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Equity Crowdfunding Pitches

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Square Root (SR) aims to shake up the adult soft drinks market with its range of high-quality, fresh-pressed, small-batch sodas that contain no concentrates or artificial flavours. SR's product line includes classics, seasonal specialities, perfect serve tonics, and alcohol-free cocktails. SR asserts that unlike other craft soft drinks firms, it fully owns the soda making process from concept to bottling. The company has sold 3 million bottles to date with its products stocked in 9 Michelin star restaurants. SR has also crowdsourced a mojito recipe, secured a listing as part of the Sainsbury’s Future Brands scheme, and created collaborative-branded tonics for high-end clients like Gymkhana and Pantechnicon. The company was the winner of 3 Great Taste awards in 2019 and adjudged 'Best Drinks Producer' at the 2015 BBC Food & Farming Awards. It will use the investment to launch into the off-trade, meet increased demand, upscale its marketing strategy, and launch its drinks in cans.

Pitch Rated

81%

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days to go: Expired investment: £572,128
EMERGEiQ is a cloud-based platform targeted towards Small and Medium Enterprises (SMEs) and large corporate organisations. The company plans on having an extensive suite of algorithms that simplifies Data Science (DS) and Artificial Intelligence (AI) at low cost, across all sectors. EMERGEiQ asserts that its analytics can help businesses improve operational productivity, cut costs, and eventually generate more revenue. It has worked with companies across a variety of sectors such as finance, medicine, stock market, and insurance. The company will use will 30% of the investment for R&D, 25% to purchase software and hardware to improve platform capabilities, 25% to market its new product line, 10% as working capital, and 10% as miscellaneous expenses.

Pitch Rated

71%

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days to go: Expired investment: £150,000
Atom Universe (AU) is an established virtual world, available on PC and consoles that allows players to create their avatars, explore a vast 3D universe, and meet like-minded individuals from all over the world to chat and play with. The company asserts that its game has seen over 2 million downloads with an average of 20,000 unique players registering every month. AU claims that the revenue from in-game purchases added up to over £500,000 since the company's launch in 2016. The company has partnered with Crash Media providing players access to over 100 Kung-fu movies to play in its Kung Fu Theatre, signed up with Valiant Comics to open its comics store, and plans to run an NBA 2K eSports event, with a virtual rap battle lined up. It will use 60% of the investment to develop the mobile version of its game, 30% to grow its team, and 10% for marketing.

Pitch Rated

52%

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days to go: Expired investment: £94,518
Oval Money is the leading European automated saving and crowd investing marketplace that brings simple access and diversification to investment solutions for people who don't have large sums of initial capital. The company is backed by major VC investors and supported by the largest banks in Europe.
days to go: Expired investment: £626,310
Smart Trade App is a software-based payment app that accepts card payments directly from the phone. It helps small business owners all over the UK. The app further includes features in it such as invoicing, light CRM, team management, reporting as well as the ability to delegate jobs. Smart Trade App has got the most Disruptive Payments Tech award 2019 and has processed transaction volumes worth £1.5 million. Large high street banks in the UK have approached the company for their business accounts. They have also signed an agreement with CardOne banking and has formed a strategic partnership with MasterCard.
days to go: Expired investment: £268,152
Bitstocks is a financial technology application built entirely on blockchain. The company intends to bring to customers the benefits of bitcoin in a simple & accessible personal account format. It asserts that 76% of UK adults use online banking. Its product, Gravity, currently offers BSV, BTC, GBP & EUR pairings, with investment accounts for customers to buy, sell & store bitcoin. The company is registered with the Financial Conduct Authority (FCA) and integrated with Faster Payment System & Single Euro Payments Area provider. Bitstocks has 1,800+ registered customers, with 650+ joining through referrals. It will use the investment to scale & develop the next phase of Gravity, bring forth stablecoin to enable tokenised global micropayments, and introduce personal accounts, debit cards, savings & loans.

Pitch Rated

51%

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days to go: Expired investment: £1,105,596
GIBIE combines ancient Indian dying methods with modern weaving technologies to produce sustainable and luxurious homewares. The company argues that the textile industry uses an astonishing 9 trillion gallons of water annually, as well as, releases harmful gases and chemicals in the air and water. GIBIE aims to change this scenario by bringing forth sustainable linen that has superior qualities to chemically enhanced and dyed linen. It has come out with an industrial-scale production proposal of its linen. The company is a PETA-approved vegan brand and a member of the Color Ashram Foundation that promotes the usage of herbal dyes around the world. GIBIE will use the investment to launch its essential sales programs, boost marketing initiatives and scale production.

Pitch Rated

57%

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days to go: Expired investment: £158,571
Project Imagine (PI) is a startup focused on financial equitability for all. The company aims to build a financial service that doesn’t profit from short term unsecured debt, but one that grows with its customers and does everything it can to help them achieve their financial dreams. PI launched a current account, smart budgeting, saving tools and access to investment products from the likes of Blackrock and Vanguard in January 2019 in the UK consumer market. It has raised over £18 million to date. The company was named one of the UK’s 'Top 10 Best Banking Apps' by finder.com and recognised alongside Samsung and Apple in the technology section of the Global Brand Awards as the 'Best Innovation in Fintech'. It will use the investment to become the go-to platform for managing a user's money, bring together diverse fintech innovation from around the world into one common standard, and retain the most driven execution talent to boost company profits.

Pitch Rated

73%

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days to go: Expired investment: £2,160,625
Snoop is an application that aims to save a user's money by using data analytics. Snoop falls under the Financial Conduct Authority's (FCA) regulated Open Banking technology. The company asserts that Snoop can help every household in the UK save at least £1,500 each year. The app lets a user connect his/her bank accounts and credit cards to Snoop to observe all the balances and transactions together from a single portal. Snoop also watches a user's bills and lets the user know if he/she is paying too much or if there’s a price hike. The app also creates a 100% personalised feed of money-saving ideas based on the user's spending patterns. Snoop has grown to over 100,000 downloads and 75,000 customers since early 2020, delivered over 1 million money management tips to customers, and featured in publications like The Guardian, Financial Times, and The Telegraph. It will use 57% of the investment to grow its business, 21% to develop app functionality, and 22% for business operations.
days to go: Expired investment: £8,445,740
What Group Investments Ltd is a multi-faceted financial services distribution business. Our aim is to deliver value for money financial products to a neglected mass market, through a range of complimentary distribution mechanisms across our 3 divisions. These divisions include our franchised network of partners (What Partnership), our strategic telesales partners (What Business Partnership) and our own direct protection sales force (What Direct), all of which use web based product platforms provided by us.
days to go: Expired investment: £100,450
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph