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Equity Crowdfunding Pitches

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Ruby Violet (RV) creates ice cream flavours, vegan sorbets and iced delights. It asserts that it has grown from a market stall in 2011, to two parlours and an accompanying vintage van, tricycle and trolley, almost doubling its revenue from 2016 to 2019. RV aims to become a contender in the ice cream industry that is worth £1.4 billion in the UK and £44 billion worldwide. It asserts that 90% of the packaging used by the company is either recyclable or compostable. It has featured in press entities like The Times, The Guardian, Vogue and the BBC, to name a few. RV has also collaborated with noted gin company, Gin Mare, creating gin ice cream and sorbet specific to their infused botanicals. RV's clients include Costa Coffee, Nike, McVitie's, and Moet & Chandon. It will use 75% of the investment for capital expenditure, 15% for marketing activities, and 10% for hiring key personnel.

Pitch Rated

76%

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days to go: Expired investment: £357,173
EBar is a ‘Beer as a Service’ entity. It argues that music and sporting events experience long bar queues with millions of people waiting in serpentine lines for their pint. EBar aspires to change this. Its patent-protected EBar machine allows a customer to order, pay and dispense two drinks in less than 30 seconds and in half the time taken by a typical event bar. The machine is supplemented with an integrated 'Point of Sale' (PoS) software, payment solution and data reporting systems. The company has secured over £800,000 of funding from private and public sector sources to date. It also deployed new EBar units at pilot events pre-lockdown and commercially in summer 2020 where it served over 3,500 pints in a socially distanced open-air environment. EBar has patents pending across international territories such as North America, Europe, China, Japan, Korea and Australia. It will use the investment to build more units, grow its team, develop supply chain partnerships, and boost business development.

Pitch Rated

77%

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days to go: Expired investment: £356,377
Halo Coffee (HC) makes 100% home compostable biodegradable coffee capsules. It has sold its products to more than 9,000 customers across 70 countries. The company has generated 45% of sales revenues by subscription customers having a more 40% retention rate. HC was the winner of Sky: Beyond Plastic category at the tve 2019 Global Sustainability Awards. It has also signed a partnership with The Perfect World Foundation, and onboarded noted environmentalist, Sir David Attenborough. HC is the official sponsor of the British Olympic Sailing team. The company is planning to launch Halo Coffee Germany (GmbH) in 2021. The company will use the investment to build brand awareness, further develop sales, drive customer acquisition, expand product portfolio, strengthen the team and build Capsule Generation II.

Pitch Rated

87%

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days to go: Expired investment: £349,160
Feastr is a UK-based multi-brand cloud kitchen business that delivers restaurant-quality food to a customer's doorstep in 30 minutes or less. The company asserts that operating from cloud kitchens within densely populated areas allows it to exploit the booming food delivery market without the huge overheads associated with bricks and mortar restaurants. Feastr operates its restaurants on aggregators such as Deliveroo, Uber Eats, and Just Eat, capitalising on their huge ready customer base. The company has had sales of over £550,000 since its launch in November 2019. It will use the investment to open three new locations, push its digital marketing campaign with new ideas in 2021, and prepare for its next round of fundraising.

Pitch Rated

49%

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days to go: Expired investment: £346,487
Vertically Urban (VU) is a horticultural lighting specialist that produces high-tech LED lighting solutions for indoor industrial farms, glasshouses, medicinal growers and onsite Pod farms, who in turn, supply to supermarkets, restaurants and the medical market. The company aims to be a segment leader in the global vertical farming market that is projected to reach $12.7 billion by 2026. VU asserts that vertical farming has been tipped as the future of food production and supported by early investors such as Amazon’s Jeff Bezos. The company has witnessed £30 million+ worth of sales to date. It will use the investment to increase brand awareness via horticultural trade shows, market its products on online and offline portals, develop new technologies, and recruit senior personnel to oversee growth in key markets.

