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Equity Crowdfunding Pitches

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Atom Universe (AU) is an established virtual world, available on PC and consoles that allows players to create their avatars, explore a vast 3D universe, and meet like-minded individuals from all over the world to chat and play with. The company asserts that its game has seen over 2 million downloads with an average of 20,000 unique players registering every month. AU claims that the revenue from in-game purchases added up to over £500,000 since the company's launch in 2016. The company has partnered with Crash Media providing players access to over 100 Kung-fu movies to play in its Kung Fu Theatre, signed up with Valiant Comics to open its comics store, and plans to run an NBA 2K eSports event, with a virtual rap battle lined up. It will use 60% of the investment to develop the mobile version of its game, 30% to grow its team, and 10% for marketing.

Pitch Rated

52%

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days to go: Expired investment: £94,518
Tribal Sports Nutrition (TSN) uses the revitalising properties of the Baobab fruit to create energy smoothies. TSN claims that its smoothies are less concentrated than other sports nutrition brands, are 100% organic, and easy on the stomach. The company also incorporates vitamin C, antioxidants, fibre, and electrolytes into the smoothies to make it the on-the-go snack for active lifestyle consumers. TSN asserts that its baobab ingredient is wild-harvested by cooperatives in Africa, bringing income to people and preserving the local ecology. The company received a certification from the Organic Food Federation (OFF) and aims to achieve B Corp status. TSN's products have been listed in Sainsbury's and on Amazon. It will use the investment to double its existing product offering in 2021 and launch hydration, plant protein recovery products, and Baobab energy snacks.

Pitch Rated

86%

Gold

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days to go: Expired investment: £421,647
RightIndem is a white-label insurance software platform designed to deliver fast claims to claimants on its portal. The company develops and sells its own proprietary cloud-based digital claim process management software ‘as a service’ to the global insurance market. Insurtech is a vast market and attracts large amounts of investment, with $4.36 billion invested in the first three quarters of 2019. Till date, it has contracted clients such as Axa XL, Archipelago, NN Belgium, NN Netherlands, and Mapfre, with engagements at various levels of implementation and progress in the UK, Italy, Peru, US, and South Africa. They have also earned regard for automating claims processes form some of the world’s largest insurance organizations allowing for the settlement of low to mid-value claims within hours instead of days or months. With the proceeds, the company will connect operating expenses to the point where client revenues from claim volumes match operating costs.

Pitch Rated

72%

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days to go: Expired investment: £200,001
Personalised Co. is a nutrition company on a mission to help as many people as possible reach their health and wellbeing goals by making supplements accessible and affordable. The company asserts that it provides personalised nutritional products to its consumers. Customers are required to take a quiz on the company's portal, based on which, the company's custom-built algorithm creates nutritionist-approved solutions tailored to the specific needs and goals of each customer. Personalised Co. has delivered 270,000 daily vitamin sachets till date. The company has also raised £192,000 from private investors and its first crowdfunding campaign in 2019. It achieved its milestone month in April 2020 earning £48,000 in revenue and delivering over 1,700 personalised vitamins and protein orders. The company will use the investment to level-up its operations, expand its product line and develop its companion-application.

Pitch Rated

54%

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days to go: Expired investment: £401,417
Numerous is a company that aims to establish a new data-sharing economy by ensuring profits to brands and consumers. On the Numerous app, consumers create a data profile filling in the appropriate information. The Numerous AI technology leverages this consensually-shared personal data to connect the right users to the right brands. It also incentivises its members to share their data by sharing some of the revenue with them that Numerous, in turn, generates from brands. Personal data is worth £30 billion in the UK, and $200 billion in the US. Numerous aims to be a strong contender in this segment. It currently has 1,300 users sharing over 130,000 pieces of data. The company's app is live for iOS and Android. It aims to grow to 50,000 users, 7.5 million pieces of data and 60 brand partners in the next 12 months. It will use the investment to pioneer a new model for the data economy and grow its business. 

