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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
The Cheeky Panda (TCP) is a B Corp that offers a range of sustainable bamboo tissue and hygiene products available across Europe, USA, China and the Middle East. It asserts that its products are on the shelves of some of the world's top retailers including Boots, MonoPrix and Carrefour. The overall hygiene market is valued at over $200 billion a year and TCP aims to become a contender in the segment. It has featured in Sunday Times Fast Track – 'Ones to Watch' section in December 2020. TCP seeks to grow revenue to over £50 million a year and then list on the London Stock Exchange in the Growth Category.
days to go: Expired investment: Withheld
A fashion brand in the contemporary luxury accessories market ethically producing handbags to be sold directly to the consumer through e-commerce. Hill & Friends's handbags are manufactured from high quality materials in Western Europe. All leather used is ethically sourced and is a by-product of the food industry. The company sells its products via their own website, through wholesalers and at retailers such as Selfridges, Barneys, Harvey Nichols and Fenwick. Hill & Friends are raising funds to invest in three initiatives. Firstly, they are seeking change in their manufacturing process to utilise more scalable and agile methods that will reduce total expenditure and shorten lead times when reordering high-selling products. Secondly, the company intends to re-platform from Magento to Shopify due to the latter's greater impact on the market. This will result in an improved customer experience and better integrations with affiliate sites. Finally, with the rapid increase of online shopping, Hill & Friends will use the funds raised to invest further in digital marketing by increasing the number of social ads and working alongside a diverse range of online influencers.
days to go: Expired investment: £773,059
3RD ROCK is a sustainable Activewear sports brand founded for people who have a passion for nature. Created by a team of passionate climbers, 3RD ROCK creates extremely comfortable, Made-To-Move garments. It is a wholesale e-commerce business that has sold more than 55,000 units in 20+ countries. Catering to climbers and yoga enthusiasts, it has received more than 1000 5-star reviews out of which 96% are positive ones. Being environmentally conscious, 3RD ROCK has utilised 12,000 bottles in its manufacturing process with over 1 tonne of sea waste being used in the production of leggings and bra-tops. With the proceeds, the brand will kick-start the next stage of growth by with range expansion & innovation, retaining and developing key wholesale accounts, making strategic hires and penetrating new markets.

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days to go: Expired investment: £361,700
Loopster is a D2C platform that aspires to make selling and shopping for secondhand clothes an easy and sustainable lifestyle process. It argues that fashion is one of the most polluting industries on the planet projected to use one-fourth of the world's carbon budget by 2050. It argues that secondhand shopping offers a way out of this crisis. The company aspires to dominate the secondhand fashion industry projected to be worth $64 billion by 2024. Loopster has processed over 4000 garments and sold over 1900 in June 2021 earning revenue worth £122,000 as of May 2021. It allows sellers to order a Loopster Clear-Out Bag, send in discarded clothes, and the company does the rest, paying them for everything it accepts. For shoppers, Loopster offers hand-checked quality clothes at a quarter or less of high street prices. Loopster has featured in press entities such as The Sun, The Guardian, The Telegraph and Drapers Magazine. It has over 23,000 social media followers and 15,000 newsletter subscribers. Loopster states it will use the investment to continue scaling and building out a service for brands, hire a marketing manager and further optimise its processing technology to scale rapidly.
days to go: Expired investment: £393,149
Smart Property create tech-smart accomommodation. They manage refurbishment, repairs and maintenance all while providing high quality customer service. Using the latest technology in property management allows Smart Property to efficiently operate.
days to go: Expired investment: £298,840
Livia's is a brand that makes 100% plant-based, natural and indulgent treats. The company develops the recipes in-house and sells through retailers such as Tesco, Sainsbury’s & Boots, as well as, through online channels like Amazon and its website. The company has sold almost 7 million treats and has 200,000+ online followers. Their products cater to those with allergies and intolerances. They have seen sales increase by over 1,000%+ during the lockdown. Livia's will use the investment for new product development, grow its e-commerce platform, enhance its marketing and sales team, and scale its operations.

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68%

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days to go: Expired investment: £1,935,322
Serious Pig (SP) aims to become the UK’s number one premium savoury snack brand. The company is backed by BrewDog co-founder James Watt and aims to become a contender in the UK savoury snack market valued at £3.2 billion. SP's range consists of products like 'Snack Salami', 'Snacking Cheese', and 'Snacking Pickles'. Its most recent innovation is 'Sourdough Snacking Croutons'. It has a loyal fanbase of nearly 9,000 'Club Seriously' members. The company's sales have trebled since 2018 to £1.35 million in December 2020. SP claims that despite COVID-19 shutting down hospitality in 2020, it quickly adapted and developed significant Direct-to-Consumer (DTC) revenue, in particular with Amazon, where sales grew by 235% between the first and second half of the year, touching £187,000 between June - December 2020. The company will use the investment for sales and marketing, logistics, New Product Development (NPD), and cut plastic packaging to reduce its carbon footprint.
days to go: Expired investment: £648,854
Elemental Digest is a clean-tech Agri-Food technology manufacturing business that transforms the industrial waste problem into high value-added sustainable products with impressive economic, nutritional, and environmental benefits. The company recovers valuable food extracts and creates organic 'clean' phosphate-rich fertiliser for soil and crop enhancement. These products are tested and validated by Rothamsted Research. Elemental Digest is partnered with a well-known leading international meat producer. It has qualified its final products and is ready to produce to scale. The raised funds will be used in building the fertiliser plant, developing the team, expanding markets, and research & development to qualify crop-related precision applications.
days to go: Expired investment: £1,525,240
Alphagreen is Europe's largest online marketplace for Cannabidiol (CBD) healthcare products listing over 150 brands and more than 2,500 products on its portal. It claims that it is backed by high-profile cannabis investors like Enexis, West Creek Investments, and others. It aspires to become the leader in the CBD market that is expected to be worth over £900 million in 2025 in the UK alone. Alphagreen aspires to build a trusted ecosystem for customers with Sleep, Pain and Anxiety problems, enable them to access alternative healthcare, and distribute medical cannabis from Q3 of 2021. The company has featured in Forbes, Business Insider, Prohibition Partners, The Financial Times, and The Grocer. It will use 31% of the investment for sales and marketing, 25% for team expansion, 16% for general corporate affairs, 15% for international expansion, and 13% for technology up-gradation.

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79%

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days to go: Expired investment: £2,039,375
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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