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Equity Crowdfunding Pitches

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East London Liquor Company (ELLC) has been distilling, importing and serving gins, whiskies, vodkas, rums, and canned cocktails since 2014. ELLC asserts that off-trade gin sales hit US$8.4 billion in 2020 with UK seltzer sales expected to reach £75 million by 2023. It intends to become a contender in the aforementioned categories. ELLC has had a 600% Year-on-Year (YoY) increase to £206,000 in off-trade sales from 2019-2020 to 2020-2021. The company has partnered with the UNESCO world heritage site, Royal Botanic Gardens, Kew, to release its product, Kew Gin. It has also entered into the Ready-To-Drink and seltzer categories with its range of canned drinks, and onboarded retailers like Waitrose, Tesco, and Co-Op. The company will use the investment to grow its off-trade channels both in the UK and abroad, expand its Direct To Consumer (DTC) output, update its 'Brand Home' to attract more customers, and increase its whisky production to meet demand.
days to go: Expired investment: £921,686
Ice is a fair rewards programme which gives its clients generous discounts off great brands. With the aim to mitigate climate change, Ice educates and incentivises consumers to buy from retailers with superior environmental credentials. Ice earns recurring commission of up to 10% on automatically tracked customer transactions directly with Ice retailers. Having an average transaction value that is 152% higher than a retailer's normal average, Ice has demonstrated the ability to deliver maximised profitability to its partners and staff training for the retailer. It is also a UK launch partner for Global Card Linked Services provider and has long term contracts with blue chip retailers with annual revenues of £6bn+. 
days to go: Expired investment: £288,065
Laundryheap is a fast-growing laundry and dry-cleaning service with delivery. Laundry Heap believe that they are unique, as they are the only major on-demand laundry company to our knowledge that offers same-day collection and delivery within 24 hours as a standard service.
days to go: Expired investment: £1,819,175
Sauce Shop is a craft condiment brand which offers customers a variety of fresh-tasting, innovative and punchy flavoured sauces. The company's products have received 2000 5-star reviews on their online shop, and total revenue is over £340k (EBITDA -£13.5k - July 2019). The revenue growth of the company is over 100% YOY. The brand is now stocked in Sainsbury's, Harvey Nichols, Whole Foods Market and many independent food retailers across the UK. Its Tomato Ketchup won a 2-star Great Taste Award. The company will use the funds to expand operational capacity, grow its team and to facilitate a move in premises to ensure that they can continue to meet demand.
days to go: Expired investment: £254,270
Troubadour is a London-based menswear brand specialising in designing minimalist bags & accessories by combining performance design with a clean & modern aesthetic feel. The company has delivered its products to 60+ wholesalers. It is backed by Pembroke VCT, a luxury-focused venture capital firm based in London. Troubadour is planning to work with non-traditional retailers including Ritz Carlton, Four Seasons, and Equinox. It has also collaborated with many world-renowned brands such as British tailors 'Thom Sweeney' and British essentials brand 'Sunspel' that is famous for clothing James Bond. The company has also been a case study for classes at the Harvard Business School. With the investment, the company will support sales growth to its customers and retail partners and also fund working capital requirements from its forecast growth plan.

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days to go: Expired investment: £621,240
Resolve Divorce are an online platform, founded by an experienced legal team and aiming to automate the divorce process without solicitors, at a fixed fee. In the UK there are over 100,000 divorces a year and the market is estimated to be worth over £3bn a year.
days to go: Expired investment: £9,540
The Funky Appliance Company is the manufacturer of electronic appliances like irons, toasters and kettles. They give popular small domestic appliances a funky twist by designing them in a new stylish and smarter way. The company is working on a new product which will launch in the UK in 2020, and will be sold on its website and dedicated Amazon and eBay stores. They have also finalised arrangements with at least two large UK retailers which will see the new product range go into over 100 stores and online. Funky Iron has got the Good Housekeeping Institute Approval in 2019. The company will use the funds for the tooling and moulds of new products including their certification. The balance of capital will be used as working capital.

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days to go: Expired investment: £171,359
Winchester Distillery produces premium spirits in Winchester and the surrounding landscape. Established in 2014, it has grown each year with an average year-over-year increase of 82%. Winchester Distillery has grown organically over five years, with no external finance. Its brands are sold throughout the South of England, and its production is up to 1,000 bottles per week. Its UK trade customers include Fullers, Nectar, Tolchards, Matthew Clark, Majestic Wine and a vast portfolio of independent retailers. This company is covered by press like ITV Meridian and BBC. Additionally, it has 5-star reviews on TripAdvisor and attracted 19k social media following. With the proceeds, Winchester Distillery will increase production and reduce batch cost, install a brewhouse, and increased its UK marketing.
days to go: Expired investment: £459,970
Handsome have created a brand of products that are solely designed to prevent and relieve back pain. They are currently stocked in the top two UK pharmacy's Boots and Superdrug as well as the top two US pharmacy's Walgreens and CVS. 
days to go: Expired investment: £71,840
Analog Motion (AM) manufactures and sells electric bicycles. The company argues that its bikes are lightweight, have a removable battery, and are IPX6 rated. AM affirms that its business model has significant prospects given that €1 billion has been spent on cycling-related infrastructure in Europe. AM has sold 2000+ bikes across 400+ cities in 30+ countries. The company points out that it has successfully manufactured and shipped 100% of all pre-ordered bikes in 2020. It has featured in The Times, Grazia, Gizmodo, Stuff, and Electrek, to name a few. The company will use the investment to accelerate the development of new products and technologies, scale-up its support and after-sales team, build its marketing and advertising campaigns, and enhance its operational and retail capabilities.
days to go: Expired investment: £369,003
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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