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Technology

Supermeal

Status: Expired

Aug 2nd 2019 - Feb 29th 2020

Supermeal is an online food ordering platform offering instant cashback to the customer for every order they place. Supermeal has served more than 50k orders and listed over 100k food items on its portal. The company is signing up 45+ restaurant partners every month with a total of registered 675+ restaurant partners. Supermeal has followed a business model that reduces the fees restaurants pay to 7% and provides a mandatory cashback (5%) to consumers. It has given £11,000+ in cashback and attracted over 10,000 customers generating £53k in device sales and £220,000 in orders. With the proceeds, the company will accelerate its marketing efforts, strengthen its senior management, and operational activities.

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Supermeal Rating Review

Pitch rating powered by CROWDRATING

Rated on 23/01/2020

Pitch Rated

80%

Gold

Management

73%

Product

84%

Investment

82%

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    Log in to view target

    £4,000,000
    pre-money valuation

    15
    investors

    £38,333
    pledge per investor

    06817183
    company number

    Active
    company status

    12/02/2009
    incorporated 15 years

    Previous Funding rounds
    25 Apr 24 Shadow Foundr £575,000 / 58% 79.67%

What the ratings mean

  • 49% and under
    We suggest potential investors carry out further study of their own
    50-64%
    Room for improvement
    65-79%
    Worth considering
    80%+
    Gold rating, our highest rating

RISK WARNING - The ratings are based on the information provided in the fund raiser’s pitch deck, business plans and financial forecasts which have appeared on a FCA regulated crowdfunding site. Where possible we validate the business plan to public sources such as LinkedIn, Companies House, Credit Agencies and internet searches. We cannot guarantee the information is correct. The ratings report takes no account of the investors/ individual circumstances. Do your own due diligence and get professional advice before investing. Your capital is at risk when investing in private companies.

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Management 73%

Skills 82%
The Founder is a highly skilled and award-winning entrepreneur, but the team currently lacks a full-time CFO who would be beneficial to support this expansion phase of the project.

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Funding progress

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Overall

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CROWD RATING™

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Log in to view amount pledged

    Log in to view target

    £4,000,000
    pre-money valuation

    15
    investors

    £38,333
    pledge per investor

    06817183
    company number

    Active
    company status

    12/02/2009
    incorporated 15 years

    Previous Funding rounds
    25 Apr 24 Shadow Foundr £575,000 / 58% 79.67%
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
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  • The Daily Telegraph