Pitch Rated

77%

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days to go: Expired investment: £352,502
MiiCARE is a company that provides AI-based in-home companionship & health support for the elderly. miiCARE provides an 18-month product validation process with the NHS and the elderly. Its innovation miiCUBE is a cloud-based assistive technology solution that can detect an emergency and inform a designated responder. miiCARE already has 250 prospective clients who have already expressed interest to purchase the product. The company was accepted for the 'Microsoft for Startups' program in 2019 and Microsoft's 'AI for Good' acceleration cohort in 2020. The company will utilise the investments to create an emergency stock to support future orders, fulfill orders for clients, strengthen its team, and create a small inventory for orders.

Pitch Rated

56%

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days to go: Expired investment: £354,632
WELD is a fitness company on a mission to make on-demand health, fitness and wellbeing available to all ages & abilities. The company allows users and instructors to set the time and place for the training session, rent out their home or commercial spaces for activities, or interact 1-2-1 online. This approach, the company believes, helps personal trainers, hit by the Covid-19 lockdown, find clients. WELD also allows trainers to set their prices and keep 90% of their fees, and lets customers enjoy a 2% commission on referrals for every future session taken in perpetuity. WELD aims to tap into the $94 billion global fitness and wellness market that grew 8.7% from 2018/19. The company's primary target audience is Generation Z that, the company believes, embraced wellness. WELD will use the investment to improve its platform, boost marketing and plug the fitness & wellness gap. 

Pitch Rated

56%

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days to go: Expired investment: £199,227
CatchApp is a scheduling software that aims to fulfil the scheduling needs of Small and Medium Enterprises (SMEs), professionals, and enterprise users. CatchApp has 15,000 users using its application. It has featured in the US 'Appstore's' home screen and selected by Apple as 'App of the Day'. CatchApp is used by organisations like Microsoft, CERN, PwC, Harvard, and NHS. Calendars from Google, Apple, and Microsoft Outlook are compatible with the software. The business productivity software market will grow from $98 billion in 2018 to $106 billion in 2021, and CatchApp aims to be a major contender in this segment. The company will use the investment to build up marketing, business development and technical teams, accelerate revenue from SMEs via the company’s newly-launched Software as a Service (SaaS) product, launch CatchApp Enterprise solutions, and global partnerships.

Pitch Rated

80%

Gold

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days to go: Expired investment: £832,102
Cuckoo is an internet broadband provider. The company claims that incumbent internet providers treat customers with poor customer service, high prices, and complicated contracts. Cuckoo aims to change this by providing users with fair and transparent prices, simple contracts, high-quality routers, and responsive customer service. The company is currently developing its website and billing engine ahead of launching with its first customers in the second quarter of 2020. Cuckoo's business is in the pre-revenue stage. It expects to start generating revenue in May/June 2020 when they launch their broadband service. Cuckoo will use 50% of the investment towards paying salaries to staff, 25% as technology development fees, 10% as professional fees, 5% as rent, and 10% as AOB. Cuckoo's exit strategy is via a trade sale or listing in the United Kingdom.

Pitch Rated

71%

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days to go: Expired investment: £69,622
GENEROUS APE is an online shopping destination for the style-led conscious shopper. The company asserts that the word 'APE' is an acronym for 'Animal, People and Environment' and is targeted towards sustainable shopping. GENEROUS APE argues that it has completed eight weeks of beta-testing with an average of 450 visitors showing interest in its website and 47.62% being returning customers. The company asserts that the average basket value was £89 with partnerships signed with 80 style-led sustainable brands. GENEROUS APE onboarded 'DHL GO GREEN' as its primary delivery associate and partnered with World Land Trust on the 'Buy an Acre' scheme to facilitate wildlife protection in perpetuity. The company will use the investment for optimising marketing, boost organic growth channels and paid media, improve the consumer experience, and develop a personalised dashboard for each customer.

Pitch Rated

67%

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days to go: Expired investment: £208,525
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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