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Equity Crowdfunding Pitches

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TheCarCrowd is a Passion Asset Investment (PAI) platform that intends to address the lack of investment options for the 8 million UK millennials by allowing them to take a real equity stake in a classic car and benefit from the potential appreciation. The company argues that classic cars appreciated 194% over 10 years up to Q4 2019 as per expert reports. TheCarCrowd points out that its portal allows interested investors to buy shares in cars from just £20 and unlock the benefits of potential appreciation. The company asserts that its business idea has found traction amidst users with over 620 investors registering on the portal since the company's launch in November 2020. TheCarCrowd will use 12% of the investment for Public Relations (PR), 48% for marketing, and 40% for working capital.

Pitch Rated

46%

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days to go: Expired investment: £379,108
Sugi is an app that aims to show everyday investors how green their investments are and help them build a greener portfolio via its app. The company asserts that there are over 3 million Do-It-Yourself (DIY) investors in the UK, with over £210 billion of investments and 76% of that number want their investments to have a positive impact. Sugi intends to do just that. Its app combines three key trends namely, ESG investing, Open Finance, and carbon tracking to further green investments. The company has raised £210,000 to date. Sugi connects to a user's existing investment platform, be that an ISA, SIPP, or trading account, and enables them to learn how their investments affect the planet and what they can do to leave an eco-positive impression. Sugi has featured in publications like Reuters, The Times, Good with Money, This is Money, and AltFi, to name a few. Sugi will use the investment to further develop its app, expand its team, and implement its growth strategy.

Pitch Rated

45%

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days to go: Expired investment: £406,157
The Cookaway is a Direct-to-Consumer (DTC) company that makes and sells recipe boxes to users to enable them to make delicious food from the comfort of their homes. Users receive all the ingredients, including premium oils, along with complete recipe cards made by the company's expert chefs. The Cookaway has garnered over 500 verified reviews on TrustPilot with an 'Excellent' rating and onboarded 10 chefs including 5 MasterChefs and a 2-Michelin starred chef. It has featured in publications such as The Independent, Forbes, The Week, and The Daily Mail. The company was the 'Chosen Food Partner' for The Lord Mayor's Big Curry Lunch 2021. The Cookaway will use 25% of the investment to hire talent, 20% to boost brand visibility via content generation, 15% to make its technology platform more intuitive, 15% to launch new chefs and cuisines, 5% to improve its sustainability credentials, 5% to develop its app with more features, 10% towards automation, and 5% to launch a membership program.

Pitch Rated

47%

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days to go: Expired investment: £792,187
Nude is a savings account and financial application designed for ~13 million 18-35-year-olds who want to own a home in the UK. The company is rebuilding the home-buying experience and assist its clients from planning to the move-in stage of home buying. The company has applied for a banking licence to launch Nude mortgages and plans to support people through all of life's big moments, like weddings, children's accounts and retirement plans as well. In 2019, Nude raised £1.7 million and was awarded an innovation grant of ~£440,000 from Scottish Enterprise. The company is registered with the Financial Conduct Authority(FCA) and has 7,500+ subscribers on its newsletter. It will use 50% of the investment to build its savings platform, 20% for operational costs, 20% in marketing initiatives, and 10% in building its data & behavioural science platform. 
days to go: Expired investment: £3,539,200
MTA Foods aim to offer great tasting food to the growing market of meat eaters wanting healthier options. Since 2014 the company has made sales of nearly £6m and has worked with many multiple retails stores. They have rebranded and are looking to expand across the UK.
days to go: Expired investment: £11,500
Hytro is a pioneer in Blood Flow Restriction (BFR) wearables, founded in 2019 with a mission to democratize the power of BFR for improved health and performance. They have developed wearable applications that simplify BFR technology, offering benefits such as enhanced exercise preparation, training adaptation, pain management, and faster recovery. After a successful private fundraising round for professional coaches and athletes, they are now opening up their mission to the wider community.
days to go: Expired investment: £442,423
Good Club is an online grocer that aims to sell sustainable household food and products across the UK. The company's sales have grown from £18,000 to £234,000 in May 2020. The potential demand for sustainable food and products is £61 billion in the UK, and the company finds itself as a strong contender in this domain. COVID-19 has led to an increased interest in home-delivered grocery products amongst consumers. Good Club responded to this by opening its first distribution hub in North London. It has also carried out a 'Life Cycle Analysis' of its proposed process and prototype packaging to ensure that its sustainable and eco-friendly. The investment raised will help the company grow its revenues, establish scalable marketing foundations for future growth, and roll out 'Closed Loop' service to strengthen customer loyalty.

Pitch Rated

78%

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days to go: Expired investment: £1,001,337
Snoop is an application that aims to save a user's money by using data analytics. Snoop falls under the Financial Conduct Authority's (FCA) regulated Open Banking technology. The company asserts that Snoop can help every household in the UK save at least £1,500 each year. The app lets a user connect his/her bank accounts and credit cards to Snoop to observe all the balances and transactions together from a single portal. Snoop also watches a user's bills and lets the user know if he/she is paying too much or if there’s a price hike. The app also creates a 100% personalised feed of money-saving ideas based on the user's spending patterns. Snoop has grown to over 100,000 downloads and 75,000 customers since early 2020, delivered over 1 million money management tips to customers, and featured in publications like The Guardian, Financial Times, and The Telegraph. It will use 57% of the investment to grow its business, 21% to develop app functionality, and 22% for business operations.
days to go: Expired investment: £8,445,740
Hop King Brewery is a craft beer that is an “easy to drink Pal Ale”.   They have created their own pro skate team and plan to be the first duel beer and skateboard brand in the UK.  They are looking for investment to create the HOP KiNGDOM; a warehouse, office, taproom, skatepark and events space.
days to go: Expired investment: £166,620
ClickMechanic offers car repairs, servicing, Ministry of Transport tests (MOTt), diagnostics and pre-purchase inspections through its nationwide marketplace of vetted mechanics. The company cites research group Mintel's data stating that 50% of drivers got ripped off by car service centres. ClickMechanic wants to change this and become a leading contender in the £23 billion UK automotive servicing industry. The company takes a 20% commission on every completed booking and has secured a Net Promoter Score (NPS) of 85+ for its services. Their exit strategy is via an Initial Public Offering (IPO) or trade sale.

Pitch Rated

86%

Gold

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days to go: Expired investment: £100,000
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

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  • The Times
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