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Equity Crowdfunding Pitches

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Aqua British (AB) manufactures and sells premium English spring water in its patented 100% biodegradable water bottles. It asserts that millions of plastic bottles are ending up in landfills. AB aims to be at the forefront of the fight against plastic pollution, offering an alternative to PET, RPet, cartons and cans. It argues that its water bottles, caps and labels are made up of 100% sugarcane residues, are 100% recyclable and 100% compostable. AB also points out that its spring is fully equipped with solar panels to keep carbon emissions neutral. The company supplies water to renowned entities such as Hotel De Paris Monaco, Hotel InterContinental and South Kensington Club, West Ham United Women Football Club, Thermes Marins Monte Carlo, GreenBay Supermarket, and Compass Group Airbus France, amongst others. It will use 80% of the investment towards expanding its brand and distribution inside and outside of the UK, and 20% towards marketing and distribution channels.

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days to go: Expired investment: £216,195
Paradym is an emotional intelligence (EI) coaching application. After identifying EI as the pillar of happiness and wellness, Paradym app has been designed to help people live their fullest and happiest lives and, in turn, promotes both their personal growth and wellbeing. Since its launch in 2018, it has signed a contract with Quiqup, its first B2B client and joined WeWork incubator, giving it access to 300k members. Moreover, it has also seen organic growth in its user base and in its international reach. Paradym's plan for 2019 is to increase its user base by investing in marketing and developing content to trigger sponsored content and product revenue. Its immediate revenue focus is 10% of the UK startup market which stands at £240M.
days to go: Expired investment: £430,360
Upgrade Pack is a software development company working towards transforming the way companies most valued customers and employees get access to discounts and travel upgrades. It is all about simplifying the whole process of flight and hotel upgrade by creating mutual value at the same time. To capture the global market, Upgrade Pack is not only launching in the UK and USA but also in Canada, Singapore, Hong Kong and Switzerland, and projecting a revenue of $240 million in 2019.
days to go: Expired investment: £587,085
Boring Money is an investment guidance platform that presents users with investment/pension guides & comparison tables to help them make sound investment decisions. The company asserts that 47% of the UK's 16 million investors lack confidence and want clearer communication to make better investment decisions. BM sees itself as the solution to the aforementioned issue and aims to be a market leader in the segment. The company earned £1 million+ in revenue in 2019 and a 4.8/5 rating on Trustpilot. BM's clients include organisations like BlackRock, Barclays, Wealthify and Nutmeg. The company has also featured in publications like The Financial Times, The Times & the BBC. It will use the investment to grow its presence, monetise its website, and help more people make better investment decisions.

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55%

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days to go: Expired investment: £900,009
Founded by Glen Elliot, 2005 in the early days of the professional video gaming industry, Esports Gaming League (EGL) has since helped shape esports into a fast-growing phenomenon. The brand aims to be at the forefront of esports starting in Europe before expanding globally into Asia, South America, and the Middle East. It has worked with clients such as KFC, Science Museum, Activision among other brands. The esports industry is valued at $1.1 billion globally for 2019, and EGL has positioned itself to be at the heart of it. The platform has 315,000 registered users engaging in regular tournaments online. With the funds raised, EGL aims to enhance its tournament platform and make the process of playing and competing easier. It will also work with major game developers across multiple platforms and make their titles esportable.

Pitch Rated

52%

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days to go: Expired investment: £189,540
East London Liquor Company (ELLC) has been distilling, importing and serving gins, whiskies, vodkas, rums, and canned cocktails since 2014. ELLC asserts that off-trade gin sales hit US$8.4 billion in 2020 with UK seltzer sales expected to reach £75 million by 2023. It intends to become a contender in the aforementioned categories. ELLC has had a 600% Year-on-Year (YoY) increase to £206,000 in off-trade sales from 2019-2020 to 2020-2021. The company has partnered with the UNESCO world heritage site, Royal Botanic Gardens, Kew, to release its product, Kew Gin. It has also entered into the Ready-To-Drink and seltzer categories with its range of canned drinks, and onboarded retailers like Waitrose, Tesco, and Co-Op. The company will use the investment to grow its off-trade channels both in the UK and abroad, expand its Direct To Consumer (DTC) output, update its 'Brand Home' to attract more customers, and increase its whisky production to meet demand.
days to go: Expired investment: £921,686
Njori is a company that has created an accurate, multi-functional cooker that can be stored on a bookshelf alongside cookbooks. The cooker uses integrated sensors and accessories to monitor and regulate the cooking process. It's built-in scales helps a user measure ingredients before and during the cooking process. The scale function also enables the user to reduce food by a set weight or percentage. The company aims to be a disruptor in the global portable induction cooker market that is set to be worth £4.5 billion by 2022. Njori has filed UK patents & is building its supply chain in China. It will use the investment to finish development and bring the final product to market.

Pitch Rated

77%

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days to go: Expired investment: £236,797
idio is the leading provider of Content Intelligence: a powerful new way to better understand a customer’s journey and engagement with online content. www.idioplatform.com
days to go: Expired investment: £1,209,999
Sensate from Bioself Technology is wearable and uses infrasound technology to provide the benefits of long-term meditation. They have successfully sold and test the Beta product and will be using funds raised to develop the product ready for commercial sales.  
days to go: Expired investment: £91,550
Rockabox is a global leader in programmatic technology for rich media marketing and is at the forefront of a revolution that is occurring in the $118 billion online advertising industry.
days to go: Expired investment: £4,274,422
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph