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Equity Crowdfunding Pitches

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Whitehall Finance (WF) is a Business-to-Business (B2B) financial technology platform that provides working capital to UK-based Small and Medium Enterprises (SMEs). The company offers revolving credit facility that is withdrawable in currencies like GBP, USD or EURO or a combination of the above under a single facility agreement. It also permits buying companies to offer their suppliers an early payment for a discount, as well as, enables users to access Forex services and creditworthiness data of companies. WF has extended around £16 million in finance through 1,600+ transactions over its platform in the past one year. The company will use 30% of the investment to expand its sales, 20% to increase its marketing budget, 30% to increase operational capacity to service volume business, and 20% to develop key partner relationships.

Pitch Rated

83%

Gold

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CROWD RATING™

days to go: Expired investment: £160,027
Float is a financial wellness platform that aims to improve employee health through reduced financial stress. The company asserts that many of the UK's workforce struggle from one payday to the next with 41% of workers holding less than £1,000 in savings. It aims to change this scenario. The company combines an organisation's database containing employee financial records and other details with open banking to drive better purchasing power for its users. Float hopes to channelise the aforementioned technique into generating additional sources of revenue by tapping into data such as salary advances, bank revenue, loan brokering revenue to name a few. It will use 40% of the investment in sales and marketing, 35% in product development, and 25% as operational costs.
days to go: Expired investment: £569,790
The House Crowd aims at creating a better financial future for its members through high-quality property secured loans. It has 27,560 registered members and it has raised more than £112M. The company has funded a total of 400 properties and a total of 38,930 paid back investments. The company has won multiple prestigious awards including 'Property Wire’s Crowdfunding Platform of The Year 2017' and 'AJ Bell Shares Magazine: Peer to Peer Lending Platform 2018'. With the proceeds, the company will fund a mixture of technological improvements, it will target three new markets, and fund a mobile app (Money Mog) and a new millennial brand.
days to go: Expired investment: £751,191
MyT is a cloud-powered subscription-based accounting software designed for small businesses that allows them to submit financial information to Her Majesty's Revenue and Customs (HMRC) under the Making Tax Digital initiative, which is mandatory from April 2023. MyT asserts that its app provides businesses with a simple way to keep track of business finances on the go, send and manage invoices and bills, and record expenses and mileage. The company claims that its app is available on App Store and Google Play and has witnessed 1000+ downloads to date. It claims that it has onboarded over 500 users without any extensive marketing spend. MyT will use half of the investment to implement its marketing plan, a third for developing new technology and the remaining for administrative expenses.

Pitch Rated

73%

Overall

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CROWD RATING™

days to go: Expired investment: £133,543
Equipsme is on a mission to democratise health insurance by making it affordable for businesses of all sizes. The company cites data arguing that there has been a 53% increase in National Health Service (NHS) treatment waiting lists since 2012 due to the low reach of health insurance by conventional insurance companies. It aims to change this scenario. Equipsme offers flexible fixed-price packages to companies wherein employees are allowed to upgrade and add family members to their plan as per their pleasure. Members can also speak to a General Physician (GP) 24/7, and, if necessary, be referred to a consultant for diagnosis and treatment through the company's proprietary app. The company was felicitated with the 'Best New Product' award by Cover Magazine Excellence Awards 2019. The company will use the investment to enhance its user experience, ensure its technology remains market-leading, and scale its marketing and customer service capability.

Pitch Rated

78%

Overall

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CROWD RATING™

days to go: Expired investment: £286,096
The British Design Fund invests in and provides support for early stage UK product design and manufacturing companies. The Fund seeks out extraordinary entreprenuers with scalable products ready to accelerate growth and build long term businesses. 
days to go: Expired investment: £350,000
Assetz Capital is a leading property-secured business marketplace lender in the UK and Europe. It provides loans to small and medium enterprises (SMEs), and property developers in the UK, financed by retail investors, institutional investors, government bodies and banks. The company has arranged loans of over £1 billion since its founding in April 2013. It ranked 53rd out of the UK’s top 100 fastest-growing technology companies for two consecutive years in the Sunday Times Tech Track 100, and funded the equivalent of 1 in 100 UK homes in the last two years. Assetz Capital aims to utilise the investment to fund legal and structuring work around the Coronavirus Business Interruption Loan Schemes (CBILS), have working capital for business development, grow its team, and possibly launch an Initial Public Offering (IPO) in the future.
days to go: Expired investment: £760,600
Yielders is a real-estate investment platform that minimises the barriers of entering a traditionally inaccessible asset class. This award-winning platform is the UK’s first finance FinTech company which is regulated by FCA. The company had received authorization from FCA in 2017. Yielders received 2017 Islamic Economy Award and became finalist twice for the EFICA Innovative Finance award. It also received IFN's global award for the Best Islamic Crowdfunding Platform category. The company has over 2500 on-boarded investors. The company has achieved and completed more than £6m AUM. Yielders aims to deliver steady returns for a conscientious modern investor. Yielders plans to utilise the proceeds for product development, technology, talent acquisition, and building its presence around GCC, the UK and the global Islamic Market.
days to go: Expired investment: £686,178
Trustco Capital is a value-added financial intermediary that acts as a bridge between suppliers and users of capital. Through its investor network, the company supports entrepreneurs and startup enterprises with capital allowing their business to advance further. The company's partnership venture, ‘The Envestry Investment Management Programme’, allows Trustco, as a licensee, the ability to introduce its investor client network and its deals to Envestors and the other licensees leading to a combined investor network of over 6,000+ individuals. This also allows users to view 20 to 30 deals that are mostly SEIS and EIS eligible backed by the Financial Conduct Authority (FCA). 

Pitch Rated

38%

Insufficient Data

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CROWD RATING™

days to go: Expired investment: Withheld
Similar to the functionality of workplace pensions, employees can invest part of their pay into an ISA and start to build a healthy saving habit. Smarterly's current clients include Rolls Royce, Samsung and OVO Energy and they have identified 85 other organisations with a collective 600,000 employees as potential opportunities. Due to the fundamentals of Smarterly being automated, there is no need to pay for a large staff and revenue is generated via small fees.
days to go: Expired investment: £1,638,150
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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