We use cookies to improve your experience on this site. By viewing our pages, you give us consent to use cookies. Find out more.

Status: Active

May 27th 2020 - Jul 6th 2020

4 days left

SL'M is the world's first zero sugar, zero carb, zero fat range of wines which is approved by both the TSO and FSA. During COVID-19, the company witnessed record earnings, amidst profitable online sales in March 2020. The company has also been featured in publications such as Cosmopolitan, The Sun, and many more. Slim Wine's audience comprises Gen X, Millennials, and Boomers, giving the company a great cross-generational position in the market. The company has served over 2 million glasses of wine and generated profits of over £1 million amidst a growing customer base. Slim Wine's latest vintage, Cuvée 450, was showcased at the 'Royal Berkshire Polo Club'. The company will use the investment to boost sales and marketing, advertising campaigns, and wine production.

read more read less

Slim Wine Rating Review

Rated on 04/06/2020

Pitch Rated

46%

Insufficient Data

Management

71%

Product

68%

Investment

UNRATED*

* Section unrated owing to insufficient or incomplete information available at the time of rating.

Pitch rating powered by CROWDRATING

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating
Click here for more information on our ratings
Login to view the full report

Management 71%

Skills 64%
The Founder of the company is a serial wine entrepreneur. He is skilled in strategic planning, change management, business strategy, brand development, and marketing strategy. The Managing Director of the company is an expert in international business development, inventory management, merchandising, pricing strategy, key account management, product development and wine tasting. The Marketing Head has deep domain knowledge in creative advertising, marketing strategy, sponsorship, sales management, corporate communications, event management and digital communication. The Operations Head is an expert sports therapist and attained the Wset3 wine certificate in 2019. The CEO is taking up the responsibilities as a Product Developer in the company. It is also to be noted that the company has not yet appointed a full-time CFO.


0 comments

Log in to comment


Funding progress



More from Catering, Food and Drink

Itasca Wines is a Hampshire-based vineyard and winery that produces fine English wines. The company is raising funds for its contract winemaking facility, to fulfil the growing demand from vineyards. There are over 760 vineyards in the UK currently, 111 have their own winery and only a handful of these provide contract winemaking services to other vineyards. Itasca Wines aims to become a major winemaker and create award-winning wines at Penn Croft. The company planted its first vineyard of 16,000 vines in May 2019 and has featured in Vineyard Magazine in February and May 2019.

Pitch Rated

76%

Overall

rating powered by

CROWD RATING™

pledged: 0% days to go: 90 investment: Withheld
CakeDrop is a cake scheduling and delivery platform revolutionising office cake culture. The company's products, it claims, helps save office managers' time, brings teams together, and provides a lucrative route to market for local artisan bakeries. In the wake of Covid-19, the company adapted itself to provide cake by post which has proved to be a profitable move with companies wanting to treat staff at home. CakeDrop sells packages of 5, 12, 25 or 50 cakes, which appear as a credit on a customers' online account for them to schedule for delivery as-and-when required. The company delivers its cakes via zero-emission bikes. It has featured in publications like British Baker Magazine, City AM and Business Daily and has witnessed an 84% repeat purchase rate on packages from 2018 onwards. The company will use the investment to improve its marketing campaign, upgrade its platform, hire staff and boost product development. 
pledged: 87% days to go: 39 investment: £87,240
Stem + Glory is a restaurant chain serving plant-based cuisine. With established sites in Cambridge and London, the company aims to further expand its business across the UK. They also aim to come up with innovative vegan products including 100% plant-based cheese, signature fermented foods, sauces and dressings. The company won the 'Best Vegan Restaurant in London' at Design My Night Awards 2019, the 'Best Restaurant in Cambridge' at British Restaurants Awards 2018, and was termed 'Most Investable Restaurant Concept' at Global Restaurant Investment Forum (GRIF), 2020. The company aims to utilise 20% of investment towards the development of its online platform, branding & design, and app development, 30% as capital expenditure, 20% in Public Relations (PR) and marketing, and 30% as working capital.
pledged: 68% days to go: 23 investment: £271,120
Noveltea is a premium alcoholic tea brand launched in Fenwick in April 2017. The company's products are vegan, gluten-free and low in sugar, and manufactured in minimalistic & up-cyclable lifestyle packaging. Thanks to its low-Alcohol by volume (ABV) portfolio, the brand has sold 350,000 bottles since its launch in 2017. The company experienced more than £100,000 worth of sales in April 2020 despite COVID-19 due to smart e-commerce channel utilisation. In 2020, the size of the global alcoholic drinks market is $1.587 trillion and is forecasted to grow by 3.5% (CAGR) over the next three years. The brand aims to become a major contender in this segment and grow its business. The company use the investment to focus on its core markets in the UK, Germany, and China, and enter the USA by 2020.

Pitch Rated

56%

Insufficient Data

rating powered by

CROWD RATING™

pledged: 215% days to go: 7 investment: £322,294
Honestly Good Smoothie Company specialises in making 100% organic pre-portioned smoothie ingredient packets delivered directly to a customer's doorstep. Users can avail their kits via a weekly, fortnightly, or monthly subscription plans. Each recipe is developed by a chef and approved by an independent nutritionist. The ingredients are delivered in ready-to-blend kits in recyclable, compostable, and reusable packaging. The company has more than 25 recipes and has sold over 30,000 smoothie kits. The company has been featured in publications such as Forbes, and Pebble magazine. With the investment, the company aims to introduce re-usable packaging by June 2020, offer more data-driven personalised plans, introduce another 20 recipes, build its digital marketing strategy and subscriber base.

Pitch Rated

72%

Overall

rating powered by

CROWD RATING™

pledged: 151% days to go: 2 investment: £75,353

  • £252,541
    pledged
  • 126%
    of goal

    £200,001
    target

    £6,008,460
    pre-money valuation

    3.22%
    equity available

    485
    investors

    £521
    pledge per investor

    11039619
    company number

    Active
    company status

    31/10/2017
    incorporated 3 years

    Equity Calculator
    Investment
    £
    Equity
    %
    Funding rounds
    27 May 20 Seedrs £252,541 / 126% 46.33%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph