Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go:
Extended
investment:
Withheld
JOHNNY'S is an ethical, vegan, and sex-positive subscription condom brand. The company aims to deliver its products on a subscription basis, following in the footsteps of Direct-To-Consumer (DTC) health disruptors like Harry's and Dollar Shave Club. It aims to become a contender in the global condom market that is set to be worth $15 Billion by 2026 and enter the lubricant and sex toy market later in 2021. The company has also pledged to give a condom to HIV/STI/NHS clinics for each condom sold. It will use the investment for a PR launch, social media advertising, stock purchase, and attract talent to help the business hit its growth targets.
days to go:
Expired
investment:
£182,281
TOG designs handmade kitchen knives that are forged in the Samurai sword. By working with craftsmen in Seki, Japan, this company has produced knives and a brand that met its customers' needs. It has been endorsed by ten Michelin star chefs and appeared on cooking shows such as Masterchef. In 2017 and 2018, TOG Knives reached 18k profit (EBITDA £19.5k). Currently, it is aiming to be the UK's No.1 premium knife brand by helping people realise how enjoyable food preparation is, only if, one owns the right knife. With the fund raised, it will purchase stock, grow its team, shift its staff to full time and hiring new people.
days to go:
Expired
investment:
£193,810
Skin In Motion (SIM) is a first-of-its-kind exercise-friendly beauty range that seeks to promote the positive effects of exercise through healthy and confidence-boosting skincare and makeup products specifically designed to be worn pre, during, and post-exercise. SIM claims that its products are available Direct To Consumer (DTC) via its website and are listed on LookFantastic, Amazon and Oliver Bonas. SIM was awarded the 'Best New Business 2020' award by the Women's Business Club. The brand has reached 3 million potential customers and has an Instagram following of 3,000 to date. The company has also featured in Sunday Times Style Magazine, Hello!, RED Magazine, and Women's Health, to name a few. It will use the investment to grow its team, increase marketing and brand awareness, and accelerate new product developments.
days to go:
Expired
investment:
£166,111
Your Dog’s Club (YDC) is a dog-specific online retailer that provides high nutrition food and treats alongside top quality toys and accessories. YDC community consists of its customers (Waggys), local dog business partners (Pack Leaders), and industry experts (Gurus). The company aims to connect the aforementioned parties through its online community, coupled with a dedicated website, social media feeds, competition announcements, and pet education amidst other details. YDC has scored a 4.9 rating on Trustpilot and aims to be a contender in the £2 billion recession-proof pet market. It has also registered over 5,400 customers. YDC will use 30% of the investment for digital marketing, 25% for accelerating customer base, 20% as working capital, 20% to boost customer growth via affiliate agreements with Forestry England and English Heritage, and 5% for optimising operational costs.
days to go:
Expired
investment:
£268,040
Award winning designer is scaling his businessUpdate: Oak and Iron is about to launch its Christmas collection, it includes their new candle holder and desk tidy range which are in 3 sizes and 5 colours.When a furniture designer can list the HM Foreign and Common Office as a satisfied customer, there can be little doubt that the goods he produces are some of the highest quality. British embassies around the world are embellished with some of Terence Facey’s finest work – and his new brand is shaping up to be just as alluring. The Oak & Iron range from the award-winning Facey is described as chunky furniture which is made using environmentally sound manufacturing processes from sustainable, locally sourced materials. The unique designs combine beautiful green oak with hand-crafted iron into contemporary design at affordable prices. Not one for waste, the company creates matching accessories from the off-cuts to fit in with its ‘no waste’ policy from felled trees.Not only will investors into this business have the opportunity to help grow this brand from a high street business into a household name, they will also receive fantastic rewards in the shape of savings on beautiful furniture as well as gifts.Founder Terence Facey swapped his day job for his passion of making furniture way back in 1971, and has grown his furniture manufacturing knowledge ever since. He has extensive experience designing, producing and supplying furniture in both the UK and the US, and has supplied to well-known names such as Harrods and actor Harrison Ford in the past. www.oakandironfurniture.co.uk
days to go:
Expired
investment:
£10,200
Revvies Energy (RE) is a nutrition company that argues that its innovative energy strips are a game-changer. The company stresses that 80% of the world's population consumes caffeine every day, which takes at least 45 minutes to an hour to reach its peak. RE states that its energy strips dissolve on the tongue in seconds, providing a faster and efficient performance boost that is less than two calories, vegan and gluten-free. RE has sold over 400,000 packs to date and stocked in more than 400 locations across five countries in entities like Chemist Warehouse Australia, Decathlon Australia, and Amazon marketplaces in the UK, US and Australia. RE was awarded 2021's 'Product Of The Year' in 'Sports Nutrition' by NutraIngredients, Europe's leading nutrition industry title. The company works with athletes across various sports, including RE's Ambassadors Charlotte Purdue (British Marathon Champion 2019 ), top US marathoner, Sara Hall, and dual Australian Olympian, Eloise Wellings. RE states it will use the investment to scale its marketing formula both in the UK and international markets.
days to go:
Expired
investment:
£189,363
Jewelstreet is on a mission to connect jewellery designers to buyers from all over world. They have 570 designers and brands with over 20,000 unique pieces of jewellery. The funding will be used for marketing to further the profile of Jewelstreet and increase their customer base.
days to go:
Expired
investment:
£251,770
OPUMO provides a zero-inventory digital marketplace to stores and allows them to reach the customers easily. As a departmental store of the future, OPUMO caters to customers who are looking for the latest fashion, art, furniture, technology and many more, on the tip of their fingers. This platform was launched in March 2017, and up till now has witnessed sales worth £2.3m.
days to go:
Expired
investment:
£393,980
Fightback is a beer and cider brand on a mission to save music venues with support from across the live music industry. The company claims that every pint sold contributes to Music Venue Trust (MVT), a UK-registered charity, which acts to protect, secure, and improve Grassroots Music Venues. It argues that it has sold 10,000 pints and 10,000 cans in 61 venues before the COVID-19 lockdown. Fightback asserts that it has agreed on a new national distribution deal to make the brand more accessible amidst the lockdown. It intends to supply 900+ venues affiliated with MVT when venues reopen. Fightback will use the investment to roll out beer and cider to help secure the long-term future of the venues that ensure that the music culture is kept alive.
days to go:
Expired
investment:
£52,596
