Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go:
Extended
investment:
Withheld
The British Snack Co makes quirky and original British snacks. The company's award-winning flavours and unique ranges of craft popcorn, crisps, and pork snacks have sold over 8 million bags to date. It aims to be a contender in the £3.2 billion UK snacks market. The company's products are stocked across major retailers like Waitrose, Ocado's, Morrisons, Borough Box, and Amazon, to name a few. Its craft pork scratching product, Awfully Posh, was the first pork snack ever to win a Great Taste Award. The company has been working with buyers in the hospitality industry to create joint marketing plans for after lockdown to rapidly grow its Out Of Home (OOH) sales. It will use 50% of the investment to grow its staff, 37.5% towards trade marketing, and 12.5% for New Product Development (NPD).
days to go:
Expired
investment:
£382,495
Elemental Digest is a clean-tech Agri-Food technology manufacturing business that transforms the industrial waste problem into high value-added sustainable products with impressive economic, nutritional, and environmental benefits. The company recovers valuable food extracts and creates organic 'clean' phosphate-rich fertiliser for soil and crop enhancement. These products are tested and validated by Rothamsted Research. Elemental Digest is partnered with a well-known leading international meat producer. It has qualified its final products and is ready to produce to scale. The raised funds will be used in building the fertiliser plant, developing the team, expanding markets, and research & development to qualify crop-related precision applications.
days to go:
Expired
investment:
£1,525,240
Nourish is a company that makes snacks free from refined sugar, gluten, and dairy. The company's mission is to become one of the UK's most popular free-from brands. It aims to provide a range of delicious treats and snacks to consumers, athletes and those with specific dietary needs, ensuring that they possess sustained energy. The company's products are stocked by retailers including, Ocado, Wholefoods, Planet Organic, and Daylesford. Its online sales grew by 740% in April 2020. The company has featured in publications like Ooh Magazine, VeganLife, and Natural Health. It became 'Organically Certified' in 2017 and 'Safe and Local Supplier Approval (SALSA) Certified' in 2018. Nourish will soon launch its new product line in the next 12 months. The company will use the investment received to build the team, continue to raise brand awareness by investing in more price promotions in stores, and undertake geo-marketing campaigns.
days to go:
Expired
investment:
£133,207
Little Earth Baby is an eco brand offering a range of baby products that are synthetic-free and natural. It aims to become a global market leader in the eco baby space by redesigning synthetic products to develop high-quality alternatives made from plants, not plastic. With the patent-pending designs and a growing loyal customer base, the company is well-placed to serve rising eco-conscious consumer trends. Additionally, Little Earth Baby appeared in the Telegraph's recommendations for Meghan & Harry's royal baby. The company also became a finalist in the Sleeping Bag category at the Australian non-toxic awards.
days to go:
Expired
investment:
£147,010
Pale Green Dot (PGD) is a company that provides a ‘closed-loop food system’ in the UK, targeting the £60 billion+ hospitality market. It says it collects food waste from commercial kitchens, turns it into bio-fertiliser and energy, and uses this energy to grow next seasons produce to deliver fresh produce to commercial kitchens and homes. The company claims that 5% of consumers want carbon labelling on menus. PGD aims to capture this sentiment and become a contender in the £60 billion sustainable food spend category. It claims that its commercial sales grew 740% since January 2021. The company has secured one of the UK’s largest 'Contract Caterers', with the potential to be worth £5 million a year. PGD points out that it has onboarded two multi-site independent chains, namely Granger & Co and Caravan to deliver sustainable produce. PGD will use the investment to grow its production on company-owned farms, grow purchasing opportunities with partner farms, and invest in people, training, and systems to improve sales, marketing, and operations.
days to go:
Expired
investment:
£502,167
PANTSANDSOCKS.COM is an online retailer and subscription service that helps men buy branded underwear and socks. They state their mission is to be a convenient, one-stop-shop for top brands in the market. PANTSANDSOCKS.COM argues that it is an ‘Authorised Stockist’ of 16+ leading brands including Calvin Klein, Hugo Boss, Polo Ralph Lauren and Tommy Hilfiger. The company claims to have fulfilled over 2,000 orders, welcomed over 100,000 unique website visitors to its site, achieved a 4.6/5, ‘Excellent’ Trustpilot rating, and signed up over 4,000 people to its database. The company has integrated with Amazon and Google Shopping to provide additional revenue streams. They state they will use the investment to achieve 100,000 unique visitors per month by the end of Q3 2021, meet its business targets, and continue to develop its internal capabilities at a sustainable rate.
days to go:
Expired
investment:
£205,504
Bird and Blend Tea (BABT) is a British independent tea mixologist. The company claims to offer 100+ blends of tea in a vegan-friendly product range, employs 125+ people and runs a global e-commerce platform attracting 100,000 monthly users. It claims to have achieved a £3.97 million turnover in 2020-2021 despite lockdown closures of its retail stores. BABT asserts that it operates 13 experiential retail stores across the UK since its last crowdfund in 2017. It has also featured in press entities such as The Independent, OK!, Huff Post, The Telegraph, and GQ Magazine. The company states it will use the investment to expedite the growth of its brand with investments in digital innovation, develop its technology stack, strengthen its team, open more multisensory stores, and undertake impactful projects to achieve B Corp status.
days to go:
Expired
investment:
£999,867
EMSOL is a collaborated, passionate, expert, professional business and local authority. It intelligently focuses on air pollution that needs to be urgently reduced. The company provides an IoT platform and sensor-based service to unlock environmental insights that enable permanent, feasible, and rapid change. EMSOL measures air and noise pollution by using the latest calibrated sensors with its clever mathematics it targets interventions to reduce pollution. The company's team is a range of committed, top-quality domain experts. The company is already working with fleet operators, local councils, and developers by generating data-led insights to act on the causes of transport pollution.
days to go:
Expired
investment:
Withheld
White Peak Distillery (WPD) is a whisky distillery that aims to change the way whisky is made and create authentic flavours. It has so far invested £1.4 million in tried and tested plant equipment producing 400,000 bottles of maturing whisky. The company aims to become a contender in the $60 billion global premium whisky market. WPD has received 'Gold Awards' from The Wizards of Whisky World Whisky Awards. It has come out with programs to monetise its maturing whisky including its Cask Sales program, Temperance Club membership and its Prologue 2.1 release 2-year aged single malt spirit, that has been received with positive feedback. WPD has also been awarded visitor business in The Peak District, which receives 13 million+ visitors per annum, boosting its Direct-to-Consumer (D2C) model. It will use the investment to grow its business across different verticals.
days to go:
Expired
investment:
£1,301,320
