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Film, Entertainment & Media

True Royalty Television

Status: Funded

May 11th 2020 - Jun 19th 2020

True Royalty Television is the first and only established TV channel serving the global millions of Royal super-fans, with 20,000 paying subscribers already on its platform. The British Royal Family is the 4th biggest brand in the world. With 350+ hours of top quality Royal content, refreshed monthly and with exclusive commissions, True Royalty curates relevant titles according to Royal news and the viewer's interest areas—British Royals, World Royals, and Royalty through history. There are 25 million people in the US alone who identify as both active Royal fans and who stream on-demand TV, up almost 300% from 8.6 million in 2018. The founders of the channel have assembled a diverse team of proven experts in TV production and distribution, digital marketing, PR, and brand partnerships from around the world. With the investment, the channel has identified partners for further growth opportunities including launching beyond the current US, Canada, Australia, NZ, UK & Ireland into India, Europe, the Middle East, and the Far East demographics.

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True Royalty Television Rating Review

Pitch rating powered by CROWDRATING

Rated on 20/05/2020

Pitch Rated

83%

Gold

Management

90%

Product

84%

Investment

75%

Log in to view amount pledged

    Log in to view target

    £19,495,769
    pre-money valuation

    4.88%
    equity available

    550
    investors

    £3,907
    pledge per investor

    11023023
    company number

    Active
    company status

    20/10/2017
    incorporated 7 years

    £13.25
    share price

    Previous Funding rounds
    24 Apr 24 Crowdcube £2,148,699 / 215% 83.00%

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 90%

Skills 91%
The founders have assembled a diverse team of proven experts in TV production and distribution, digital marketing, PR, and brand partnerships. The team is led by a CEO who is skilled in Integrated Marketing, Digital Marketing, Public Relations, Brand Development, Relationship Marketing, and Digital Strategy. He has previously managed at the same stage of business growth. The Editor-in-Chief has expertise in designing and producing documentaries and is also a BAFTA Award winner which he received for The Queen’s 90th Birthday Celebrations. The Marketing Manager is a business development professional skilled in Multi-Channel Marketing, Digital Media Marketing, Social Media Marketing, Branding, Advertising, Retail and Integrated Marketing. The Chairman has expertise in successfully running and managing companies and is known as 'Mr.IPO' as he has successfully led businesses to IPO'S. The Head of Finance is skilled in Budgeting, Business Restructuring, Financial Planning & Analysis, Change Management, System Implementation, Financial Forecasting, Management Accounting, Strategic Planning, Mergers, and Financial Modeling.

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Funding progress

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days to go: 37 investment: Withheld

Log in to view amount pledged

    Log in to view target

    £19,495,769
    pre-money valuation

    4.88%
    equity available

    550
    investors

    £3,907
    pledge per investor

    11023023
    company number

    Active
    company status

    20/10/2017
    incorporated 7 years

    £13.25
    share price

    Previous Funding rounds
    24 Apr 24 Crowdcube £2,148,699 / 215% 83.00%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph