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Equity Crowdfunding Pitches

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TiPJAR is a global cashless tipping platform that allows users to tip hospitality staff, buskers and hairdressers using 'Open Banking'. The company points out that tipped workers are earning less each year as cash transactions reduce, with Covid-19 having furthered this problem. It claims to have a powerful distribution engine empowering staff to control and share tips fairly and transparently. TiPJAR argues that its portal has been approved by Her Majesty's Revenue and Customs (HMRC) as an alternative to the traditional tronc system. The company asserts that its app is already live in over 1650 venues, with over 100,000 users using the platform. The company aspires to dominate the estimated global tipping market worth a combined $100 billion per year. TiPJAR stresses that it is also the world’s first multi-currency, scalable solution that works in multiple countries. They state they will use the investment received to prepare the business for rapid scale-up growth.

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days to go: Expired investment: £1,346,659
SafeToNet is a cyber-safety company that safeguards children around the world from online threats such as bullying, grooming, abuse and aggression. The company's Artificial Intelligence (AI) system is trained to look for patterns of behaviour that can suggest a child may be at risk. Its smart keyboard detects risks in real-time and steers children away from trouble by filtering harmful outgoing messages before they can be sent and any damage can be done. SafeToNet has sold more than 550,000 licences of its AI-based safeguarding solution in 2020 and is operational in 109 countries. It has featured in The Daily Mail, The Independent, and The Times, to name a few. It has raised £2.52 million to invest in its growth and is offering secondary shares to investors.

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days to go: Expired investment: £183,606
what3words is a company whose mission is to make finding and sharing exact locations a simplified task. It has divided the world into 3m squares and given each square a unique combination of three words. what3words is backed by organisations such as Mercedes-Benz, Intel Capital and Sony Innovation Fund. The company's app provides a precise location to drones, driverless cars and voice-controlled devices, in turn, boosting businesses. Emergency services and NGOs are also using what3words for critical services and saving lives. Till date, the company has received over £50 million of funding and was the 'App of the Day' in 143 countries. The company will use the investment to become a global standard for communicating location.

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days to go: Expired investment: £7,155,716
CrowdToLive is a Financial Conduct Authority (FCA) regulated financial technology company that seeks to revolutionise residential property financing and investment. It claims that 4 out of 10 young homeowners in the UK have had their mortgage applications rejected. CrowdToLive intends to change this by facilitating a circular flow of finance between buy to let investors and the homebuyers. It argues that its platform allows buyers to own their homes without incurring debt and lets investors reap the rewards of the housing market without the hassle of tenant management. The company claims it has built a community of over 7,000 users, submitted over 2,600 properties for a value of circa GBP 600 million, and is a part of accelerator programmes such as Virgin Start-Up Accelerator Programme and Barclays Eagle Lab Accelerator Programme. CrowdToLive intends to use 10% of the investment to support international expansion, 15% towards business development, 40% towards hiring key personnel, 25% towards upgrading its IT infrastructure, and 10% towards marketing.

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days to go: Expired investment: £339,744
Expend helps businesses by simplifying and automating the process of expense management. The company provides optional contactless payment cards, receipt and invoice management, mileage tracking, spending approvals and expense reimbursements through its mobile app and web platform. It aims to become a contender in the global travel and expense management software market that is expected to reach $17.4 billion by 2027. The company argues that 96% of its customers are happy and recommend its services. It has onboarded notable clients such as Amazon, Capitalise, Bumble, and Jimmy's. The company will use 40% of the investment on sales and marketing to further target the Small and Medium Enterprise (SME) and corporate markets, 40% to open up market opportunities via further product enhancements along with partner products, and 20% to expand its services to international users.

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days to go: Expired investment: £926,610
Fortu Wealth is a Business-to-Business (B2B) Software as a Service (SaaS) solution for private banks, wealth managers, external asset managers & multi-family offices. The company aims to be a segment leader in the $158.3 trillion personal wealth market. It has developed and launched the beta version of its Fortu Wealth mobile app and a desktop version of the application with essential features during the first three quarters of 2020. It has also signed partnership agreements with top service providers to provide facilities like Foreign Exchange, Anti-Money Laundering (AML), and Know Your Client (KYC). Fortu Wealth will use the investment to enable further product development, manage operating expenses, and invest in customer acquisition.

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days to go: Expired investment: £500,045
Percayso is a Business-to-Business (B2B) insurance technology entity that aims to become a contender in the £220 billion per year UK insurance industry. The company claims that conventional methods of finding the best insurance premiums has its share of hurdles. Percayso intends to change this. It points out that its portal allows users to find relevant premiums, reduce chances of fraud and increase profit, all in a transparent layout. The company has already signed four clients. It argues that it has a strong pipeline of 25+ opportunities and aims to convert at least 50% of these. It will use 45% of the investment for platform development, 20% for third party integrations, 20% as working capital, 10% for product and international development, and 5% for marketing and networking.

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days to go: Expired investment: £437,134
The Noo aims to redefine the delivery space by facilitating the delivery of anything, anywhere, anytime from a single application. It argues that between February-April 2020, online food delivery weekly sales skyrocketed by 840% amidst a boom in e-commerce sales. The Noo points out that with every innovation in the name of convenience, people seem to expect more. It intends to deliver just that through its community platform allowing anyone to request anything at a price set by the requestor and finally, facilitate earning by simply owning a smartphone. The company also aspires to create a space where the local high street can compete with today's delivery giants. It will use the investment to enhance and launch its app, fund marketing campaigns, hire key personnel, and make The Noo visible across more cities.

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days to go: Expired investment: £149,388
The Smart Container Company (TSCC) has come out with an Internet of Things (IoT) device, Kegtracker, a first-to-market product that measures volume, location, temperature and motion of each keg in real-time. TSCC claims that the UK has over 2000 breweries with an estimated market worth of approximately £10 billion. It further points out that, unlike single-use cans and bottles, kegs are reusable containers that can last for over 25 years. TSCC asserts that Kegtracker ensures that kegs deliver the beer or other beverages in the freshest condition possible. TSCC points out that its AI-driven platform, BeverEDGE, uses data collected from the device to empower breweries, distributors and retailers alike with actionable insights for a more efficient and sustainable supply chain. The company asserts that it raised £475,000 from nearly 1300 investors in 2020 and secured pilot partners across the globe, notably, Brewdog, the UK's fastest-growing alternative beer brand. TSCC has featured in press entities such as BBC and Lion Cage. TSCC states it will use the investment to purchase Kegtracker inventory to service clients and accelerate its marketing efforts across Europe and North America

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days to go: Expired investment: £659,602
WhatsInStore is the best way to shop for deals to save time, money and energy. It is the world’s first AI engine (patent pending) that empowers shoppers to make buying decisions by sending information to the user’s phone about the products they are interested in. WhatsInStore will focus specifically on the UK grocery market, which has a potential of 28 million shoppers. There are 87,041 physical outlets selling groceries in the UK and the company has signed up with 23 retail stores so far. The complete system has been built and is fully operational. The company has approval for SEIS and EIS tax scheme for the investors. The money invested will be used to grow the user base, secure more retailers, promote via predominantly social media and sell subscriptions to retailers

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days to go: Expired investment: £51,500
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph