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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
Elizabeth Henley® Ltd is designing the world's first smart window shutter developed with microprocessor technology. The product is designed to automatically close the blinds at the time of dusk. It can also turn on LED switches, thereby offering mood lighting to a room. It has a license contract with Apple to promote integration with HomeKit tech. Elizabeth Henley® Ltd. also has design patents for wingtip® and shutter design with which it aims to cover the central and higher end of the market. The company has attracted interest from customers in the UK, USA, Europe, Dubai and Australia. With the proceeds, the company will further improve the prototype and buy tooling and machinery.
days to go: Expired investment: £26,700
Symmetrical Power has developed an innovative solution that addresses the issue of energy wastage. After identifying the inefficiency of the 3 Phase Electrical Distribution Boards, Symmetrical Power is creating the ‘Intelligent Distribution Board’ (ID Board). It aims to prevent the challenge of peak demand whilst saving on energy bills. The working model of the product also received positive feedback from electrical specialists. Additionally, Symmetrical Power was also a Shell Springboard regional finalist (2018) for its new low-carbon ideas. With the proceeds, the company will complete design & begin distribution in Europe and to position itself as the go-to Distribution Board provider.

Pitch Rated

81%

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days to go: Expired investment: £233,600
Hera London is an exclusive British clothing brand based in the fashion capital of England, London. GAZ from Geordie Shore, who has a following on social media of over 3 million, is our main brand ambassador. We have had orders from the UK, USA, Netherlands, Italy, Sweden, Finland, Denmark, Australia and Belgium. We are currently getting over 10 orders per day, having only been launched 6 weeks.
days to go: Expired investment: £282
PLAYin CHOC is an innovative, premium and award-winning manufacturer of vegan organic eco-friendly toys and chocolates. Its products are allergen-free, plastic-free, 100% organic and inspire creative play. Since its launch, PLAYin CHOC has sold approximately 50,000+ units in 21 countries. Additionally, potential stockists for its products are estimated at 100,000 in the UK and 1 million globally. Now, PLAYin CHOC is planning to take its product to the market via high-end food supermarkets; independent food, confectionary and gift shops; travel retail market; direct to the consumer via subscription; and international distributors. Funds raised will be used to increase growth by securing larger and permanent premises and intensify targeted marketing at trade & consumer shows and online.
days to go: Expired investment: £278,450
Fighter Shots (FS) is a company that makes daily energy shots from a range of sources like ginger, turmeric and manuka honey to boost and strengthen human immunity. FS has sold over 50,000 bottles since its launch in November 2019. The functional drinks market has the potential to grow by $180 billion (11% CAGR) to $270 billion from 2020-24 on the back of COVID-19. FS aims to be a disruptor in this segment and asserts that its a dependable substitute to coffee and sugary drinks. It has secured listings with the Health Store, Tree of Life and DDC. The company is also developing sales in the United Arab Emirates (UAE). FS will use the investment to build its digital marketing and sales capabilities to bring its product to more customers.

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73%

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days to go: Expired investment: £160,000
Aardvark is a company that manufactures dry kibbles for dogs and cats using insects as the source of protein. It has partnered with VC backed insect farm NextProtein. The company claims that its products meet the nutritional needs of pets while creating a smaller environmental footprint than pet food that uses animal meat. It also asserts that insect protein is endorsed by the British Veterinary Association. The company has developed its kibbles to be grain-free, consist of seaweed and other natural ingredients with no fillers. The UK pet food market is poised to grow to £2.9 billion in 2020, and the company aims to be a sustainable manufacturer in this segment.  The company requires investment to assist in manufacturing its first batch of pet food, help market its products to pet owners across the UK, and expand into Europe by 2021 and the U.S by 2024.
days to go: Expired investment: £300,290
Tom & Teddy Limited is a family-centric global swimwear brand started by Bristol-based female-founder. Tom & Teddy is a beachwear brand for men & boys that has sold more than 55,000 shorts in 2018 generating a revenue of approximately US$1.8m. The shorts are made in a quick-dry microfibre fabric with UV protection and a super-soft finish. The company aims to grow to £8m by the year 2023 (with significant upside potential), £1.6m EBIT.

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75%

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days to go: Expired investment: Withheld
Lost At Sea (LAS) is an independent lifestyle beer brand that targets adventurers. The company has sold 26,000+ beers since 2019, with its products stocked in 50+ outlets. LAS claims that its new online shop has a 21.82% conversion rate and an engaged community of over 30,000 people. It also points out that since its first brew in 2019, it has seen substantial growth in demand, and as a result, provides kegs to its flagship stockist to ensure they have a constant flow of stock. The company has made over £1,000 Royal National Lifeboat Institution (RNLI) donations to date. They intend to use the investment to build a community of like-minded beer lovers, launch a flagship bar in Abersoch, North Wales to advocate local produce and sustainability, create a scalable bar concept for future expansion in other coastal towns, and hire personnel to drive product innovation and sales.
days to go: Expired investment: £82,351
Bazar is the UK’s first dedicated ethical marketplace and lifestyle application. The company intends to disrupt the ~£32.8 billion UK consumer marketplace by creating a platform where eco-friendly businesses can thrive, and consumers can trust brand values. It brings curated ethical and eco-friendly brands, artisans, and items under one portal. BAZAR soft-launched its application with 35 sellers and 650 products in the COVID-19 lockdown which doubled showing positive seller demand. The app saw over 1800 downloads with early sales. The company has a social media presence with over 1500+ Instagram followers. It intends to enter the US market in 2022, followed by Europe. Bazar will use the investment to continue to develop its technology to help sellers grow their business and give buyers an intuitive shopping experience on the app. 

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49%

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days to go: Expired investment: £208,368
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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