Pitch Rated

83%

Gold

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days to go: Expired investment: £335,040
KLORIS manufactures and sells premium Cannabidiol (CBD) wellness and beauty products. The company follows a Direct-To-Consumer (DTC) model and has garnered over 1,400 loyalty club members achieving a conversion rate of over 3.4%. KLORIS asserts that this has allowed the company to build brand loyalty and respond quickly to customer needs while maintaining high gross margins. The company has procured over 20 Stock Keeping Units (SKU), is listed in leading retailers like Boots, Selfridges, Amazon Prime, Mankind, and Lookfantastic, and has signed spa treatment partnerships with BVLGARI Spa, Cloud Twelve, and others. KLORIS has earned over 120 reviews with an 'Excellent' Trustpilot rating and was shortlisted for 'Best Wellness and Self-Care Brand' in the Sunday Times STYLE Beauty Awards 2021. The company will use 40% of the investment for PR and marketing, 35% for hiring key personnel, 16% for New Product Development (NPD), and 9% for hosting events.

Pitch Rated

81%

Gold

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days to go: Expired investment: £334,396
Cracker Drinks Co Ltd is an independent UK craft juices/juice maker who manufactures premium, natural juice drinks. The company markets its three products namely, Cracker Drinks, CRAFTED, and Newton’s Appl Fizzics as ‘Craft Drinks’. They sources its raw materials, namely fruits, are sourced from different countries- orange from Brazil, lemon from Spain and mango from India- and blends it to industry standards. The packaging is environmentally-friendly packaging. Their products are stocked in 2,000 major retail outlets, including Asda, Morrisons, Sainsbury's, Tesco, Waitrose, Holland and Barrett, EH Booth and Whole Foods. It aims to be a major contender in the £16.2 billion UK soft drinks market. The company will use the investment to expand its reach, both in the UK and internationally and target under-represented areas, especially pubs, bars, restaurants and export, to drive growth. It will also use the investment to develop new product ranges and expand its team.
days to go: Expired investment: £332,230
Quinola Mothergrain is a plant protein company that aims to disrupt the £3bn rice industry. It offers products that are aimed at boosting the economy and community development to a sustainably beneficial future. The company has received FDA approval in the US, and it has been listed in Ocado and Holland & Barret. It has won many awards including Best Organic Toddler Range (Loved by Parents Awards). The company will use the funds for improving revenues.
days to go: Expired investment: £330,795
BEEN London is a next-generation sustainable accessory brand which converts waste into beautiful products, for customers all around the world. They aim to change the way people make, perceive and buy beautiful things and want to make everyone part of the solution, involving local artisans and people with learning disabilities in the growing economy of sustainable fashion. Till now, they have successfully shipped orders to 18 countries worldwide, achieved profitability from Year 1 and launched 17 different products including backpacks, laptop cases and tote bags. BEEN is a UK FUTURE 20 startup, a finalist at the Sustainable Lifestyle Awards, and a profitable company looking to scale up into a global, game-changing sustainable brand.  BEEN have been approved for investment by London Fashion Fund. With the funds, they want to accelerate sales, increase margins and turn other streams of waste into new incredible products.

Pitch Rated

70%

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days to go: Expired investment: £325,589
Aguulp innovates and curates liquid formulas using liposomal technology. The company asserts that vitamins in pill form have an absorption rate as low as 5% which is further eaten by stomach acid upon consumption before a person gets a chance to absorb it. Agullp aims to resolve this. Its product, NutriProtect, shields nutrients from corrosive stomach acid and helps 98% of nutrients reach the small intestine for absorption. The company estimates that over 3 million people in the UK and more than 10 per cent of the world’s population is malnourished for a variety of reasons, including environmental pollution, unhealthy diets and stressful lifestyles that block nutrient absorption and compound deficiencies. Aguulp aims to change this with its product line that includes Aguulp for Gut, Aguulp for Brain, and Aguulp for Immunity. The company will use 55.6% of the investment for marketing purposes, 44.2% for paying their staff, and 0.2% as other expenses.

Pitch Rated

74%

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days to go: Expired investment: £317,993
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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