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Manufacturing and Retail

Love Ocean Group Ltd

Status: Funded

May 23rd 2021 - May 29th 2021

Love Ocean (LO) is an ocean-inspired bathroom product brand. It is on a mission to make natural marine ingredient products, eliminate single-use plastic in the bathroom and drive a 'Reuse & Refill' (R&R) culture. LO aims to become a contender in the adult and children's toiletries market worth £750 million in the UK alone. LO is launching a children's product range that consists of a whale tail-shaped bottle made from 100% post-consumer recycled plastic, designed to be reused and refilled via a quarterly subscription. LO asserts that it contributes part of its profits to the Plastic Bank that endeavours to remove 1 kilogram of ocean-bound plastic in Haiti, the Philippines, and Indonesia. The company is planning to launch a baby range in 2022, an adult range in 2023, and a youth range in 2024. LO will use the investment to create educational editorial content to eliminate ocean-bound plastic, build an engaged community, and scale its business.

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Love Ocean Group Ltd Rating Review

Pitch rating powered by CROWDRATING

Rated on 27/05/2021

Pitch Rated

77%

overall

Management

81%

Product

82%

Investment

67%

  • £296,156
    pledged
  • 197%
    of goal

    £150,000
    target

    £2,109,455
    pre-money valuation

    12.31%
    equity available

    296
    investors

    £1,001
    pledge per investor

    12120922
    company number

    Active
    company status

    24/07/2019
    incorporated 2 years

    £15.59
    share price

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 81%

Skills 82%
The management team at Love Ocean Group Ltd reports to have expertise in operations, product research and development, and finance as per their LinkedIn profiles. Their Founder has previously worked at the director level and manager level in the publishing and retail industry. As per the profiles listed publicly and on LinkedIn, the Founder has skilled in digital marketing, advertising sales, content creation, copy editing, and advertising. Their Director of Product Research and Development specialises in luxury goods, product development, customer insight, fast-moving consumer goods (FMCG) licensing, and retail. Their Digital Director is proficient in online publishing, media planning, mobile advertising, creative direction, and online advertising. The company finances are managed by the third party company "Realise Capital Strategic Finance Partner" which specialises in financial modelling, compliance, commercial opportunities, and corporate finance.

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Funding progress



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  • £296,156
    pledged
  • 197%
    of goal

    £150,000
    target

    £2,109,455
    pre-money valuation

    12.31%
    equity available

    296
    investors

    £1,001
    pledge per investor

    12120922
    company number

    Active
    company status

    24/07/2019
    incorporated 2 years

    £15.59
    share price

  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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