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Equity Crowdfunding Pitches

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LuxDeco aims to connect luxury shoppers around the globe to the world's finest interior brands through personal shopping technology, white-label e-commerce service and a curated online marketplace. It believes that its proprietary algorithms, data science, and expert curators who aggregate and standardise product data from hundreds of partners, set it apart from traditional e-commerce and present the most relevant selection to the users. LuxDeco offers a curated selection of products from 350+ premium brands with minimum inventory risk while providing a personalised shopping experience. Moreover, leading interior brands like Ralph Lauren and Aerin have also joined the platform. Till date, with £920 average order, it has seen £13m+ gross sales. In Y/E March 2019, it achieved £546k gross profit after fulfilment (-£1.59m P+L).
days to go: Expired investment: £1,518,730
The Cheeky Panda (TCP) is a B Corp that offers a range of sustainable bamboo tissue and hygiene products available across Europe, USA, China and the Middle East. It asserts that its products are on the shelves of some of the world's top retailers including Boots, MonoPrix and Carrefour. The overall hygiene market is valued at over $200 billion a year and TCP aims to become a contender in the segment. It has featured in Sunday Times Fast Track – 'Ones to Watch' section in December 2020. TCP seeks to grow revenue to over £50 million a year and then list on the London Stock Exchange in the Growth Category.
days to go: Expired investment: Withheld
The Cheeky Panda (TCP) is a B Corp that offers a range of sustainable bamboo tissue and hygiene products available across Europe, the USA, China, and the Middle East. It asserts that its products are on the shelves of some of the World's top retailers including, Waitrose, Boots, MonoPrix and Carrefour. The company has sold over 12 million products across 25 countries and aims to become a contender in the overall hygiene market that is valued at over $200 billion a year. TCP featured in Sunday Times 'Fast Track – 'Ones to Watch' list, won Ocados rising stars best plant-based product in 2021, and launched with Waitrose in over 200 stores. TCP will use the investment to strengthen its management team in the run-up to IPO, focus on marketing and brand awareness to grow D2C sales, and oversee product launches with major retailers.
days to go: Expired investment: £2,400,550
buyfair intends to be a premium variant of ebay for businesses. It is powered by features like multi-lot algorithm that enables huge volumes to be sold in smaller quantities and a brand safe atmosphere preserving premium brands. The company has over 500 live auctions every day, and 150 brands have already signed up across 18 countries. buyfair has also been featured in Forbes, Cosmetic Business, The Independent. buyfair is planning to use the funds for buyer acquisition, tech development and marketing.

Pitch Rated

77%

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days to go: Expired investment: £316,160
Serious Pig (SP) aims to become the UK’s number one premium savoury snack brand. The company is backed by BrewDog co-founder James Watt and aims to become a contender in the UK savoury snack market valued at £3.2 billion. SP's range consists of products like 'Snack Salami', 'Snacking Cheese', and 'Snacking Pickles'. Its most recent innovation is 'Sourdough Snacking Croutons'. It has a loyal fanbase of nearly 9,000 'Club Seriously' members. The company's sales have trebled since 2018 to £1.35 million in December 2020. SP claims that despite COVID-19 shutting down hospitality in 2020, it quickly adapted and developed significant Direct-to-Consumer (DTC) revenue, in particular with Amazon, where sales grew by 235% between the first and second half of the year, touching £187,000 between June - December 2020. The company will use the investment for sales and marketing, logistics, New Product Development (NPD), and cut plastic packaging to reduce its carbon footprint.
days to go: Expired investment: £648,854
PLAYin CHOC is an innovative, premium and award-winning manufacturer of vegan organic eco-friendly toys and chocolates. Its products are allergen-free, plastic-free, 100% organic and inspire creative play. Since its launch, PLAYin CHOC has sold approximately 50,000+ units in 21 countries. Additionally, potential stockists for its products are estimated at 100,000 in the UK and 1 million globally. Now, PLAYin CHOC is planning to take its product to the market via high-end food supermarkets; independent food, confectionary and gift shops; travel retail market; direct to the consumer via subscription; and international distributors. Funds raised will be used to increase growth by securing larger and permanent premises and intensify targeted marketing at trade & consumer shows and online.
days to go: Expired investment: £278,450
Fighter Shots (FS) is a company that makes daily energy shots from a range of sources like ginger, turmeric and manuka honey to boost and strengthen human immunity. FS has sold over 50,000 bottles since its launch in November 2019. The functional drinks market has the potential to grow by $180 billion (11% CAGR) to $270 billion from 2020-24 on the back of COVID-19. FS aims to be a disruptor in this segment and asserts that its a dependable substitute to coffee and sugary drinks. It has secured listings with the Health Store, Tree of Life and DDC. The company is also developing sales in the United Arab Emirates (UAE). FS will use the investment to build its digital marketing and sales capabilities to bring its product to more customers.

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73%

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days to go: Expired investment: £160,000
Healthier Brands is a family business which provides innovative, fun and healthy snacks for kids and is loved by health-conscious adults as well. Its sales have doubled, and it has over 1000 retailer across the UK. Its current strategy is to provide natural products to the jelly market. Furthermore, its aim is to become a national family brand and to find its place in all the major multiple grocery stores by 2020. Healthier Brands has been featured in The Telegraph, Metro and countless local titles. The company will use the fund to drive growth, scale up sales and trade marketing supports with retailers.
days to go: Expired investment: £244,583
Propelair is a company that has developed the world’s lowest water-flush toilet system. The toilet uses air to propel 1.5 litres of water per flush, saving water when compared to 6-9 litres per flush for conventional toilets. The company has installed nearly 4,000 units in the UK and South Africa. They were awarded the prestigious Horizon2020 grant in 2017 to develop new innovations. It has also been featured in publications such as The Daily Telegraph, London Evening Standard, and The Times. The company will use the investment as working capital and stock acquisition funds to enable growth, in the UK and South Africa and launch into other water-stressed markets like the Middle East, Australia, Hong Kong, and Singapore, and introduce its 'Smart Connected Toilet' to the market. 

Pitch Rated

81%

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days to go: Expired investment: £1,236,245
Ripple is a clean energy ownership platform that allows consumers to own a small part of a large scale wind farm and have the clean electricity it generates supplied to their home via the grid. The company makes clean energy ownership affordable for people who rent or live in flats or plan to move home in the future, as well as those that find the £4000-8,000 cost of installing solar panels beyond their budgets. Ripple has been selected to take part in Free Electrons 2020, the global utility start-up program which will enable it to pilot its ownership model outside the UK. The company was awarded the 2019 'Startup of the Year Award' by Seedrs and BusinessGreen technology awards. Ripple is also in talks with Centrica (owner of British Gas, UK's largest utility) about a supply partnership covering household and business customers. They are looking to use the investment on: 27% of it on legal and transaction costs for follow on projects, 25% to develop pilot projects outside the UK, 22% on business costs, 16% on building applications and website management, and 10% on marketing and new product offerings.
days to go: Expired investment: £331,220
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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