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Bluebell Premium

Bluebell
Bluebell (Connido Limited) is a UK-based start-up formed by a team of parents, doctors, product designers and engineers building the world's best data driven wellbeing solution for both baby and parents to make their lives easier and less stressful.
Bluebell Smart monitoring system is the world’s first wearable solution to support both baby and parent. It provides a better, more reliable and convenient baby monitoring experience, monitors parents' well-being (sleep, activity and mood); and take away the guess by offering data and evidence-based support with parents’ day to day challenges. Bluebell’s primary target customer is a first-time parent, who is looking to buy a baby monitor, but is looking for a more convenient and improved solution. However, based on the initial customer feedback even 30% of second-time parents are also interested in Bluebell’s solution and they value routine-based benefits more than the first-time parents. 

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