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Equity Crowdfunding Pitches

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Nooro makes cannabidiol (CBD) snack bars. Company founder J.D. Furlong asserts that blending CBD and certain nootropics lead to better cognitive functions in individuals. Nooro also argues that it is the UK's first CBD snack bar seller that is plant-based and gluten-free. The company's products are stocked across 250 retail outlets, cafes, gyms, and delis across the UK. Nooro pivoted to Direct-to-Consumer (D2C) sales during COVID-19 to get better margins. It invested in creating a business model with four distinct revenue streams with 60% earnings coming via e-commerce D2C sales, 15% via digital affiliate sales, 15% via direct sales to partners, and 10% via wholesalers. The company will use the investment to launch an additional three new flavours by February 2021 and grow its business across different verticals.

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days to go: Expired investment: £235,819
Creating all-natural meals using real ingredients and delivering them directly to a customer's door. Detox Kitchen runs two delis located in central London and since launching, they have delivered more than 1 million meals. On average, the company serves over 2,500 customers per week from both of its delis. This has resulted in average sales of £243k per month and a YoY growth of 70%. Funds will be allocated towards increasing the capacity of their kitchen to meet customer demand and improve their online technology platform from which customers place their orders. In addition, Detox Kitchen seek to market and advertise their services by hiring marketing professionals to attract more customers to the business.
days to go: Expired investment: £581,740
A crisps company with the mission of making tasty and healthy snacks. Emily Crisps are vegan, gluten-free, halal and kosher certified, as well as being 1 of a 5 per day. Their products are sold in major grocery stores such as Sainsbury's and Tesco, which are responsible for 50% of the company's revenue. Emily Crisps are well-established in the UK and are now seeking funds to expand to the US, with a dedicated marketing campaign and sales team.
days to go: Expired investment: £1,048,030
EcoPrams is aiming to change the childcare experiences by raising capital to launch and produce plans. It is multi-functional and forward-thinking stroller technology that combines safe swing-seat, toy, and shopping basket that are engineered to address the baby's and parent's needs. The company's unique baby products are raising funds to introduce their first EcoSwingi, pram-system, to address the problems that parents face every day. EcoPrams focus is to launch an internationally recognized brand for parents. It also has a Green Channel Patent which is granted for a storage solution. The company plans to produce its product in China by using position-marketing-plans and e-commerce through internet retail-outlets and independent stores.
days to go: Expired investment: £36,890
Natural Nutrients aims to supply the market with clean natural and transparent nutritional products. They have created a brand with a single quality ethos across the entire range. The UK supplement industry is worth £400m and is growing year on year, as a result there is a demand for clean nutritional products.  Natural Nutrients are looking to be a household name for cleaner sports nutrition products.
days to go: Expired investment: £115,710
Vita Mojo is an award winning food technology company, providing affordable meals tailored specifically to the customer. The food is personal and transparent as to what goes into each dish and how it was prepared. All ingredients are picked to suit your own tastes and needs, and can be personalised to increase your protein or decrease your calories as required. 
days to go: Expired investment: £3,200,080
The Cauldron is a technology-led entertainment studio that aims to deliver immersive experiences to its guests by combining technology with food and drink. Upon entering the company's venues, guests are given a magic wand, which acts as a control device for their visit. It helps them pour pints, activate lights and locks, explore science experiments, and stir cocktails. The device is also programmed to act as an open bar tab to track user spending. The Cauldron has served 1 million potions till date, welcomed 260,000+ guests and built a mailing list of over 72,000 subscribers. The company has featured in publications like Thrillist, NBC, Forbes, and Edinburgh News. The Cauldron will use 40% of the investment to open a central-London Cauldron flagship and provide additions to its Wands & Wizard Exploratorium, a new five-floor venue on Greek Street in the very heart of London’s Soho, 40% to grow its retail technology, and 20% to pay staff salaries.
days to go: Expired investment: £364,143
TToraphene is a forward-thinking company on a mission to revolutionize the packaging industry with its proprietary graphene-based material. This groundbreaking material enhances packaging in terms of strength, flexibility, barrier properties, and recyclability, providing an eco-friendly alternative in the $1.1 trillion packaging sector. Their initial product, a biobased home-compostable waste bin liner with outstanding barrier performance, underscores Toraphene's dedication to sustainability and sets the stage for a variety of innovative solutions to tackle the global plastic waste problem. Moreover, Toraphene has forged strategic alliances, including a Joint Development Agreement (JDA) with a prominent global consumer health brand and an Offtake Agreement, accelerating their efforts to collaborate with industries and offer sustainable packaging solutions.
days to go: Expired investment: £1,204,613
The Juggling King (TJK) is one of the UK's first Seed-to-Bottle rum production companies from Guernsey. TJK argues that its product is the first rum ever to be distilled with cultivated sugarcane grown under glass in Guernsey and to be produced on the island. The company has appointed English former footballer Michael Owens as its global brand ambassador and featured on James Martin's Saturday Morning show. TJK has also onboarded 18 trade customers including hotels, restaurants and bars since its launch in August 2020. It will use the investment for working capital, customs & excise duty expenses, input costs, and other verticals.
days to go: Expired investment: £402,059
ByRuby is a food delivery company. It sources produce from local ethical suppliers, prepares meals in small batches using the raw produce, freezes the meal to preserve the taste, and delivers it nationwide. ByRuby argues that the UK ready meal sales market is worth £12 billion in 2020. The company witnessed sales up to 200% online in March 2020. ByRuby asserts that it uses only British free-range or organic meat & sustainably sourced fish from British waters. The company won the 2018 Women's Health Food Award. Its products are stocked in 26 retail stores. ByRuby has been mentioned by publications such as Daily Mail, Daily Telegraph, and Metro. It will use 50% of the investment for marketing, 26% to grow its kitchen team, 17% to upgrade its kitchen and 7% for new product development.

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days to go: Expired investment: £288,243
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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