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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
PULMOBIOMED is addressing the failings of current lung tests, which are expensive, infrequent, and invasive. Their so-called "clinically proven" solution claims to offer non-invasive liquid samples from deep within the lung, promising affordable tests for lung diseases. They assert that their product can empower clinicians to diagnose and treat conditions like lung cancer and infections, even though there's limited evidence to support these claims. With a few customers in the USA and Australia, and vague partnerships in the EU, PULMOBIOMED hopes to disrupt the asthma diagnostics market by introducing what they call a comprehensive diagnostic test for asthma, despite the skepticism around their capabilities.
days to go: Extended investment: £295,000
Carocell Bio is innovating by developing patented anti-inflammatory peptides delivered via nanoparticles to address severe inflammatory conditions such as atopic dermatitis. Their primary peptide, JEL0305, not only halts inflammation but also prevents its initiation, as evidenced by its effectiveness in reducing inflammation in human AD biopsies and burn tissue. With AD impacting a substantial population and costing $21 billion yearly for unsafe treatments, Carocell Bio's safer peptide remedy has the potential to avert AD recurrence. Additionally, their pioneering approach to skin-related inflammation involves topical peptide products that target mitogen-activated protein kinase (MAPK), a crucial element in inflammation. This breakthrough offers promise for managing and forestalling AD and mitigating skin aging.
days to go: Extended investment: Withheld
Optimise BP, the debut product by Optimise Health, introduces an innovative digital solution that offers secure and efficient semi-automated blood pressure management within primary care, focusing on hypertension. This advancement is projected to lead to substantial appointment savings in the range of millions.
days to go: TBC investment: £127,001
Vegums develop multivitamin gummies for a vegan and plant-based lifestyle. The company argues that some vitamins are difficult to get from a plant-only diet, such as vitamin D, B12, and iodine. Vegums has researched and incorporated non-animal vitamin ingredients into its products to address that issue. The company asserts that its products are 100% plastic-free and biodegradable. It claims that the number of vegans in the UK grew by 40% in 2020, and shows no sign of slowing down in 2021. It aims to become a contender in this segment. Vegums won the World Plant Award 2020 for the 'Best Plant-Based Start-Up', has a social media following of over 15,700 on Instagram, achieved 4.8/5 on TrustPilot, and scaled from selling 1 pack of Vegums to over 9,000 a month to its customers. It will use the investment for New Product Development (NPD), team expansion, and launching into new markets and countries.
days to go: Expired investment: £312,463
Cadello is a newly produced category-defining unique spirit produced by Distilleria Pisoni, a 150-year-old distillery in Italy. It is growing its distributors over the UK as well as Italy. The company has also partnered with Honest Grapes and other independent marketers and sales teams. Cadello has hired Italian and UK Brand Ambassadors and engaged Pegasus Spirits as UK importer and brand manager. The company will support its continued fast-paced growth by investing into its marketing and sales through tradeshows & tasting events, Brand Ambassadors, PR (editorial and events), social media & advertising, and bartending competitions.
days to go: Expired investment: £275,490
HOWND is an award-winning brand of healthy and natural pet care products. It is one of very few pet product manufacturers in the world to be accredited by the Ethical Company Organisation and certified by Cruelty-Free International. The range includes various products such as vegan dog grooming products and vegetarian Hemp Wellness Treats which are sold in many stores including Pets at Home and Musti Group. The company has signed new distribution agreements in China, America and South Africa. HOWND has won Double Gold for Product Innovation and Marketing Awards in 2017 & 2018 and, it has been featured in the Sunday Express, Daily Mirror and many more. The funds will be used to scale up and expand the team.
days to go: Expired investment: £192,390
A rapidly growing printing, merchandising and clothing brand with customers including Google, Amazon and Nike. Awesome Merchandise produce all their products in-house and ship internationally. The company has created over 65 million items for more than 70,000 customers and have been in profit every year. Investment will help to build a new factory based in Austin, TX, USA and to create US and European websites.

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days to go: Expired investment: £654,870
WRAP is a co-working hub for families to work, rest and play. The company argues that COVID-19 has led to the need for a space where work and leisure intersect. WRAP's premises consist of an upstairs section having shared and private offices. The downstairs section consists of a café, nursery and play centre. The company aims to be a carbon-neutral entity by implementing methods like using reusable nappies in the nursery to channelling 100% renewable energy system throughout the building soon. The company has gained support from cornerstone investors such as Penny Jones, Dave Stewart, and Ian Wood, who have experience in overseeing property and co-working facilities. WRAP will use 94% of the investment for refurbishing its building premises, 2.3% in marketing, 1% to setup digital tools such as Customer Relationship Management (CRM), 2% for legal assistance, and the remaining for getting regulatory approvals from Ofsted UK.

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days to go: Expired investment: £321,064
Daylui are an online rental marketplace, allowing users to rent items they do not use everyday such as cameras, tools and music equipment for extra income. The platform is safe as only verified users can make bookings and a deposit can be taken. Listings are free and users will pay a commission fee of 9% based on the rental earnings.  
days to go: Expired investment: £36,266
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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