Horse Guards Gin (HGG) aims to revive heritage spirit brands and re-introduce them to modern consumers. The company owns eight heritage trademarks including its latest brands 'Pink Gin' and 'Wing Walker Rum.' HGG intends to become a contender in the Gin and Rum markets that are forecast to grow to $17.36 billion and $21.5 billion by 2025. The company aims to launch two new premium spirits in 2021 and is in early talks around licensing to spirits businesses, including 'Ready To Drink' cocktails. HGG sold 9,000 bottles in 2020 and onboarded distributors who have access to more than 500 outlets. The company is in discussions to sign up distributor agents in Canada, South Africa, and the Middle East. The company's celebrity ambassadors include cricketing legend, Phil Tufnell. It will use the investment to accelerate new brand launches, grow its sales/marketing team, and build strategic alliances to extend brand reach.
days to go:
Expired
investment:
£346,340
Fullgreen offers a range of 100% plant-based products that are low-carb and preservative-free alternatives for people looking to eat fewer carbohydrates, add more vegetables to their meals, or manage health issues such as obesity and diabetes. Fullgreen also claims that its products are shelf-stable negating the need to refrigerate. The company's catalogue includes non-Genetically Modified Organism (GMO) riced veggies, cauliflower risottos, and oat free plant-based breakfast meals, to name a few. Fullgreen points out that its products are listed in over 9,000 UK and US retailers. The company has dedicated production lines in the UK and US with a capacity of over 18 million pouches per annum. It has sold over 12 million pouches to date and earned £5.4 million in 2020. Fullgreen will use the investment to improve in-store promotions and activations, develop sampling activities for its target consumers, and boost geotargeted advertising and other digital marketing activities.
days to go:
Expired
investment:
£752,246
Lumio is an intelligent and independent application that intends to help people grow their money on autopilot. Lumio argues that £176 billion of lazy money is depreciating in the UK while for Europe, that number stands at £10 trillion. Lumio aims to optimise this money for everyone so that everyone can gain access to financial security and decide their financial future. The company claims that over £90 million worth of user transactions has been analysed by its smart algorithm. It has more than 6000 users on iOS and Android, which is growing 20% monthly. Lumio was recognised as part of the 'Top 100 Fintech Disruptor' by BusinessCloud in 2020, ahead of Monzo and Seedrs. It has also featured in Forbes, Tech Nation and Sifted by FT. It will use the investment to grow 1 million customers' money by 2024 and accelerate financial independence and personal progress through its technology.
days to go:
Expired
investment:
£1,149,659
Zobi is a technology company that aims to secure smart devices in a home against any potential attacks by a fraudster or fraudulent entity. Zobi's first device and app, Hedgehog, aims to address this issue. Hedgehog can anonymously monitor the Wi-Fi of a user, detect and block suspicious activity or devices, and show a user the security loopholes and the means to plug them. Zobi claims that there are currently around 135 million connected homes and, by 2025, the spending per year on smart home devices is said to be $160 billion. It aims to be a major contender in the smart home security sector. The company won the European Product Design Award 2020 and secured $120,000 worth of grants from Amazon and Google for its cloud services. Zobi will use the investment to build partnerships and its business development team, expand its offerings to other regions, scale-up marketing and PR, and recruit a senior Chief Technology Officer (CTO).
days to go:
Expired
investment:
£511,386
Uhive is a cryptocurrency-powered social network that aims to foster peer-to-peer (P2P) transactions, interest-based advertising, and the sale of in-app digital assets to maintain user privacy on its portal. The company argues that current social networks flood users' feeds with hidden agendas auctioning off their data to the highest bidder. Uhive intends to change this. It asserts that its content-discovery model allows users to choose and fine-tune the content they see by selecting 26 different interests. Content creators can use Uhive's paywall feature to earn, rewarding quality posts with cryptocurrency payments. The company's app consists of an advanced AI and recommendation engine, crypto wallet, and media streaming, to name a few. Uhive has onboarded 182,000 users and witnessed 5 million posts created by users on its platform. It will use 23% of the investment for operations, 55% for product development, 21% for marketing, and 1% for legal costs.
