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Status: Unknown

Oct 20th 2020 - Nov 29th 2020

Whitehall Finance (WF) is a Business-to-Business (B2B) financial technology platform that provides working capital to UK-based Small and Medium Enterprises (SMEs). The company offers revolving credit facility that is withdrawable in currencies like GBP, USD or EURO or a combination of the above under a single facility agreement. It also permits buying companies to offer their suppliers an early payment for a discount, as well as, enables users to access Forex services and creditworthiness data of companies. WF has extended around £16 million in finance through 1,600+ transactions over its platform in the past one year. The company will use 30% of the investment to expand its sales, 20% to increase its marketing budget, 30% to increase operational capacity to service volume business, and 20% to develop key partner relationships.

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Whitehall Finance Rating Review

Rated on 30/10/2020

Pitch Rated

83%

Gold

Management

87%

Product

90%

Investment

72%

Pitch rating powered by CROWDRATING

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating
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Management 87%

Skills 91%
The management team consists of experienced finance professionals and technology executives. The CEO is a chartered accountant by training and has previously held director-level positions with fintech, fund, and wealth management companies. He has also managed companies at the expansion level and is proficient in financial reporting, mergers and acquisitions, private equity, portfolio management, and corporate finance. He is the winner of Monthly CEO Awards 2014, Supply Chain Finance Provider of the Year 2014, Alternative Commercial Lender of the Year 2014, Most Innovative Product of the Year 2014, and Supply Chain Finance Provider of the Year 2013. The CTO is a certified TOGAF (The Open Group Architecture Framework) professional that provides an approach for designing, planning, implementing, and governing an enterprise information technology architecture; along with skills for commercial software development and financial services. The CS&MO specialises in business development, CRM (Customer Relationship Management), customer acquisition, business planning, and financial services. The COO is responsible for handling finances along with other departments (operations, compliance, credit development) in the company. He holds his acumen in trade finance, supply chain finance, marketplace lending (p2p), invoice trading, consumer lending, risk management, corporate finance, and account management among many other qualifications.

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Funding progress



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pledged: 144% days to go: 10 investment: £173,924

  • £160,027
    pledged
  • 45%
    of goal

    £350,000
    target

    £3,538,889
    pre-money valuation

    9.00%
    equity available

    104
    investors

    £1,539
    pledge per investor

    09718853
    company number

    Active
    company status

    05/08/2015
    incorporated 5 years

    Equity Calculator
    Investment
    £
    Equity
    %
    Previous Funding rounds
    20 Oct 20 Seedrs £160,027 / 46% 83.00%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

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