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Technology

Pawprint

Status: Active

Nov 18th 2020 - Dec 16th 2020

Pawprint is a behavioural change platform that empowers people to fight climate change by helping them understand, measure, and reduce their carbon footprint through its proprietary application. Users are required to enter lifestyle data on the app. It then calculates and tells them their carbon footprint using its inbuilt scientific calculator and suggests alternative eco-friendly solutions. Users can also select challenges or set goals to become carbon neutral. The company launched its consumer product in September 2020 with 2,000 registrations. Pawprint aspires to be a market contender in the £57 billion behavioural change platform. It has onboarded notable entities such as Brewdog, and Standard Life Aberdeen as its customers. The company is also working closely with carbon expert Mike Berners-Lee. It will use the investment to bring it's Business-to-Business (B2B) product to market.

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Pawprint Rating Review

Pitch rating powered by CROWDRATING

Rated on 03/12/2020

Pitch Rated

72%

overall

Management

83%

Product

76%

Investment

57%

  • £1,115,472
    pledged
  • 278%
    of goal

    £400,000
    target

    £4,832,850
    pre-money valuation

    7.64%
    equity available

    837
    investors

    £1,333
    pledge per investor

    SC630021
    company number

    Active
    company status

    10/05/2019
    incorporated 2 years

    £0.03
    share price

    Previous Funding rounds
    18 Nov 20 Crowdcube £1,115,472 / 279% 72.00%
    14 Apr 20 Crowdcube £352,440 / 352% 43.00%

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 83%

Skills 91%
Pawprint has a management team of professionals who bring operational, technical, marketing and financial knowledge from various sectors. The company is founded by the Founder and President of Lingo24 (the translation/global content company) and further developed with his expertise in entrepreneurship, online marketing, market research and search engine optimisation. He does not hold any experience in the behavioural change and climate change industry, but still, his passion for fighting climate change led to the foundation of Pawprint in 2019. The Head of Technology is an experienced software developer skilled in JavaScript and jQuery. At the same time, the Head of Content and Product is a seasoned expert from the energy sector and specialises in business strategy, economics, and project management. The Head of Marketing is proficient in brand innovation and agile marketing techniques and has also won the Rising Marketing Star of the Year 2010 from the Marketing Society Scotland. The Finance Head of the company is working as a consultant with Pawprint having prowess for financial reporting, corporate tax, and management accounting.

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  • £1,115,472
    pledged
  • 278%
    of goal

    £400,000
    target

    £4,832,850
    pre-money valuation

    7.64%
    equity available

    837
    investors

    £1,333
    pledge per investor

    SC630021
    company number

    Active
    company status

    10/05/2019
    incorporated 2 years

    £0.03
    share price

    Previous Funding rounds
    18 Nov 20 Crowdcube £1,115,472 / 279% 72.00%
    14 Apr 20 Crowdcube £352,440 / 352% 43.00%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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