days to go:
Expired
investment:
£815,530
Auddy is on a mission to build a data-driven podcast publisher for mainstream audio podcasts from top producers. The company points out that 1 in 5 people listen to podcasts in the UK, with over 50 million episodes published each day. Auddy stresses that this creates significant competition and confusion for the podcast producers, with many great podcasts going unnoticed due to a lack of editorial, promotional, and commercial support. Auddy intends to change this. The company guides a creator’s show from birth to distribution and advertising sales, helping creators make money via royalty shares. Auddy claims to use data to research shows that need to be broadcast. It fine-tunes the show for editorial and commercial advantage. Auddy points out that its podcast catalogue witnessed 5.5 million UK downloads. It wants to become a contender in the £7 billion podcast industry and has featured in press such as the Telegraph, Financial Times and The Guardian. The company states it will use the investment to become a data-centric publisher for its producers and customers alike globally.
days to go:
Expired
investment:
£681,371
Themis is a regulatory technology company that helps organisations mitigate the risk and impact of all forms of financial crime such as money laundering, bribery, corruption, cybercrime, theft, slavery/human trafficking, and fraud. The platform is designed to provide insights and intelligence on the latest threats, trends, and criminal techniques whilst helping clients complete due diligence on their clients, staff, and supply chains. Themis works alongside the Themis Charitable Trust to ensure the reduction of financial crime. The company also supports the UN Global Compact taking into account the fundamental responsibilities of business in the areas of human rights, labour, environment, and anti-corruption. Themis will use the investment to grow its business across different verticals.
days to go:
Expired
investment:
£1,300,000
Publisher Discovery, using AI & Machine Learning technologies, provides recommendations to Advertisers of highly relevant Publishers in the affiliate marketing sector. The company has built a uniquely curated database of over 2 million publishers and 330,000 advertisers, which are then analysed, compared, and matched to make recommendations in ranked lists, matching the best publishers with each advertiser. The affiliate publishing market is worth 16 billion dollars per year but is still largely dominated by human-based agencies and is uniquely suited for automation. Publisher Discovery aims to capitalise on this aspect and establish itself as the market leader. The company has signed up over 50 publishers and is negotiating contracts with two large distribution partners. It is currently raising £1 million investment with £675,000 committed so far, to grow sales and operations and reach over £2m Annual Recurring Revenue (ARR) in the following 12 months.
days to go:
Expired
investment:
£800,000
Thalamos is a software solution for completing the Mental Health Act (MHA) forms digitally, across any device. It aims to help those with acute mental illness access care quickly reducing treatment time from 7 days to 27 hours. The company delivers SaaS (Software-as-a-Service) to National Health Service (NHS) Trusts, local authorities and private mental healthcare providers. It also works directly with the UK healthcare regulator, The Care Quality Commission (CQC). Thalamos has over £500,000 of investment raised till date. Pre Covid-19, the company was already working with the CQC and supported them in safely submitting their statutory forms to hospitals across the country. Over 75% of NHS Trusts have received Thalamos' MHA forms in the last 60 days. The company will use 48% of the investment for product development, 20% for customer on-boarding, 16% for business development, and 16% as working capital.
days to go:
Expired
investment:
£290,278
Your Dog’s Club (YDC) is a dog-specific online retailer that provides high nutrition food and treats alongside top quality toys and accessories. YDC community consists of its customers (Waggys), local dog business partners (Pack Leaders), and industry experts (Gurus). The company aims to connect the aforementioned parties through its online community, coupled with a dedicated website, social media feeds, competition announcements, and pet education amidst other details. YDC has scored a 4.9 rating on Trustpilot and aims to be a contender in the £2 billion recession-proof pet market. It has also registered over 5,400 customers. YDC will use 30% of the investment for digital marketing, 25% for accelerating customer base, 20% as working capital, 20% to boost customer growth via affiliate agreements with Forestry England and English Heritage, and 5% for optimising operational costs.
days to go:
Expired
investment:
£268,040
