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Equity Crowdfunding Pitches

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Pepper allows customers to be rewarded using their app and enables staff to connect and engage with their customers through direct marketing and push messages. Pepper also helps merchants to manage busy peaks as customers can order on the app and therefore cut queues down. 
days to go: Expired investment: £524,490
HOMETHINGS, a UK B Corp that has received awards, is revolutionizing the home care sector by introducing refillable products using tap water. Their mission arose from the realization that most cleaning sprays contain over 90% water, leading to unnecessary transportation of heavy water in disposable plastic bottles worldwide. They initially launched effervescent tablets for surface care sprays, which are manufactured in the UK and certified as Vegan and Cruelty-Free. By refilling with these tablets, customers can potentially reduce carbon emissions by up to 94% compared to conventional spray products.
days to go: Expired investment: £529,818
Established as a trusted brand since 2017, YPP provides high-quality and bespoke printed products to the public, private, and third sectors. In 2019, YPP launched a site Customgifts.co.uk for year-round gifting, following the success of Santa Sacks, a B2C Christmas brand in 2018. Within six months, they have achieved sales of over £300,000, hold licenses with many world-renowned brands with the likes of Harry Potter, Batman, Loony Tunes and Elf, and a variety of top-flight football clubs. The Custom Gifts site has already processed over 14,000 orders with more than 13,000 customers joining their database. The funds raised will be used for online marketing, new product development, and hiring of new staff.

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58%

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days to go: Expired investment: £404,490
Logically uses advanced Artificial Intelligence (AI) to help governments, businesses and people uncover and address harmful misinformation. Its flagship consumer-facing product is an intelligent fact-checking and news curation app that combines the best of machine learning with human intelligence. The company's app has witnessed over 100,000+ downloads and completed over 10,000 fact checks. Logically's investigation has covered topics such as 2020 US Elections, regional Maharashtra Elections, and QAnon Central Hub Hosting Phishing Scams to name a few. It has featured in press entities like Forbes, Bloomberg, The Economic Times, and BBC amongst others. The company will use 28% of the investment towards sales and business/partner development, 25% towards technology and data science, 20% towards platform investments and additional data sources, 20% towards marketing and sales enablement, and 7% towards administrative expenses.

Pitch Rated

55%

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days to go: Expired investment: £2,110,694
A combination of gift-giving and online betting to create added exhilaration about upcoming sporting events. Giftmybet allows customers to buy gifts for others, which includes a personalised card that contains a betting slip. If it's a winner, they can redeem their cash prize at the Giftmybet website. The company is in discussion with a sportsbook provider, as well as receiving a £50,000 investment package from a web development firm.
days to go: Expired investment: £62,895
The Clubhouse is a professional space that offers an alternative meeting place for businesses of all sizes. Also, it offers complimentary WiFi, refreshments, tea, Nespresso coffee and a dedicated team to help out.
days to go: Expired investment: £950,915
A FCA-regulated property marketplace that aims to be the central hub for buyers, sellers, renters, landlords and agents to access property listings. The House Shop lists over 3 million properties on their platform and in January 2018 alone, they achieved over 800k site visits. The company offers users the ability to perform private and professional transactions through the website, whilst acquiring knowledge and insight on the property market. Over the last 3 years, The House Shop has seen their customer traffic increase by 8 times and managed to achieve landlord acquisitions at a low cost. The company has also been featured in major publications and has partnered with large firms such as HM Land Registry, Experian and National Landlords Association.
days to go: Expired investment: £273,580
Borrow A Boat (BaB) is a boat charter company that allows customers to book boats of all types online for charter - whether a short-notice request for day hire, a long weekend on board, or a 7-14 day boating trip for an upcoming summer holiday. The company asserts that it is the UK's leading boat charter marketplace with access to over 35,000 boats listed in 65+ countries. BaB was the headline sponsor of the UK's biggest boat show in 2019 - the Southampton International Boat Show. It claims that the global yacht charter market is projected to reach $25 billion by 2027. BaB aims to make boating easier than ever for people and become the segment leader. The company intends to launch into eight new countries in 2021. It will use 60% of the investment for paying its in-house tech team who are developing the user experience and automation of the BAB portal and app, 35% for digital marketing including content, and 5% towards covering company overheads such as accounting and legal.
days to go: Expired investment: £501,710
Husky is the UK’s only open, SaaS platform for workplace pensions. For employers, the platform deals with legal and compliance burdens of auto-enrolment while helping reduce pension costs. For individuals and company directors, the app is instrumental in bringing profitable and responsible investments with the Husky for Everyone app. And for advisers and accountants, it ensures strong client relationships amidst transparency and efficiency. Close to 1.4 million employers & 22.6 million workers are affected by the UK’s automatic enrolment (AE) legislation. Within this market, a conservative estimate of fees charged on employees by pension providers is £2 billion a year; Husky aims to disrupt this market & is ready to scale. Its method of operation has led to it achieving important milestones. With more than 1000 firms onboarded, a 92% renewal rate, and an average annual fee of £438, Husky charges its onboarded firms (including Crowdcube) with monthly recurring fees laid out as part of a 3-year subscription model. With the funds received, the company aims to disrupt the relatively stagnant workplace pensions industry with innovative products and empower its customers.

Pitch Rated

87%

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days to go: Expired investment: £417,338
Particity is a platform that allows researchers to hire participants for a research project, collaborate with them, and approve participant incentives all on a single portal. The company argues that its portal automates what is currently a tedious and manual process and brings operational costs of a project down to a viable level. Particity claims that its model allows entities from Small and Medium Enterprises (SME) to marketing and research agencies, witness business growth. It has received enquiries from enterprises such as Oxford University, Discovery INC and PPD. Particity endeavours to become a contender in the $345 billion logistics and efficiency market and deliver an end-to-end solution to its clients. The potential exit opportunities for Particity would be to a player in the research industry, consultancy, software and digital or private equity.

Pitch Rated

76%

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days to go: Expired investment: Withheld
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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