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Equity Crowdfunding Pitches

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Percuro is a low carbon, next-generation pet food that is ethically farmed and formulated using insect proteins. The company argues that its pet food has a low carbon pawprint whilst being hypoallergenic and nutritious with low inflammation properties. Percuro has launched its Direct-To-Consumer (DTC) site in the UK and Germany with a roll-out plan that includes covering additional EU markets later in 2021, raised a £340,000 seed investment in the previous 10 months, and signed product listing agreements with key retailers in the UK and Singapore. The company will use 40% of the investment for brand building through digital marketing, 30% for retailer brand-building investments, 20% towards launching treats and its plant dog range, and 10% towards new market expansion into Asia.

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days to go: Expired investment: £618,596
Ember Snacks (ES) is a sustainable meat snack brand that aims to end factory farming in the meat industry. It works directly with farmers committed to using high welfare and regenerative practices to improve soil health and encourage wildlife on their farms. Since its launch in 2017, ES's products have been stocked in over 2,000 distribution points across the UK, including Sainsbury’s and Waitrose. It also argues that it is the most reviewed meat snack brand on Amazon across the UK and Europe, with nearly 4,000 reviews. The company asserts that its products are stocked in 200 Stonegate pubs, supported by field activation. It earned over £1.75 million in sales in 2020, won a medal at the Charcuterie Live Awards 2021, and received over 35 pieces of press coverage in 2021. ES states it will use the investment to discourage factory farming, build its team, grow distribution channels in major UK supermarkets, launch a campaign to highlight factory farming practices, reach out to new customers, and launch new products.

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days to go: Expired investment: £1,420,578
Lime Global is a UK-based company dedicated to becoming the most customer-focused provider of health cover. Lime argues that conventional health insurance is too expensive and overly complicated. It intends to make health insurance affordable allowing customers to buy the top-ups they want without consulting advisers or filling long questionnaires. Lime Global claims to provide customers with a cancer cover providing a lump sum and support following diagnosis, access to 'Rapid Diagnostics' to avail private diagnostic tests, and an online platform where customers and employers can book and pay for clinical services. Lime Global aspires to become a contender in the UK private healthcare market set to grow more than £8 billion. The company points out that it has secured 5 star Trustpilot reviews over the last year with zero complaints to date. They intend to use the investment to support their expansion into Small and Medium Enterprises (SMEs), mental health modules and e-pharmacies, scale customer acquisition, and support the next stage of its growth in late 2021 and early 2022.

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days to go: Expired investment: £474,838
GymBuddy is an online platform that enables consumers to find, book, and attend a gym location, services, or products offered and operated by fitness studios, gyms, trainers, venues, or other third parties. Users can easily, through filtered searches on the app, view descriptions, and contact information of specialists within the fitness industry such as personal trainers, nutritionists, and physiotherapists. The UK fitness industry alone is currently worth over £5 billion. Based on recent statistics, the average gym membership in the UK costs members £40 a month, which often ties them into lengthy contracts. The GymBuddy app will enter the Health & Fitness club sector as a multi-gym membership feature that gives users access to gyms and various fitness plans, without the need for bricks-and-mortar locations under its brand. The company is seeking an investment of £400,000 to expand its brand identity and bring more users to its ecosystem to generate profits.

