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Equity Crowdfunding Pitches

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eDrinks is on a mission to help the hospitality industry harness the power of technology and social media. It has come out with digital drink tokens redeemable in partner pubs and bars. Users can gift and receive the tokens from friends, family or even a stranger and redeem them in pubs and bars using the 'MyRound' app. eDrinks has acquired over 2000 users over 1.5 months through organic social marketing, of which, 1011 are active ones. It has also availed the Commercial Partner Membership (CPM) of the British Beer & Pub Association (BBPA). The company is also developing its proprietary 'Bar Tab' redemption app to make it easy for independent venues to scan and redeem eDrinks contactless. eDrinks will use the investment to create marketing campaigns, app development, and hiring personnel.

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days to go: Expired investment: £116,195
Hinterview is a technology entity that has come up with a video platform that enables professional recruiters to engage and communicate more effectively with their target audience. The company believes that 'remote is the future of work', accelerated by COVID-19, that will drive more interest in their technology. The company asserts that its technology can aid agency, in-house or even college & campus recruitment drives producing satisfactory engagements between recruiters and job seekers. The company is white-labelled, ultra-secure, and cloud-based with General Data Protection Regulation (GDPR) compliance providing data privacy & security protocols to its clients. The company has 61,000 users active on its platform with 230+ active contracts. It will use the investment to further develop its sales and marketing functions and build departments internally as its business scales both in European and global markets.

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days to go: Expired investment: £421,505
Magnetto intends to challenge the traditional retail business by automating the checkout process and eliminating long queues via its app. The company allows shoppers to scan and pay for goods with their smartphones and skip queues using smart gates. The app also claims to facilitate indoor navigation with product locators and allows users to avail loyalty schemes. Magnetto asserts that the commercial rollout of its app has begun with the company planning to develop fully automated stores for one customer with its hardware partner, Modern Expo. Magnetto was nominated for an award at the London Smart Retail Tech Expo. The company intends to become a contender in the retail automation market that is projected to reach $23.58 billion by 2026. Magnetto aspires to connect fully with retail giants like Amazon and Sainsbury's and help them experience automated retail sales seamlessly. The company state it will use the investment to develop new features, grow its team and acquire more customers.

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days to go: Expired investment: £220,431
FounderTribes helps budding entrepreneurs get access to advice, connections, and capital from established founders via its educational app. It argues that around 581 million people will never gain access to Venture Capital (VC) funding or avail meaningful entrepreneurial education. FounderTribes intends to change that and become a contender in the Education Technology (EdTech) market worth $5 trillion. Users can use the app to get personalised feedback from FounderTribes's community of seasoned entrepreneurs and investors, get actionable tips from industry-specific networks to work on problem areas, and avail alternative financing to start and scale their business. FounderTribes has raised £700,000+ as part of this round, onboarded over 400 investors and 500 mentors on its portal, and signed its first paying customer, Capital Enterprise, with £20,000 worth of subscriptions. It will use 76% of the investment for HR costs, 10% towards video content creation, 3% towards IT expenses, 2% towards marketing expenses, and 8% for general operations.

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days to go: Expired investment: £805,960
Switchd's proprietary technology model allows users to select the best energy solutions to power their homes. The company argues that more than 60 suppliers are dealing in solar, heat pumps and batteries in the UK which can be confusing for users to choose from. Switchd aspires to simplify this. Users can enter their energy tariff details on the company's portal. Switchd then uses its smart algorithm to find the user the best deal from over 26,000 tariffs. The company will also switch users every 6-9 months based on future energy deals. Switchd claims its model has saved users an average of over £400 per year on their energy bills. Switchd is backed by angel investors, Inspired Energy, and the Nationwide Building Society, who are promoting Switchd to their 15.5 million members. The company was rated 'Excellent' on Trustpilot in July 2021 and intends to become a contender in the £6 billion UK and £300 billion global green homes solutions market. The company states it will use the investment to accelerate platform development, boost ongoing performance monitoring, grow its user base and lead the market.

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days to go: Expired investment: £1,246,010
Aura is a simple, one of a kind, online solution to help people and those closest to them prepare for the end of life in a practical & emotional sense. Upon registering on the platform, the person needs to set up a profile and add the people he/she wishes to be connected with. Post this, the user can dip into practical information, illustrate end-of life wishes, write one's life story, or send goodbye messages, all of which are highly customisable, on the platform for their loved ones to see. The company's vision is to manage end of life practicalities, leave a legacy that can be controlled, and prepare the afflicted person and his/her family in all ways possible for the future. The company already has a promo website, and with the funds invested, it will develop its Minimum Viable Product (MVP) to ensure a steady base of users join its platform.

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days to go: Expired investment: £177,458
Brewbroker is an online platform that makes buying, selling & sourcing anything in beer an easy process. Thanks to its Intelligent DealFlow software that uses algorithms to match demand with supply instantly, the company aims to eliminate fragmentation across the beer industry. With the number of UK breweries having reached 2,274 in 2018 from 1,352 in 2013, Brewbroker aims to enrol a major chunk of these establishments on its platform. Post launch of their beta application in July 2018, a quarter of the UK’s brewers became members. 750 entities signed up and completed 373 tenders on the platform. 2020 saw the company launching Version 2.0 of its platform. With the funds received, the company plans to scale marketing further and onboard more clients.

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days to go: Expired investment: £154,870
Superpow! is an online therapy platform that intends to shift away from the conventional and clinical form of mental health treatment. It is a platform that aims to help users find a matching therapist based on factors such as preferred language, ethnical background, sexual orientation, gender, age, symptoms. The app endeavours to match a user with a therapist quicker than any other app. The company estimates that 70 million workdays are lost each year due to mental health problems in the UK, costing employers approximately £2.4 billion per year. This scenario is further exacerbated due to COVID-19. Superpow! aims to change this situation. It will use the investment to finalise app development, scale the business within the UK as well as Europe, and enter the US market.

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days to go: Expired investment: £59,613
UnderPinned is an end-to-end application designed for building the future of freelancing with technology at its core. It offers an innovative one-stop solution for freelancers to find work, manage work and get paid; and for clients to manage their project-based workforce. The initial target of the company will be an audience of 13 million in the UK. They have already launched their Virtual Office in January 2020 with over 2200 users. The portal has more than 110,000 users engaged with its educational media content and has an existing partnership with IPSE, Starling Bank, Digital Risk, and Banked. They have highly curated content leading to £0.05 cost per click and 5.92% clickthrough rate and an acquisition model with a 7 times lower cost per acquisition (CPA) than the industry average. The funds will be used to scale UnderPinned, helping the company to reduce its customer acquisition cost.

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days to go: Expired investment: £514,380
DelivrMe aims to be a delivery app that makes it easy, fast and safe for users to order anything, anytime, anywhere. The company acts as the user’s shopper by equipping all its riders with a pre-paid card who then shop, pick up or drop off the user's items within 30-45 minutes at the user's specified location. The company plans to charge a delivery fee and a one-time service fee to the customer for placing an order. DeliverMe was awarded a £50,000 grant by the UK Government’s innovation agency and aims to be a contender in the food on-demand delivery industry that is projected to reach £61 billion in 2021. It was also a 'Young Start-up' Talent finalist. The company's iOS and Android apps are developed and ready to launch. It will use the investment to complete its technology development and fund its service roll-out plan.

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days to go: Expired investment: £249,994
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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