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Status: Extended

May 27th 2020 - Jul 6th 2020

SL'M is the world's first zero sugar, zero carb, zero fat range of wines which is approved by both the TSO and FSA. During COVID-19, the company witnessed record earnings, amidst profitable online sales in March 2020. The company has also been featured in publications such as Cosmopolitan, The Sun, and many more. Slim Wine's audience comprises Gen X, Millennials, and Boomers, giving the company a great cross-generational position in the market. The company has served over 2 million glasses of wine and generated profits of over £1 million amidst a growing customer base. Slim Wine's latest vintage, Cuvée 450, was showcased at the 'Royal Berkshire Polo Club'. The company will use the investment to boost sales and marketing, advertising campaigns, and wine production.

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Slim Wine Rating Review

Pitch rating powered by CROWDRATING

Rated on 04/06/2020

Pitch Rated

46%

Insufficient Data

Management

71%

Product

68%

Investment

UNRATED*

* Section unrated owing to insufficient or incomplete information available at the time of rating.

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    £6,011,210
    pre-money valuation

    3.22%
    equity available

    472
    investors

    £557
    pledge per investor

    11039619
    company number

    Active
    company status

    31/10/2017
    incorporated 7 years

    Previous Funding rounds
    28 Mar 24 Seedrs £262,948 / 46.33%

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 71%

Skills 64%
The Founder of the company is a serial wine entrepreneur. He is skilled in strategic planning, change management, business strategy, brand development, and marketing strategy. The Managing Director of the company is an expert in international business development, inventory management, merchandising, pricing strategy, key account management, product development and wine tasting. The Marketing Head has deep domain knowledge in creative advertising, marketing strategy, sponsorship, sales management, corporate communications, event management and digital communication. The Operations Head is an expert sports therapist and attained the Wset3 wine certificate in 2019. The CEO is taking up the responsibilities as a Product Developer in the company. It is also to be noted that the company has not yet appointed a full-time CFO.

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Funding progress

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Log in to view amount pledged

    Log in to view target

    £6,011,210
    pre-money valuation

    3.22%
    equity available

    472
    investors

    £557
    pledge per investor

    11039619
    company number

    Active
    company status

    31/10/2017
    incorporated 7 years

    Previous Funding rounds
    28 Mar 24 Seedrs £262,948 / 46.33%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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