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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
Lone Design Club is a new retail concept which runs innovative and disruptive pop-up stores and gives voice to small independent brands in creating unique and sustainable fashion. The platform's founder has validated and supported more than 200 designers in 16 stores. The company has multiple revenue streams: commission, designer fees, sponsorship, and events. The current investors include designers and tech entrepreneurs. With the proceeds, Lone Design Club will grow store days by 250% and scale online by hiring more staff to fuel its growth.
days to go: Expired investment: £58,280
The Baby Room is an independent luxury online retailer of furniture, nursery goods, designer clothing and footwear for babies and children. The company has 12,000 e-mail subscribers, 4,300 Facebook Likes, £260 Average Basket Value, and 26% repeat customers. Moreover, the company has tier 1 relationships with Versace, Fendi, Moschino, and Silver Cross. The Baby Room has achieved a new 1st-year turnover of £4.7M and £101K net profit, achieving a 15 fold increase in turnover (2018-19). With the proceeds, the company will enhance its infrastructure and team.
days to go: Expired investment: £22,080
Wilton London (WL) is a B Corp that creates eco-friendly home care products packed with essential oils and sells Direct To Consumer (D2C) via a subscription service. The company argues that traditional home care products are loaded with nasty chemicals that are harmful to the environment. WL aspires to change this with its products. The brand has signed partnerships with stockists like Ocado, Holland & Barrett, Robert Dyas, Lakeland and Farmdrop, established an eCommerce business with 10,000+ D2C sales to date, and has 11 products in the detergent and cleaning categories. They have featured in publications like Ideal Home, Metro, Stylist, and Daily Mail. WL states they aim to become a contender in the UK Household cleaning market valued at £3.7 billion. The company states it will use 40% of the investment to fulfil large stock orders and boost new product development, 30% towards furthering business development and recruitment. and 30% towards acquisition and retention marketing to expand its subscription model.
days to go: Expired investment: £540,172
Archie Foal is a company that makes clothes, that are designed to look good and last for many years. The staff have experience from big brands such as Ralph Lauren and Versace. They started off selling socks in stores such as Selfridges, Harrods and Fenwicks. Their clothing line has now grown to include shirting, outerwear, knitwear and a whole range of accessories. They are looking for investment to open two new London stores and develop their Ecommerce, marketing and whole sale strategies. 
days to go: Expired investment: £346,010
Hansine is a luxury resort wear brand designed with strong ethical values and produced in London to the booming global market sector. The product's initial launch has proved its global demand with retailers like Liberty and Neiman Marcus. Hansine aims at becoming a definitive luxury destination wear brand. This brand has been worn by the topmost global influencers, and it has been featured by high-profile media platforms such as FT, Elle, Grazia, and The Telegraph. With the proceeds, the company will invest in production, facilitate the third phase of the business plan, staffing and marketing.
days to go: Expired investment: £56,820
The Juggling King (TJK) is one of the UK's first Seed-to-Bottle rum production companies from Guernsey. TJK argues that its product is the first rum ever to be distilled with cultivated sugarcane grown under glass in Guernsey and to be produced on the island. The company has appointed English former footballer Michael Owens as its global brand ambassador and featured on James Martin's Saturday Morning show. TJK has also onboarded 18 trade customers including hotels, restaurants and bars since its launch in August 2020. It will use the investment for working capital, customs & excise duty expenses, input costs, and other verticals.
days to go: Expired investment: £402,059
Doisy & Dam (D&D) is a confectionery challenger brand that produces a range of dark chocolate products. It claims that its products are sold across the UK and stocked by Amazon, Sainsbury's, Holland & Barrett, Ocado, Boots, and other global markets. D&D's products are created using ethically sourced cocoa, natural ingredients and contain no traces of palm oil. The company aspires to become a contender in the UK confectionery market that was worth £3.9 billion in April 2021. It further points out that people are aware of the health and the sustainability credentials of the products they buy. It intends to target this sentiment and become an established brand. The company states it has grown its sales to over £1 million and aspires to become the best dark chocolate confectioner in the UK. D&D state they will use the investment for marketing, expanding its product range, and growing its export business.

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days to go: Expired investment: £515,735
Callaly is the UK’s first female care B-Corp that delivers subscription-based organic cotton period products. The company has invented and patented the 'Tampliner', a combination of an organic cotton tampon with a soft mini-liner for built-in leak protection, with a clean insertion and removal, and no hard plastic applicator. It is multi-patented in 30 countries. The company has developed bespoke robotic machinery to automate production at a UK facility. In a £26 billion global femcare market, Callaly claims that its potential tampliner market would constitute 2% to 4% by 2024. The company has received rave reviews from magazines such as Cosmopolitan and Grazia. Callaly plans to begin sales in Europe in the third quarter of 2020 followed by sales in the US and Asia in 2021.
days to go: Expired investment: £1,704,460
Square Root (SR) aims to shake up the adult soft drinks market with its range of high-quality, fresh-pressed, small-batch sodas that contain no concentrates or artificial flavours. SR's product line includes classics, seasonal specialities, perfect serve tonics, and alcohol-free cocktails. SR asserts that unlike other craft soft drinks firms, it fully owns the soda making process from concept to bottling. The company has sold 3 million bottles to date with its products stocked in 9 Michelin star restaurants. SR has also crowdsourced a mojito recipe, secured a listing as part of the Sainsbury’s Future Brands scheme, and created collaborative-branded tonics for high-end clients like Gymkhana and Pantechnicon. The company was the winner of 3 Great Taste awards in 2019 and adjudged 'Best Drinks Producer' at the 2015 BBC Food & Farming Awards. It will use the investment to launch into the off-trade, meet increased demand, upscale its marketing strategy, and launch its drinks in cans.

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81%

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days to go: Expired investment: £572,128
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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