UnderPinned gives freelancers a single, dedicated platform to learn how to build a successful business, find clients, manage their work, and help them get paid on time. The company aspires to build a connection with users that ensures everyone thrives through its accelerator programme, community, and content. UnderPinned asserts that its accelerator programme allows it to achieve day one unit profitability before converting users to subscribers. It claims to have made £12,772 in revenue with £8,000 spent on marketing in its first month of programme sales in January 2021. The company argues that COVID-19 has accelerated freelancing, moving away from traditional employment. UnderPinned has a community of over 20,000 subscribers and growing. It says itvwill use the investment to scale its team, marketing and product development as it focuses on expanding in the US and EU markets.
days to go:
Expired
investment:
£629,086
ClickMechanic offers car repairs, servicing, Ministry of Transport tests (MOTt), diagnostics and pre-purchase inspections through its nationwide marketplace of vetted mechanics. The company cites research group Mintel's data stating that 50% of drivers got ripped off by car service centres. ClickMechanic wants to change this and become a leading contender in the £23 billion UK automotive servicing industry. The company takes a 20% commission on every completed booking and has secured a Net Promoter Score (NPS) of 85+ for its services. Their exit strategy is via an Initial Public Offering (IPO) or trade sale.
days to go:
Expired
investment:
£100,000
Aloha is a barrier-free WiFi hotspot and data-sharing platform. The company estimates that 3.5 billion smartphone users worldwide pay to access the web with many unable to access the internet daily due to technical or financial constraints. Conversely, 67% of smartphone users do not consume all of their mobile phone data available to them each month. Aloha aims to change this scenario. It enables users to get paid for sharing unused data and be rewarded with 'Aloha Tokens' that can be exchanged for cash, bitcoins and exclusive offers from Aloha's partner companies. Business users and advertisers can use the advertising tools in the Aloha application and broadcast offers and promotions directly to a targeted audience within the Aloha community. The company will use 20% of the investment to list the Aloha Token with one or more key Crypto exchange platforms, 15% to expand the application development team, 17% to complete development of the Aloha Marketplace, 20% for marketing and PR, 16% for running monthly costs, 3% for Aloha app upgradation, and 10% as contingency funds.
days to go:
Expired
investment:
£307,707
Skinny Tonic (ST) aims to change the traditional soft drink market by creating 100% natural, zero-sugar, zero-calorie soft drinks. The company raised £1.8 million in its first Seedrs raise in January 2020. It also raised £1.75 million in conjunction with the UK Future Fund and received the Food Matters Award for 'New drink product of the year'. ST also launched four flavours into 27 Booths stores in June 2020. It will use the investment to pioneer New Product Development (NPD), achieve British Retail Consortium (BRC) accreditation, continue to invest in staff training and recruitment, launch its fully automated canning and bottling facility, and grow the business across different verticals.
days to go:
Expired
investment:
£2,433,839
Enertor is a sole manufacturer which uses smart material that cushions the foot when moved slowly, but on impact locks together to absorb and disperse energy, before instantly returning to its flexible state which reduces the risk of injury. The global orthotics market is worth $ 6.5 Billion per annum, of which approximately $ 3.5 Billion is foot orthotics and growing at 7% CAGR per annum. The company is on a mission to help everyone stay injury-free with their shock-absorbing insoles. They have strong endorsements from elite athletes, including Usain Bolt & the British Military. Their shock-absorbing insoles are to be mandated by the British Armed Forces, including the Royal Marines and SAS. With the proceeds, the company will develop its website, further research and development, IP protection and patent filing, marketing and working capital for the business.
days to go:
Expired
investment:
£509,999
GIBIE combines ancient Indian dying methods with modern weaving technologies to produce sustainable and luxurious homewares. The company argues that the textile industry uses an astonishing 9 trillion gallons of water annually, as well as, releases harmful gases and chemicals in the air and water. GIBIE aims to change this scenario by bringing forth sustainable linen that has superior qualities to chemically enhanced and dyed linen. It has come out with an industrial-scale production proposal of its linen. The company is a PETA-approved vegan brand and a member of the Color Ashram Foundation that promotes the usage of herbal dyes around the world. GIBIE will use the investment to launch its essential sales programs, boost marketing initiatives and scale production.
days to go:
Expired
investment:
£158,571
Selling over 800 beers across two award-winning brands: We Brought Beer and The Beer Boutique, as well as being one of the UK's largest independent craft beer retailers, Two Heads Beer Co. is seeking investment to further expand the business with 4 new stores already planned in addition to the existing 6 stores with almost £1 million in revenue.
days to go:
Expired
investment:
£375,040
SleepCogni combines a handheld device and a Software as a Service (SaaS) platform to help users wind down by collecting physiological, behavioural and environmental data. The company points out that 1 million people in the UK take sleeping pills for insomnia. SleepCogni intends to change this with its product. It claims that its device receives data from fifteen different sensors, providing detailed insights into a user’s sleep struggle to further assist in clinical intervention, including procedures such as CBT-I (Cognitive Behavioural Therapy for Insomnia). The company's initial target sleep clinics are the UK and the US, with the US sleep clinic market estimated to be worth $9 billion in 2020. SleepCogni has eleven granted and four pending patents in various territories, a trademark on the logo and protection of specific handheld trigger hardware. They state they will use the investment received to commercialise their product.
days to go:
Expired
investment:
£577,270
Good Club is an online grocer that aims to sell sustainable household food and products across the UK. The company's sales have grown from £18,000 to £234,000 in May 2020. The potential demand for sustainable food and products is £61 billion in the UK, and the company finds itself as a strong contender in this domain. COVID-19 has led to an increased interest in home-delivered grocery products amongst consumers. Good Club responded to this by opening its first distribution hub in North London. It has also carried out a 'Life Cycle Analysis' of its proposed process and prototype packaging to ensure that its sustainable and eco-friendly. The investment raised will help the company grow its revenues, establish scalable marketing foundations for future growth, and roll out 'Closed Loop' service to strengthen customer loyalty.
days to go:
Expired
investment:
£1,001,337
NEXU is a web-based platform that connects people to various businesses via word-to-mouth recommendations to create a dynamic user-driven marketplace for organic advertising and to drive sales. The platform manages and tracks people's shares on social media and referrals on chat platforms. With the aim to disrupt the e-commerce market in sales, NEXU is starting a soft-launch in Bristol and intends to turn everyone into an influencer who can earn commissions. The company's vision is to become the world-leading user-driven e-commerce platform. With the proceeds, the company will expand functionality and improve the user experience.
days to go:
Expired
investment:
£199,900
