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Technology

Ailuna

Status: Funded

Aug 17th 2021 - Sep 16th 2021

Ailuna is a sustainability training app that helps people adopt planet positive habits. The company uses behavioural science and lets users set green goals, embrace low-waste and low-carbon habits, and track the impact their actions have on the planet. Ailuna argues that its app is already in use in 50+ countries. It intends to dominate the sustainable action industry that is estimated to be worth $12 trillion. Ailuna asserts that it has raised £540,000 in less than two years of launch, built its tools and launched into the consumer space. The company aspires to target employee, student and citizen communities with its 'Ailuna for X' programme. Ailuna has also signed partnerships with Earth 51 and Virtuositeam and is in talks with other entities to reverse climate negative policies. The company states it will use the investment to develop 'Ailuna for X' further, develop and showcase its proprietary 'Motivational AI' feature, and boost sales and marketing activities.

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  • £338,720
    pledged
  • 112%
    of goal

    £300,000
    target

    £4,000,000
    pre-money valuation

    7.81%
    equity available

    311
    investors

    £1,089
    pledge per investor

    09440691
    company number

    Active
    company status

    16/02/2015
    incorporated 7 years

    £0.20
    share price

    Previous Funding rounds
    17 Aug 21 Crowdcube £338,720 / 113%

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Funding progress



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  • £338,720
    pledged
  • 112%
    of goal

    £300,000
    target

    £4,000,000
    pre-money valuation

    7.81%
    equity available

    311
    investors

    £1,089
    pledge per investor

    09440691
    company number

    Active
    company status

    16/02/2015
    incorporated 7 years

    £0.20
    share price

    Previous Funding rounds
    17 Aug 21 Crowdcube £338,720 / 113%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph