Percuro is a low carbon, next-generation pet food that is ethically farmed and formulated using insect proteins. The company argues that its pet food has a low carbon pawprint whilst being hypoallergenic and nutritious with low inflammation properties. Percuro has launched its Direct-To-Consumer (DTC) site in the UK and Germany with a roll-out plan that includes covering additional EU markets later in 2021, raised a £340,000 seed investment in the previous 10 months, and signed product listing agreements with key retailers in the UK and Singapore. The company will use 40% of the investment for brand building through digital marketing, 30% for retailer brand-building investments, 20% towards launching treats and its plant dog range, and 10% towards new market expansion into Asia.
days to go:
Expired
investment:
£618,596
Lemonade Dolls (LD) is the UK's first subscription underwear brand that aims to make hassle-free and comfortable underwear for young women. The company's revenue has grown 550% since January 2020. The Lemonade Dolls brand is sold in Topshop, New Look, and ASOS Marketplace. LD has 2,600 subscribers, 15,000 Dolls on its database, and over 70,000 followers across LD and Lemon's on Instagram. It also aims to bring audiences different brands like Candy Kittens, Frank Body, Dr Paw Paw, Mooncup, and Oh K!. The company has been praised by fashion magazine Grazia as having 'Broken the mould'. The company will use the investment to develop the technology behind its subscription platform, grow its product offering, strengthen its virtual presence, and drive brand awareness.
days to go:
Expired
investment:
£258,328
Staark makes cycling clothing that aims to cater to all body shapes. The company argues that current premium cycling and spin brands are cut to a single shape, optimised for the top 20% of cyclists. Staark intends to change this and bring its products to 80% of cyclists with high disposable income who are not ‘elite’ shaped. It delivers a fit based on specific body shapes using Dimensioning Technology (DT). Staark asserts that its innovative designs target cycling and indoor/spin for both men and women, with future diffusion into the wider Athleisure market, which is set to be worth $517 billion by 2025. The company has indicated that Spring 2021 is when it expects to launch its products. Staark will use the investment to enable the company to run its first productions, fueling the initial product launch.
days to go:
Expired
investment:
£161,035
The Sports Edit (TSE) is one of the UK’s fastest-growing eCommerce retailers that sells activewear brands and products, as well as, produces content and events, centred around inspiring movement and mindfulness. It is among Europe’s foremost curators of premium activewear, partnering with 50+ leading brands. The company aims to become a major contender in the womenswear market, forecast to grow 7.7% per annum to $216 billion, by 2024. The company has >45,000 social media followers, a leading gym retail partnership, and seen its online revenues grow over 145% in the first five months of 2020 Year-Over-Year (YoY). For its timely response to customers' queries, TSE was validated by the Feefo Gold Service Award 2020 & garnered a Net Promoter Score (NPS) of 72. The company will use the investment to widen its brand & product range, hire staff for marketing and merchandising, ensure customer acquisition & retention, and launch its deal with Nike in the third quarter of 2020.
days to go:
Expired
investment:
£930,307
Evaclite manufactures dynamic exit signs designed to make buildings safer and save lives. The company argues that its products are 77% more visible than conventional exit signs and reduces congestion at exits by 36%. The company received the 2018 FIREX - Fire Innovation of the Year Award. It also won the Safety and Health Excellence (SHE) Award in 2019 and 2020. Evaclite counts companies like Apple, CBRE, BBC, Melia, and MetroBank amongst its clients. The company has inquiries from over a dozen countries globally with a 12-month sales opportunity pipeline of over £1.5 million. It will use 60% of the investment to build its sales team, 28% to boost its inbound marketing campaign, 7% to develop additional intellectual property, and 5% towards overhead and general costs.
days to go:
Expired
investment:
£148,736
Troubadour is a London-based menswear brand specialising in designing minimalist bags & accessories by combining performance design with a clean & modern aesthetic feel. The company has delivered its products to 60+ wholesalers. It is backed by Pembroke VCT, a luxury-focused venture capital firm based in London. Troubadour is planning to work with non-traditional retailers including Ritz Carlton, Four Seasons, and Equinox. It has also collaborated with many world-renowned brands such as British tailors 'Thom Sweeney' and British essentials brand 'Sunspel' that is famous for clothing James Bond. The company has also been a case study for classes at the Harvard Business School. With the investment, the company will support sales growth to its customers and retail partners and also fund working capital requirements from its forecast growth plan.
days to go:
Expired
investment:
£621,240
Fullgreen offers a range of 100% plant-based products that are low-carb and preservative-free alternatives for people looking to eat fewer carbohydrates, add more vegetables to their meals, or manage health issues such as obesity and diabetes. Fullgreen also claims that its products are shelf-stable negating the need to refrigerate. The company's catalogue includes non-Genetically Modified Organism (GMO) riced veggies, cauliflower risottos, and oat free plant-based breakfast meals, to name a few. Fullgreen points out that its products are listed in over 9,000 UK and US retailers. The company has dedicated production lines in the UK and US with a capacity of over 18 million pouches per annum. It has sold over 12 million pouches to date and earned £5.4 million in 2020. Fullgreen will use the investment to improve in-store promotions and activations, develop sampling activities for its target consumers, and boost geotargeted advertising and other digital marketing activities.
days to go:
Expired
investment:
£752,246
Halo Coffee (HC) makes 100% home compostable biodegradable coffee capsules. It has sold its products to more than 9,000 customers across 70 countries. The company has generated 45% of sales revenues by subscription customers having a more 40% retention rate. HC was the winner of Sky: Beyond Plastic category at the tve 2019 Global Sustainability Awards. It has also signed a partnership with The Perfect World Foundation, and onboarded noted environmentalist, Sir David Attenborough. HC is the official sponsor of the British Olympic Sailing team. The company is planning to launch Halo Coffee Germany (GmbH) in 2021. The company will use the investment to build brand awareness, further develop sales, drive customer acquisition, expand product portfolio, strengthen the team and build Capsule Generation II.
days to go:
Expired
investment:
£349,160
Alert Technology Limited is set to transform health and safety best practice for asbestos management by introducing ALERT - a new generation of real-time asbestos monitoring. With the large potential market, Alert will give market priority to the sectors who have demonstrated the greatest need. ALERT is the only solution to the global problem that impacts 30+ industry sectors. Till now, they have successfully launched the ALERT PRO 1000-the first model in the range and won an industry award in the asbestos category. With the investment, they will strengthen their team by recruiting a new Sales Director, Technical Sales Support, Technicians and Service Engineers to boost the in-house team, expand distribution, drive sales, scale-up assembly and service customers.
days to go:
Expired
investment:
£10,000
Gunna Drinks (GD) manufactures and sells craft soft drinks, consisting of natural juices with less than 5% sugar having zero artificial colours or flavours. The company asserts that it has outshone established competitors like Gingerella, Fentimans and FeverTree in taste tests. GD is stocked in major supermarkets and convenience stores across the UK such as Co-ops, Sainsbury’s, Amazon, Ocado, and JD Wetherspoon. The company won the prestigious 'Great Taste Award' in 2020 and witnessed more than doubled revenues in 2018-2020, with a 23% growth in 2020 despite COVID. The company will utilise the investment to boost consumer advertising to accelerate the growth of its online store, focus on trade investment to further increase the rate of sale, and concentrate on New Product Development (NPD).
days to go:
Expired
investment:
£696,261
