Cranes Drinks is the fastest growing cider company in the UK, producing a range of innovative fruit ciders. By utilising the fruit’s natural sweetness, its drinks contain 30% fewer calories compared to that of brand leaders. Cranes ciders come in 3 flavours: blueberry & apple, cranberry & lime, and raspberry & pomegranate. As per Cranes, 34% of cider drinkers haven't consumed cider drinks much because it’s too sweet or has too much sugar. This makes Cranes a top contender in a growing fruit cider market worth £1.3 billion. The company's entire range is available on Ocado, and it has received 3 national listings in prominent retail chains like Sainsbury’s, Asda, and Morrisons. The brand has won 3 awards for its spirit range including a Gold Award in the Liqueur Masters organised by The Spirits Business and two awards from the International Wine & Spirits Competition. It has also received substantial media coverage in publications like Made In Chelsea, Dragons Dens, The Daily Telegraph, The Evening Standard, Vogue, Cosmopolitan, and Bella amongst others. With the investment, the company aims to use 25% of it as working capital, 60% in marketing, and 15% in managing key finances.
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Cranes Rating Review
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Rated on 27/05/2020
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£3,795,709
pre-money valuation
1.94%
equity available
722
investors
£341
pledge per investor
08637309
company number
Active
company status
05/08/2013
incorporated 11 years
Previous Funding rounds
25 Apr 24 | Seedrs | £246,046 / | 48.33% |
25 Apr 24 | Seedrs | £230,083 / | |
25 Apr 24 | Seedrs | £194,634 / 205% |
News
New Cranes & Offshore Wind Efficiency - MarineLink
25/04/2024 MarineLink
Cranes, UK’s tallest bird, bred in higher numbers last summer than for centuries - The Guardian
02/02/2024 The Guardian
10 Groves for Southern Cranes - Vertikal.net
19/04/2024 Vertikal.net
41 People Rescued With Hydraulic Cranes’ Help - The Times of India
26/04/2024 The Times of India
Bird flu kills thousands of Common Cranes in Hungary - Birdguides
12/12/2023 Birdguides
Cranes operator in plea to politicians over 'unnecessary' road restrictions | TheBusinessDesk.com - The Business Desk
02/04/2024 The Business Desk
Cranes and barges converge in Baltimore Bridge clear up efforts | ITV News - ITV News
30/03/2024 ITV News
Autonomous Cranes Market Advancements Highlighted by Global Industry Analysis and Forecast (2024-2030) - WhaTech
25/04/2024 WhaTech
Cranes arriving to start removing wreckage from deadly Baltimore bridge collapse - The Independent
29/03/2024 The Independent
Exact Crane Now Offering Tadano's New Truck Cranes : CEG - Construction Equipment Guide
24/04/2024 Construction Equipment Guide
What the ratings mean
RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.