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Equity Crowdfunding Pitches

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Project Imagine (PI) is a startup focused on financial equitability for all. The company aims to build a financial service that doesn’t profit from short term unsecured debt, but one that grows with its customers and does everything it can to help them achieve their financial dreams. PI launched a current account, smart budgeting, saving tools and access to investment products from the likes of Blackrock and Vanguard in January 2019 in the UK consumer market. It has raised over £18 million to date. The company was named one of the UK’s 'Top 10 Best Banking Apps' by finder.com and recognised alongside Samsung and Apple in the technology section of the Global Brand Awards as the 'Best Innovation in Fintech'. It will use the investment to become the go-to platform for managing a user's money, bring together diverse fintech innovation from around the world into one common standard, and retain the most driven execution talent to boost company profits.

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73%

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days to go: Expired investment: £2,160,625
Laka Insurance is a collective insurance provider. The company is disrupting the cycling and e-mobility industry. It aims to become a segment leader in the aforementioned industry that is forecast to reach £100 billion by 2025. Laka argues that the traditional insurance model is based on insurers taking a customer's money and profiting from not paying out claims. It aims to change this. Members on Laka share the cost of all claims, and the company earns its share when settling claims for the member. Laka has insured over 10,000 bikes till date. The company launched its new product, Laka Club, in 2020 that offers third-party liability insurance. Laka has won the Best Cycle Insurance Provider at the Insurance Choice Awards multiple times. The company will use the investment to expand its customer base, bring new offerings, and expand its business across different demographics.
days to go: Expired investment: £2,056,630
A customer insight service obtaining accurate feedback by using the point of sale, both in-store and online. TruRating has collected over 38m ratings from more than 2,000 companies in 6 countries to help businesses focus on providing solutions to their customers' problems. Funding will allow further monetisation by using smart-advertising and booking engines to create reports for retailers to utilise for a monthly subscription fee.
days to go: Expired investment: £1,895,288
Assetz Capital is an FCA authorized, major business secured by property and P2P lender in the Europe and UK. Funded by 30,000+ lenders, the company provides loans to property developers and SMEs in the UK. Assetz Capital was ranked 53rd out of the UK’s top 100 fastest-growing technology companies in the Sunday Times Tech Track 100. Moreover, the company has witnessed a 78% average revenue growth over three years. Having achieved critical mass and proven business model, Assetz Capital is headed towards meeting the multi-billion funding gap faced by SMEs. With the proceeds, the company will strengthen the cash levels and balance sheet and provide further opportunities to shareholders and customers.
days to go: Expired investment: £1,866,500
Avida Global (AG) is a Business-to-Business (B2B) producer of high-quality medicinal cannabis oils and derivatives for the global medical, well-being and cosmeceutical markets. The company has a cultivation and processing facility in North-East Colombia. It asserts that the therapeutic properties of the cannabis plant has driven 53 countries to legalise its use, with more to follow. AG seeks to capture this demand and become a contender in the medicinal cannabis market that is expected to soar from $33.1 billion to $84.0 billion by 2028. The company has received regulatory approvals for initial non-psychoactive cannabis cultivation, manufacturing, and export licences in 2019. It is working on a partnership with a medicinal cannabis prescriber through doctors and clinics for the supply of medicinal cannabis strains in the UK. The company will use 40% of the investment to drive revenue growth, 25% as capital expenses, and 35% as additional operating expenses.

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79%

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days to go: Expired investment: £1,646,249
Similar to the functionality of workplace pensions, employees can invest part of their pay into an ISA and start to build a healthy saving habit. Smarterly's current clients include Rolls Royce, Samsung and OVO Energy and they have identified 85 other organisations with a collective 600,000 employees as potential opportunities. Due to the fundamentals of Smarterly being automated, there is no need to pay for a large staff and revenue is generated via small fees.
days to go: Expired investment: £1,638,150
Landbay is a peer to peer mortgage lender who are on a mission to modernise mortgage lending by fusing innovative capital structures such as; ISA’s, peer to peer and institutional funding with technology to provide a service for their customers.
days to go: Expired investment: £1,622,756
The first regulated crowdfunding business in the UK offering investment opportunities in environmental, ethical and social companies. Since 2011, Abundance has funded 34 investments totalling more than £75m, whilst delivering gross returns of 4-15% per year across renewable energy, social housing and sustainability projects. This equates to total interest returns of £12.1m. More than 5,250 investors on the platform have contributed funds almost 5 times on average over various campaigns. Abundance also offers an IFISA product and as at April 2018, they have 8% of the IFISA market, which equates to over 2,900 ISA customers. The business’s investor's numbers have grown 52% since January 2017 and in the past year their customer portfolio has seen a 30% increase. In the last 3 years, marketing expenditure efficiency has also improved by 76%. Abundance's services are free-to-use for investors. This means there are no fees for investing or withdrawing funds in opportunities or ISA products. Revenue is generated from borrowers who are seeking to raise finance for their projects. This is in the form of a set-up fee and a regular admin fee per year. The business is crowdfunding to expand on the types of projects they currently offer, as a means to attract a wider range of investors. In addition, Abundance aims to market the campaigns on the platform through numerous channels and upgrade the technology they currently use to enhance the user experience.
days to go: Expired investment: £1,621,138
Landbay is a marketplace lender that's main focus is on prime residential mortgages. They match investors' funds directly to loans. Landbay plan to use the proceeds for general working purposes.  
days to go: Expired investment: £1,601,371
Zumo is a wallet and payments platform that aims to make traditional money and cryptocurrency work together. The company asserts that its blockchain-powered smart wallet is a safe and simple way to trade, store, transfer and spend cryptocurrencies. Its ecosystem comprises of three core products, namely Zumo App, ZumoKit and Zumo Pay. The company has raised £3 million in equity funding across three investment rounds. It has also soft-launched on the App and Google Play stores in November 2019 and grown to nearly 1000 users in that time. Zumo will spend 39% of the investment on human resources and hiring, 39% on product development, 17% on marketing, 5% on administrative costs, 3% on legal costs, 1% on rent, and the remaining on employee expenses and loan repayment.

Pitch Rated

84%

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days to go: Expired investment: £1,580,010
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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