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Equity Crowdfunding Pitches

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Beija London (BL) is a digital lingerie brand for cup sizes AA-H with a flagship store at Coal Drops Yard, Kings Cross. It argues that women have suffered because of the over glamorisation of the intimates sector. BL intends to solve that problem. It asserts that every single bra it makes caters to different cup sizes and different needs. The company has received an investment of £1.8 million in equity finance to date. BL witnessed +1300 fittings being completed on its online bra fitting service portal since its launch in April 2020 and garnered a Net Promoter Score (NPS) of 57. BL was approached by Victoria's Secret US in 2019 to help the latter expand its offering and be more inclusive of different body shapes. It states it will use the investment to ensure that it has a sufficient stock of fast selling fashion lines to boost cash flow and increase the lifetime value of its loyal customer base.
days to go: Expired investment: £478,013
Deciwatt develops renewable energy solutions and its new product (nowlight), creates instant power and light from the pull of a cord. This company created 'nowlight' leveraging on the success of its first product ‘GravityLight’, which had secured media coverage from around the world, won many awards and was sold by major retailers like Best Buy and Walmart. Additionally, it has been awarded a new £173,788 grant from Innovate UK to integrate Pay-As-You-Go technology into nowlight. Further, this company has a pending registered trademark on the nowlight name and a patent pending on the manual power generation mechanism. It will invest the fund raised in implementing its marketing plans, further product development, and scale up its marketing activity and develop its business.
days to go: Expired investment: £519,607
Nourish by Jane Clarke (NBJC) is an aspirational wellness brand that makes nutritious drinks made with all-natural organic ingredients, using low carbon footprint packaging, delivered to a customer's doorstep. Its target audience is people afflicted with malnutrition particularly when undergoing cancer treatment or living with dementia or mental illness. The company expanded its customer base by 789% between January 2020 and March 2021. It also points out that it has onboarded noted Chef Prue Leith. The company has featured in numerous publications like Daily Mail, Net Doctor, The Sun Online, and Daily Express, to name a few. NBJC has raised more than £650,000 from private investors in its previous round and secured an 'Excellent' rating of 4.7 on Trustpilot from 100+ verified reviews. It also seeks to become a contender in the Oral Nutritional Supplement (ONS) market in the UK that is valued at £237 million. The company will use the investment to launch and scale its B2B model and invest in Direct-to-Consumer (DTC) marketing.

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72%

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days to go: Expired investment: £257,579
Landbay is a Buy-to Mortgage (BTM) lending platform that provides investors access to a flow of whole-loan high-quality BTL mortgages that can be securitised or held on a balance sheet. Landbay asserts that it does not deploy any of its own balance sheet nor take any credit risk. The company has completed over £600 million of mortgages to date. It argues that it has the mortgage funding, technology and capacity to grow significantly in the £250 billion mortgage market. The company was rated 'Excellent' on consumer review website Trustpilot. It will use 50% of the investment towards technology upgrade, 25% towards marketing and brand development, and 25% towards general marketing expenses.
days to go: Expired investment: £5,129,548
Aguulp innovates and curates liquid formulas using liposomal technology. The company asserts that vitamins in pill form have an absorption rate as low as 5% which is further eaten by stomach acid upon consumption before a person gets a chance to absorb it. Agullp aims to resolve this. Its product, NutriProtect, shields nutrients from corrosive stomach acid and helps 98% of nutrients reach the small intestine for absorption. The company estimates that over 3 million people in the UK and more than 10 per cent of the world’s population is malnourished for a variety of reasons, including environmental pollution, unhealthy diets and stressful lifestyles that block nutrient absorption and compound deficiencies. Aguulp aims to change this with its product line that includes Aguulp for Gut, Aguulp for Brain, and Aguulp for Immunity. The company will use 55.6% of the investment for marketing purposes, 44.2% for paying their staff, and 0.2% as other expenses.

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74%

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days to go: Expired investment: £317,993
Lemonade Dolls (LD) is the UK's first subscription underwear brand that aims to make hassle-free and comfortable underwear for young women. The company's revenue has grown 550% since January 2020. The Lemonade Dolls brand is sold in Topshop, New Look, and ASOS Marketplace. LD has 2,600 subscribers, 15,000 Dolls on its database, and over 70,000 followers across LD and Lemon's on Instagram. It also aims to bring audiences different brands like Candy Kittens, Frank Body, Dr Paw Paw, Mooncup, and Oh K!. The company has been praised by fashion magazine Grazia as having 'Broken the mould'. The company will use the investment to develop the technology behind its subscription platform, grow its product offering, strengthen its virtual presence, and drive brand awareness.

Pitch Rated

79%

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days to go: Expired investment: £258,328
Howsy is a property management app that aims to make renting a satisfactory experience for landlords and tenants. The company claims to have created a digital ecosystem that removes traditional agents, bringing down the cost of managing a property by an estimated 75% and delivering satisfactory customer service. Howsy has 7,000 properties on its platform mixed between recurring revenue and one-off customers. It has also acquired two of the largest online agents in the UK, Upad and Happy Tenant Company, in December 2019 and September 2020, respectively. Howsy asserts that it has achieved a 130% year-on-year revenue growth despite the COVID-19 pandemic and has featured in press entities like Forbes, The Guardian, TechCityNews, and Startups.co.uk, amongst others. It will use the investment for working capital allocation across marketing, general/admin, and technology. It will also use the funds to provide a stable runway to its Series A funding round, which it hopes to complete by January 2022.
days to go: Expired investment: £824,280
Flooring Hut is a UK-based technology company that aims to disrupt the UK flooring industry valued at £2bn in 2017. Touted as the smarter way to buy new carpets & flooring, Flooring Hut has made 24,000+ online sales across domestic and trade sectors by building a huge network of independent installers. The company's USP is to connect a disjointed market and allow customers access to value products, samples, leading brands and a suitable, vetted local installer to perform the work. The key to its success to date has been a consistent and reliable mix of pricing, availability, and selection. Till date, the company has 786 registered trade customers, 140+ Flooring Hut Installer Network of members, and 12,000 products available for sale. With the proceeds, the company will develop its self-service platform functionality for customers and expand its reach on social media and affiliate marketing.

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71%

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days to go: Expired investment: £57,077
Warwick Acoustics produces Electrostatic Audio Systems for the auto industry. The company is partnered with various car Original Equipment Manufacturers and Tier 1 suppliers to produce and distribute automotive solutions. 
days to go: Expired investment: Withheld
Windsor & Eton Brewery (WAEB) is an award-winning Royal Warrant holding brewery. WAEB brews over 1.4 million pints each year and is on a mission to make beer Windsor's top attraction. WAEB has won over 70 national, international, and regional beer awards. It claims to be a supplier of exclusive bottled beers to the House of Commons, London’s Shakespeare’s Globe, and over 200 pubs, bars, and hotels. The company made over £600,000 of direct sales to consumers through its brewery tap, shop, and home deliveries in 2020. WAEB argues that it is running five successful bars in and near Windsor, serving nearly 7.6 million visitors per year. WAEB created the Windsor beer festival and is a member of the Worshipful Company of Brewers. They intend to use the investment to grow its estate from its existing five venues to twenty by 2026, start with a major new bar in the heart of Windsor, and buy a canning line on-site to ensure fresher beers for its customers.
days to go: Expired investment: £625,931
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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