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Equity Crowdfunding Pitches

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Publisher Discovery, using AI & Machine Learning technologies, provides recommendations to Advertisers of highly relevant Publishers in the affiliate marketing sector. The company has built a uniquely curated database of over 2 million publishers and 330,000 advertisers, which are then analysed, compared, and matched to make recommendations in ranked lists, matching the best publishers with each advertiser. The affiliate publishing market is worth 16 billion dollars per year but is still largely dominated by human-based agencies and is uniquely suited for automation. Publisher Discovery aims to capitalise on this aspect and establish itself as the market leader. The company has signed up over 50 publishers and is negotiating contracts with two large distribution partners. It is currently raising £1 million investment with £675,000 committed so far, to grow sales and operations and reach over £2m Annual Recurring Revenue (ARR) in the following 12 months.

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days to go: Expired investment: £800,000
Makerble is an easy-to-use mobile app and web-based tool for charities to track, improve and share their impact. Currently only 8% of charities use software to track their impact and so far Makerble's beta users have reduced time spent on data collecting by 50%. 
days to go: Expired investment: £21,429
Plum helps users save money, invest and not overpay bills using an AI-enabled financial butler. Plum links to your bank account and using a smart algorithm driven by AI identifies opportunities to save small amounts of money and ensures you are not overpaying your bills by suggesting cheaper alternatives.   
days to go: Expired investment: £923,255
East London Liquor Company (ELLC) has been distilling, importing and serving gins, whiskies, vodkas, rums, and canned cocktails since 2014. ELLC asserts that off-trade gin sales hit US$8.4 billion in 2020 with UK seltzer sales expected to reach £75 million by 2023. It intends to become a contender in the aforementioned categories. ELLC has had a 600% Year-on-Year (YoY) increase to £206,000 in off-trade sales from 2019-2020 to 2020-2021. The company has partnered with the UNESCO world heritage site, Royal Botanic Gardens, Kew, to release its product, Kew Gin. It has also entered into the Ready-To-Drink and seltzer categories with its range of canned drinks, and onboarded retailers like Waitrose, Tesco, and Co-Op. The company will use the investment to grow its off-trade channels both in the UK and abroad, expand its Direct To Consumer (DTC) output, update its 'Brand Home' to attract more customers, and increase its whisky production to meet demand.
days to go: Expired investment: £921,686
UnderPinned is an end-to-end application designed for building the future of freelancing with technology at its core. It offers an innovative one-stop solution for freelancers to find work, manage work and get paid; and for clients to manage their project-based workforce. The initial target of the company will be an audience of 13 million in the UK. They have already launched their Virtual Office in January 2020 with over 2200 users. The portal has more than 110,000 users engaged with its educational media content and has an existing partnership with IPSE, Starling Bank, Digital Risk, and Banked. They have highly curated content leading to £0.05 cost per click and 5.92% clickthrough rate and an acquisition model with a 7 times lower cost per acquisition (CPA) than the industry average. The funds will be used to scale UnderPinned, helping the company to reduce its customer acquisition cost.

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days to go: Expired investment: £514,380
Rebel Energy (RE) is an energy supplier on a mission to address inequality and provide everyone with easy access to clean and affordable energy, to eventually eliminate fuel poverty. RE claims that fuel poverty led to 16,500+ cold-related deaths in the UK in 2018. RE argues that as the UK home electricity market enters a phase of growth in a post-COVID world, it will be focused on offering reliable customer service and develop strategies that help people who are struggling with their electricity bills. The company has applied for a B Corporation accreditation. RE asserts that its customer support systems are automated and can handle multiple queries simultaneously. It plans to offer a weekly direct debit payment option. RE will use the investment to grow its business across different verticals.

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50%

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days to go: Expired investment: £503,810
We Share Apps is a new web based app store that works on all devices.  They use the cloud to store the apps and made the platform free to use.  Since the released version in 2017 they have 10,000 apps and have experienced 98% of their traffic from emerging markets.  EIS Pending SEIS Pending
days to go: Expired investment: £108,270
Propio offers The Property ISA, a tax-efficient, simple and affordable way to invest in properties. The company aims to become the UK’s largest property-based ISA by making the experience of investing as straightforward as online shopping. Propio is powered by a team of property and finance heavyweights who hand-select all the investments, helping the customers reduce risks and earn stable, tax-free returns, irrespective of market fluctuation. The company’s client base comprises 1000+ customers who have invested over £7.5m in it. According to TrustPilot, Propio is among the top 10 investment companies in the UK, delivering average returns of 6.5% to investors, despite Brexit and stock market turmoil. Moreover, the company has partnered with two UK finance and property firms and expects an investment deal flow of up to £100m by 2021-22.
days to go: Expired investment: £357,660
Themis is a Regulatory Technology (RegTech) company that helps organisations mitigate the risk and impact of all forms of financial crime such as money laundering, bribery, corruption, cybercrime, theft, slavery/human trafficking, and fraud. The RegTech sector is expected to become a GBP 10 billion industry at the end of 2020. Themis aims to be a major contender in this segment and also plans to stop financial frauds that it asserts costs companies globally GBP 3.2 trillion every year. The platform is designed to provide insights on the latest threats, trends, and criminal techniques whilst helping clients complete due diligence on their clients, staff, and supply chains. Themis's key clients include Dow Jones, TSB, Fiserv, Mitmark, Ebury, Natwest Group, Acuris, Glasswall, Evolution AI, and Kingley Napley amongst others. The company envisages exiting via an Initial Public Offering (IPO) or selling to a technology company or to a big consultancy wanting to have a specialized Financial Crime (FC) arm to their business, including a RegTech solution
days to go: Expired investment: £567,027
Lein applied diagnostics has developed products for non-contact measuring to be used in the healthcare and industrial sectors. They have parameters for measuring positing, thickness and refractive index.
days to go: Expired investment: £384,074
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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