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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
Kaelo is a design company whose patented, 'Dry-cold chamber', is an open bottle host that can be integrated into premium interiors to serve drinks at the ideal temperature. The company states that its product requires no ice, water or maintenance, and uses as little power as a lightbulb. Kaelo points out that it has achieved rapid market acceptance with over 2300 unit sales to date, with almost no marketing spend. The company is now focused on high-end kitchens in the +£30,000 category. It estimates that out of the 4.5 million of these bought every year, 70% of customers would upgrade their kitchens with Kaelo's products. Kaelo currently has 125 kitchen showrooms that are selling its products in the UK with more distributors selling across Europe and the US. It will use the investment to launch the Kaelo brand for the first time, establish Kaelo in the kitchen market, and achieve the brand's goal of reaching 37,000 units by 2025.

Pitch Rated

79%

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days to go: Expired investment: £845,260
Devoted is a premium brand that has received a 5* on Trustpilot. It is currently sold in 16 countries and its focus is to produce a high-quality alternative that's completely grain-free and high in meat content. 213 satisfied customers have provided a 9.3/10 rating on Trustpilot. The company strives to become a significant provider of premium pet foods to observant pet keepers worldwide. With the proceeds, the company seeks to capitalise on the current market trends with its natural pet foods.
days to go: Expired investment: £67,850
Vertically Urban (VU) is a horticultural lighting specialist that produces high-tech LED lighting solutions for indoor industrial farms, glasshouses, medicinal growers and onsite Pod farms, who in turn, supply to supermarkets, restaurants and the medical market. The company aims to be a segment leader in the global vertical farming market that is projected to reach $12.7 billion by 2026. VU asserts that vertical farming has been tipped as the future of food production and supported by early investors such as Amazon’s Jeff Bezos. The company has witnessed £30 million+ worth of sales to date. It will use the investment to increase brand awareness via horticultural trade shows, market its products on online and offline portals, develop new technologies, and recruit senior personnel to oversee growth in key markets.

Pitch Rated

83%

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days to go: Expired investment: £335,040
Saving people time and making their lives easier by collecting, washing and delivering dry cleaning and laundry. ihateironing customers can utilise the company's services through their website or mobile app. Their clothes are then collected and sent to a local dry cleaners, rather than out-of-town to reduce logistic costs and increase turnaround time. The clean clothes can then be delivered to the customer's home or workplace. The company has over 3000 customers and in July 2018 alone had completed more than 6000 orders. ihateironing has been featured in major media outlets such as GQ, Esquire and The Evening Standard. On Trustpilot, ihateironing is the top rated dry cleaner. Funds are now being raised to expand and grow the business further.
days to go: Expired investment: £218,870
Cadello is a newly produced category-defining unique spirit produced by Distilleria Pisoni, a 150-year-old distillery in Italy. It is growing its distributors over the UK as well as Italy. The company has also partnered with Honest Grapes and other independent marketers and sales teams. Cadello has hired Italian and UK Brand Ambassadors and engaged Pegasus Spirits as UK importer and brand manager. The company will support its continued fast-paced growth by investing into its marketing and sales through tradeshows & tasting events, Brand Ambassadors, PR (editorial and events), social media & advertising, and bartending competitions.
days to go: Expired investment: £275,490
Hytro is a pioneer in Blood Flow Restriction (BFR) wearables, founded in 2019 with a mission to democratize the power of BFR for improved health and performance. They have developed wearable applications that simplify BFR technology, offering benefits such as enhanced exercise preparation, training adaptation, pain management, and faster recovery. After a successful private fundraising round for professional coaches and athletes, they are now opening up their mission to the wider community.
days to go: Expired investment: £442,423
GIBIE combines ancient Indian dying methods with modern weaving technologies to produce sustainable and luxurious homewares. The company argues that the textile industry uses an astonishing 9 trillion gallons of water annually, as well as, releases harmful gases and chemicals in the air and water. GIBIE aims to change this scenario by bringing forth sustainable linen that has superior qualities to chemically enhanced and dyed linen. It has come out with an industrial-scale production proposal of its linen. The company is a PETA-approved vegan brand and a member of the Color Ashram Foundation that promotes the usage of herbal dyes around the world. GIBIE will use the investment to launch its essential sales programs, boost marketing initiatives and scale production.

Pitch Rated

57%

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days to go: Expired investment: £158,571
Ring Powercraft is a designer and manufacturer of sports boats and rigid-hull inflatable boats (RHIBs). The company's product offerings is backed by robust infrastructure, practical design elements, and a naval architecture team, all of which, are leveraged to produce sales across the commercial, leisure, adventure and defence sectors. In 2018, the company celebrated its 50th anniversary. The company has, under Cetus Holdings Limited since 2019, ventured into securing defence contracts. It has also tied up with marine exploration company, Arksen, to create adventure vessels since January 2020. The company is seeking investment to procure tenders for various users such as the ministry of defence, police forces, and the United Nations.

Pitch Rated

50%

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days to go: Expired investment: £202,818
PLAYin CHOC is an innovative, premium and award-winning manufacturer of vegan organic eco-friendly toys and chocolates. Its products are allergen-free, plastic-free, 100% organic and inspire creative play. Since its launch, PLAYin CHOC has sold approximately 50,000+ units in 21 countries. Additionally, potential stockists for its products are estimated at 100,000 in the UK and 1 million globally. Now, PLAYin CHOC is planning to take its product to the market via high-end food supermarkets; independent food, confectionary and gift shops; travel retail market; direct to the consumer via subscription; and international distributors. Funds raised will be used to increase growth by securing larger and permanent premises and intensify targeted marketing at trade & consumer shows and online.
days to go: Expired investment: £278,450
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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