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Equity Crowdfunding Pitches

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Fortu Wealth is a Business-to-Business (B2B) Software as a Service (SaaS) solution for private banks, wealth managers, external asset managers & multi-family offices. The company aims to be a segment leader in the $158.3 trillion personal wealth market. It has developed and launched the beta version of its Fortu Wealth mobile app and a desktop version of the application with essential features during the first three quarters of 2020. It has also signed partnership agreements with top service providers to provide facilities like Foreign Exchange, Anti-Money Laundering (AML), and Know Your Client (KYC). Fortu Wealth will use the investment to enable further product development, manage operating expenses, and invest in customer acquisition.

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53%

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days to go: Expired investment: £500,045
Themis is a regulatory technology company that helps organisations mitigate the risk and impact of all forms of financial crime such as money laundering, bribery, corruption, cybercrime, theft, slavery/human trafficking, and fraud. The platform is designed to provide insights and intelligence on the latest threats, trends, and criminal techniques whilst helping clients complete due diligence on their clients, staff, and supply chains. Themis works alongside the Themis Charitable Trust to ensure the reduction of financial crime. The company also supports the UN Global Compact taking into account the fundamental responsibilities of business in the areas of human rights, labour, environment, and anti-corruption. Themis will use the investment to grow its business across different verticals.

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days to go: Expired investment: £1,300,000
Publisher Discovery, using AI & Machine Learning technologies, provides recommendations to Advertisers of highly relevant Publishers in the affiliate marketing sector. The company has built a uniquely curated database of over 2 million publishers and 330,000 advertisers, which are then analysed, compared, and matched to make recommendations in ranked lists, matching the best publishers with each advertiser. The affiliate publishing market is worth 16 billion dollars per year but is still largely dominated by human-based agencies and is uniquely suited for automation. Publisher Discovery aims to capitalise on this aspect and establish itself as the market leader. The company has signed up over 50 publishers and is negotiating contracts with two large distribution partners. It is currently raising £1 million investment with £675,000 committed so far, to grow sales and operations and reach over £2m Annual Recurring Revenue (ARR) in the following 12 months.

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73%

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days to go: Expired investment: £800,000
SafeToNet is a cyber-safety company that safeguards children around the world from online threats such as bullying, grooming, abuse and aggression. The company's Artificial Intelligence (AI) system is trained to look for patterns of behaviour that can suggest a child may be at risk. Its smart keyboard detects risks in real-time and steers children away from trouble by filtering harmful outgoing messages before they can be sent and any damage can be done. SafeToNet has sold more than 550,000 licences of its AI-based safeguarding solution in 2020 and is operational in 109 countries. It has featured in The Daily Mail, The Independent, and The Times, to name a few. It has raised £2.52 million to invest in its growth and is offering secondary shares to investors.

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days to go: Expired investment: £183,606
Glug provides a platform for businesses to let customers order from a digital menu and have them served to the table or pick up from the bar. It points out that its system is designed to be user friendly and easy to set up wherein restaurants or bars can upload and digitalise their menu and can be discoverable within 24 hours. Consumers can discover the restaurant, book a table, place an order, and browse for offers and discounts, amongst other features using the company's community app. Glug asserts that more than 16,000 users have ordered food and drinks through its app in less than four months since the company's launch. It intends to become a contender in the UK dining and pub market that is a £40 billion+ industry. Glug argues that more than 20,000 users have downloaded its app from the App Store and Google Playstore. It will use the investment for marketing, hiring, technology development, attract 1.5 million users and onboard 1,000+ venues over the next 12 months.

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71%

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days to go: Expired investment: £73,114
Skin In Motion (SIM) is a first-of-its-kind exercise-friendly beauty range that seeks to promote the positive effects of exercise through healthy and confidence-boosting skincare and makeup products specifically designed to be worn pre, during, and post-exercise. SIM claims that its products are available Direct To Consumer (DTC) via its website and are listed on LookFantastic, Amazon and Oliver Bonas. SIM was awarded the 'Best New Business 2020' award by the Women's Business Club. The brand has reached 3 million potential customers and has an Instagram following of 3,000 to date. The company has also featured in Sunday Times Style Magazine, Hello!, RED Magazine, and Women's Health, to name a few. It will use the investment to grow its team, increase marketing and brand awareness, and accelerate new product developments.

Pitch Rated

78%

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days to go: Expired investment: £166,111
Your Dog’s Club (YDC) is a dog-specific online retailer that provides high nutrition food and treats alongside top quality toys and accessories. YDC community consists of its customers (Waggys), local dog business partners (Pack Leaders), and industry experts (Gurus). The company aims to connect the aforementioned parties through its online community, coupled with a dedicated website, social media feeds, competition announcements, and pet education amidst other details. YDC has scored a 4.9 rating on Trustpilot and aims to be a contender in the £2 billion recession-proof pet market. It has also registered over 5,400 customers. YDC will use 30% of the investment for digital marketing, 25% for accelerating customer base, 20% as working capital, 20% to boost customer growth via affiliate agreements with Forestry England and English Heritage, and 5% for optimising operational costs.

Pitch Rated

74%

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days to go: Expired investment: £268,040
GemTrax.IO's GemTrax Mobile App provides buyers and sellers of precious stones a comprehensive set of logical, physical, and administrative protocols. Powered by blockchain technology, the app ensures informational integrity while providing an immutable and easily audited record of the material's journey from mine to sellers. GemTrax's strategy for capturing market share and increasing user base includes targeting specific upstream gemstone supply chain stakeholders in key CAHRA markets such as Rwanda, Uganda, and Tanzania. With the proceeds, the company will purchase rough diamonds in the DRC, issue certificates of origin, sell the diamonds, and complete development of the mobile app.

Pitch Rated

62%

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days to go: Expired investment: £773
Doordeck is a software that lets you unlock your office from your phone through integration with the building's existing access control infrastructure. Its software, along with its bespoke 'Tile' reader, makes unlocking doors from one's phone or smartwatch easy — by using the user's phone's internet connection & NFC scanner. Unlocking happens in a fraction of a second and securely using AES256 encryption. This is done by leveraging a building's existing access technology rather than ripping it all out. There are no expensive hardware costs, disruptive installation, and unreliable Bluetooth connections. The platform has been installed in hundreds of schools, offices, airports, and gyms across 10 countries including the UK, Russia, and the USA. It has been used to unlock doors more than 500,000 times. The company was selected as a finalist to showcase its innovation at the Airport Innovation Hub in Dubai. Recently, the company signed a distribution arrangement with Oprema- one of the largest and fastest-growing distributors of access control products in the UK. With the funds, the company will develop its team as well as build out more integrations with other market-leading access control systems.

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51%

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days to go: Expired investment: £217,221
Fightback is a beer and cider brand on a mission to save music venues with support from across the live music industry. The company claims that every pint sold contributes to Music Venue Trust (MVT), a UK-registered charity, which acts to protect, secure, and improve Grassroots Music Venues. It argues that it has sold 10,000 pints and 10,000 cans in 61 venues before the COVID-19 lockdown. Fightback asserts that it has agreed on a new national distribution deal to make the brand more accessible amidst the lockdown. It intends to supply 900+ venues affiliated with MVT when venues reopen. Fightback will use the investment to roll out beer and cider to help secure the long-term future of the venues that ensure that the music culture is kept alive.

Pitch Rated

76%

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days to go: Expired investment: £52,596
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph