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Equity Crowdfunding Pitches

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Genuine Impact is the next generation financial terminal made exclusively to empower DIY investors by providing experts with automation tools, portfolio enhancer, unbiased data and insights. Genuine Impact is more cost-effective in comparison with traditional financial terminals, and it makes financial research effortless and efficient. Currently, the company's beta app has 500+ users from more than 27 countries. With the proceeds, the fund raised will be used for new product development, enhancement of existing product and for marketing and branding.
days to go: Expired investment: £500,920
Total Be wants to bring an internationally recognised model of car insurance to the UK. It provides insurance for the car, not just for an individual driver. Additionally, it does not take crime data into account that is not specific to vehicles. Thus, this insurance is estimated to provide up to 25% cheaper cover in comparison to UK insurance. Moreover, a UK Government Petition for this insurance model has gained over 60,000+ signatures, which further validates the demand of this model. Total Be believes that it will be able to disrupt the UK market with this car insurance model.
days to go: Expired investment: £150,760
Wedding Planner is an online wedding-planning marketplace that provides an easy way to plan and book a wedding. Around 20,000 couples are using this platform to plan their dream weddings. Besides being a pre-COVID profitable business in the UK, it is the UK's number one ranked site for 'Wedding Planner' as per Google. The website has been created by combining a digital wedding booking system, curated venues, planning tools, and supplier search options. The platform generates 8,500+ leads for venues and suppliers per quarter and has a registered base of 3,000+ venues and other suppliers. With the investment, the company will use 25% to update their booking system catering to couples and suppliers, 12% in creating new and tested standardised contract templates between the couple and the supplier, 13% in developing a partnership with a wedding insurance provider, 30% as substitution funds for supplier and venue subscriptions frozen during COVID-19, 13% in continuing the platform's growth in Sweden, and 7% in costs associated with fund-raising.

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days to go: Expired investment: £25,010
A mobile-based credit card created by a team consisting of members from American Express, Capital One, Zopa, LendingClub and Trussle. Fea are raising funds to develop the app and aim to launch their product in 2019. The initial offering will be a prepaid card, with a full credit card following shortly after. The company is also in the process of acquiring FCA authorisation. The company aims to generate revenue via a fixed monthly subscription, with no other fees. The pricing will be set to the customer's credit limit, divided by 100. For example, if the customer’s credit limit is £1000, their monthly subscription cost will be £10.
days to go: Expired investment: £102,230
Squirrel is a Barclays-held account that splits your salary up into your bills, savings, and a weekly allowance to spend on whatever you like.
days to go: Expired investment: £503,100
B-North is a UK-based business lending company. It has combined cloud-native technology with face-to-face relationship banking. The company asserts that SMEs account for over 60% of private-sector employment in the UK, have driven job growth over the past ten years, and are central to driving economic recovery. It intends to disrupt the £150 billion UK Small and Medium Enterprise (SME) lending market. B-North has raised a seed capital of over £6.8 million including a six-figure investment from the Greater Manchester Combined Authority to establish its core team, as well as, build lending and deposit-taking platforms. The company is now seeking further investment through a bridge round to extend the cash runway from the end of Q4 2020 into Q1-Q2 2021 to achieve the necessary regulatory capital to become a bank and commence lending.
days to go: Expired investment: £2,149,256
TheCarCrowd is a Passion Asset Investment (PAI) platform that intends to address the lack of investment options for the 8 million UK millennials by allowing them to take a real equity stake in a classic car and benefit from the potential appreciation. The company argues that classic cars appreciated 194% over 10 years up to Q4 2019 as per expert reports. TheCarCrowd points out that its portal allows interested investors to buy shares in cars from just £20 and unlock the benefits of potential appreciation. The company asserts that its business idea has found traction amidst users with over 620 investors registering on the portal since the company's launch in November 2020. TheCarCrowd will use 12% of the investment for Public Relations (PR), 48% for marketing, and 40% for working capital.

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days to go: Expired investment: £379,108
Appital is an emerging financial market platform that will use digital profiling, unique algorithms and notifications to connect institutional demand and supply. With Appital, corporate and institutional companies within the equity capital markets space will have the opportunity to exchange illiquid equity without an investment bank or broker. Appital will also remove the dependence on email and phone, thereby ensuring efficiency and accessibility. The company is raising fund to built the Appital software, achieve FCA regulation, generate marketing material and gain contracts with partner settlement and KYC providers. Furthermore, the company will enhance the functionality of the software by leveraging its network to other products such as primary debt and primary equity deal flow.
days to go: Expired investment: £349,060
Wealthify is an online investment platform that lets you choose the parameters in which you want to invest such as; how much you want to invest, how long for and the risk level of the investment. 
days to go: Expired investment: £1,117,523
Cyance is an award-winning marketing technology pioneer. Nexus is a software platform designed by the company to track the buying behaviour through billions of computers belonging to millions of businesses across the globe. This platform can track the consumed content and identifies customer interests and needs. The company's customers typically generate x3 more leads and x4 more sales. With the proceeds, Cyance will increase its marketing sales and improve product development to fund the general working capital.
days to go: Expired investment: Withheld
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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