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Equity Crowdfunding Pitches

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East London Liquor Company (ELLC) has been distilling, importing and serving gins, whiskies, vodkas, rums, and canned cocktails since 2014. ELLC asserts that off-trade gin sales hit US$8.4 billion in 2020 with UK seltzer sales expected to reach £75 million by 2023. It intends to become a contender in the aforementioned categories. ELLC has had a 600% Year-on-Year (YoY) increase to £206,000 in off-trade sales from 2019-2020 to 2020-2021. The company has partnered with the UNESCO world heritage site, Royal Botanic Gardens, Kew, to release its product, Kew Gin. It has also entered into the Ready-To-Drink and seltzer categories with its range of canned drinks, and onboarded retailers like Waitrose, Tesco, and Co-Op. The company will use the investment to grow its off-trade channels both in the UK and abroad, expand its Direct To Consumer (DTC) output, update its 'Brand Home' to attract more customers, and increase its whisky production to meet demand.
days to go: Expired investment: £921,686
Njori is a company that has created an accurate, multi-functional cooker that can be stored on a bookshelf alongside cookbooks. The cooker uses integrated sensors and accessories to monitor and regulate the cooking process. It's built-in scales helps a user measure ingredients before and during the cooking process. The scale function also enables the user to reduce food by a set weight or percentage. The company aims to be a disruptor in the global portable induction cooker market that is set to be worth £4.5 billion by 2022. Njori has filed UK patents & is building its supply chain in China. It will use the investment to finish development and bring the final product to market.

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days to go: Expired investment: £236,797
Amino focuses on targeted nutrition using amino acids to improve human health, emphasizing the untapped potential beyond sports and bodybuilding. Currently offering pre- and intra-workout amino acid drinks, the company aims to expand its product line to cater to a broader consumer base, believing the market lacks variety in ready-to-mix powdered blends. Backed by scientific research and a commitment to taste and accessibility, Amino aspires to emerge as the leading global brand in amino acid products.
days to go: Expired investment: £193,219
Big Sister Swap is a personalized clothing swapping service aiming to make circular fashion more accessible. They seek to address common challenges in accessing sustainable alternatives to fast fashion, leveraging a one-stop-swap process. Customers select a swap option by weight, print a postage label to send unwanted clothes, and fill out a style form to communicate their sizes and preferences. The company's stylists, assisted by bespoke technology, then select clothes to send back, ensuring individualized matches and keeping clothes in circulation. The service is monetized by charging customers for the swap process based on weight, with an emphasis on affordability and accessibility. Big Sister Swap's approach includes automated quality matching to maintain fairness, and they plan to expand through word-of-mouth and social media marketing.
days to go: Expired investment: £174,471
Food Disco (FD) brings inspired restaurants and street food traders to the heart of communities residing in buildings and complexes. The company's purpose-built technology platform coupled with its rotating network of food partners allows it to prepare fresh meals onsite at the development, exclusively for residents. FD stresses that its model is simple. Customers order online, FD's food partner cooks and residents collect. FD points out that at certain larger developments, it delivers in a period of a few minutes. FD intends to become dominant in a bespoke onsite food delivery market that is estimated to be over £1 billion in the UK alone. FD has trialed its service at two premier developments in London and five in Manchester receiving positive feedback. The company's clients include 'Build to Rent' players including Allsop, Folio London, Grainger, Greystar, Invesco, JLL, Legal & General, Moda Living, Salboy and urbanbubble. FD states it will use the investment towards consumer refunds, kiosk maintenance, technology development, event promotions, administrative expenses, sales and marketing, and capital expenses.
days to go: Expired investment: £207,053
GreenPiP produce sustainably sourced, green packaging for the packaging market. Their packaging will be made of just one material and therefore it is easier for the agencies that deal with recycling once it has been discarded.
days to go: Expired investment: £105,000
Chapel Down (CD) is one of the UK's leading wine industry leaders that seeks to challenge the hegemony of champagne. It argues that with the sales of English sparkling wine forecast to grow by 134% by 2026, the demand for its products is growing fast. CD's 'Sparkling Wine' sales increased by 52.8% in 2020 whilst champagne sales in the UK dropped by 21.7% over the same period. The company argues that 2020 was a record year for its business, despite COVID-19, with its revenue growing by 32% year on year and e-commerce sales growing by 467% year on year. CD has partnered with notable hospitality entities like Harrods, Royal Opera House and Sheraton Grand. It will use the investment to scale up and improve its winemaking capabilities, complete the planting process of its biggest vineyard on the finest terroir in England, scale up its e-commerce channels, invest in selected export markets worldwide, and give people a memorable experience at its winery.
days to go: Expired investment: £6,953,241
Lost At Sea (LAS) is an independent lifestyle beer brand that targets adventurers. The company has sold 26,000+ beers since 2019, with its products stocked in 50+ outlets. LAS claims that its new online shop has a 21.82% conversion rate and an engaged community of over 30,000 people. It also points out that since its first brew in 2019, it has seen substantial growth in demand, and as a result, provides kegs to its flagship stockist to ensure they have a constant flow of stock. The company has made over £1,000 Royal National Lifeboat Institution (RNLI) donations to date. They intend to use the investment to build a community of like-minded beer lovers, launch a flagship bar in Abersoch, North Wales to advocate local produce and sustainability, create a scalable bar concept for future expansion in other coastal towns, and hire personnel to drive product innovation and sales.
days to go: Expired investment: £82,351
Brew Monster is a Cwmbran-based microbrewery and also the winner of Beverage Industry Award in the Cardiff Regional Awards 2018. It serves primarily the South Wales region, including Cardiff, Newport and Swansea, and is increasingly gaining nation-wide popularity. In just 16 months since its establishment in 2017, Brew Monster has garnered a quarterly turnover of approximately £70,000 (Oct-Dec 2018). In this short period of time, the brewery has also doubled their production capacity, established a profitable micropub and set up a brewery tap.
days to go: Expired investment: £99,250
Offering coached performance training through an immersive class experience in a premium boutique gym environment. Binary Fitness are in the process of building a multi-purpose training hall and two spaces for classes that will deliver CrossFit courses, as well as yoga and strength sessions. Binary Fitness currently has 200 members that pay a monthly membership averaging £160 and has YoY net membership growth of 34% up to September 2018. In the past 3 months, the company has achieved sales averaging £30k per month. Revenue is generated via tiered membership subscriptions, personal training, a café and brand merchandise.
days to go: Expired investment: £707,630
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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