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days to go: Expired investment: Withheld
Perkier is the UK’s fastest growing healthy snack bar brand. It asserts that its bars are 100% plant based, contain 60% less sugar, and are free from gluten and palm oil. Perkier aspires to dominate the global snack bar market that is worth $22 billion. The company claims that its products are distributed in every Sainsbury’s supermarket, in over 450 Morrisons stores and over 400 ASDA stores. It further points out that it is listed in major foodservice companies including Compass, Brakes and Bidfood. The company has over 55,000 followers across social media, and a brand ambassador program including team GB Olympians reaching 1.6 million people. Perkier states it will use the investment to expand its team, increase digital marketing, and invest in innovation.  
days to go: Expired investment: £811,695
The Cheeky Panda (TCP) is a B Corp that offers a range of sustainable bamboo tissue and hygiene products available across Europe, the USA, China, and the Middle East. It asserts that its products are on the shelves of some of the World's top retailers including, Waitrose, Boots, MonoPrix and Carrefour. The company has sold over 12 million products across 25 countries and aims to become a contender in the overall hygiene market that is valued at over $200 billion a year. TCP featured in Sunday Times 'Fast Track – 'Ones to Watch' list, won Ocados rising stars best plant-based product in 2021, and launched with Waitrose in over 200 stores. TCP will use the investment to strengthen its management team in the run-up to IPO, focus on marketing and brand awareness to grow D2C sales, and oversee product launches with major retailers.
days to go: Expired investment: £2,400,550
Occuity seeks to develop revolutionary non-invasive screening and monitoring devices for chronic diseases like diabetes and Alzheimer's. It argues that its device safely shines a low power beam of light into the eye and then collects and analyses the return signal to accurately measure structures within the eye and detect changes associated with the onset of the aforementioned diseases. Occuity is targeting three distinct markets, namely Ophthalmology, Disease Screening and Disease Monitoring, which is worth an estimated $35 billion per year. It claims that its 'Occuity Indigo' product enables earlier detection of diabetes and provides a non-contacting, pain-free glucose monitor. Occuity was awarded over £1.5 million as part of the Innovate UK grant for the development of technology within Occuity Indigo. It has also signed a partnership with one of the UK's leading ophthalmic distributors, Birmingham Optical, to distribute its PM1 pachymeter device. It states it will use 42% of the investment towards Research and Development (R&D), 23% towards sales and marketing, 20% towards management and finance, 9% towards managing CAPEX and NRE, and 6% towards paying fees.
days to go: Expired investment: £2,854,857
OXTO Energy is an energy storage technology provider that intends to transform the way energy is stored. It claims to have developed an innovative energy storage flywheel technology made using 100% recyclable steel, having a low cost of operation, and being easy to manufacture. It argues that it has secured approximately £1.7 million worth of revenues through contracts for 2021 in UK, Kenya, and France, to name a few. It also aspires to become a minority partner of large infrastructure projects by offering its units at a discounted rate, guaranteeing a consistent revenue stream while increasing profitability throughout the project. It wants to dominate the estimated £70 billion energy storage market. The company states it will use 25% of the investment to grow its team, 60% for project delivery, and 15% towards growth and commercialisation of its business.
days to go: Expired investment: £635,493
Urban is a wellness app that allows customers to book massages, beauty treatments, personal training and more at the customer's doorstep in 60 minutes. The company's practitioners are already operating in London, Paris, Manchester and Birmingham covering all aspects of wellness, from massage to mindfulness and beyond. Urban has delivered over 650,000 appointments till date, witnessed £43 million in cumulative sales value since August 2018, onboarded 3,800 partner practitioners, and saw 7,300+ reviews on Apple app store with an average rating of 4.8/5 stars. It will use the investment to drive towards Operating Expense (OpEx) profitability by the end of Q1 2021, reach EBITDA positive by the end of 2021, and scale into new markets through remote expansion.
days to go: Expired investment: £5,877,517
Wild & Stone (W&S) is on a mission to make sustainable and stylish items the natural alternatives to commonly used plastics with products like bamboo toothbrushes and reusable steel razors. W&S stresses that its products carry a 30-day no-quibble returns policy, and for every order, it donates to the Marine Conservation Society. W&S argues that it has completed over 100,000 orders, grown its range to include over 85 products, and earned over £850,000 in revenue since its launch. It also points out that it is listed on major marketplaces including, Amazon, NOTHS, Wayfair, eBay, and Etsy. W&S products have been nominated for multiple Amazon choice awards. Its founder, Kathryn Jonas, was shortlisted for the 'Sustainability Entrepreneur of the Year, Southeast region' at the Great British Entrepreneur Awards 2021. The company has featured in publications such as Vogue, The Times, Tatler, Elle, and The Independent. They state they will use the investment to increase its product range and level of inventory.
days to go: Expired investment: £250,460
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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