    pre-money valuation

    16.50%
    equity available

    510
    investors

    £767
    pledge per investor

    12334967
    company number

    Active
    company status

    26/11/2019
    incorporated 4 years

    £1.63
    share price

    Previous Funding rounds
    18 Apr 24 Crowdcube £391,372 / 157% 81.33%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph