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Equity Crowdfunding Pitches

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Online checkout and form abandonment is costing retailers $billions in lost sales [Source: BusinessInsider]. Formisimo is an analytics platform that measures user behaviour in online checkouts and forms, and shows companies what they need to change in order to increase sales. Trading began in 2014, and Formisimo is now used by companies like Experian, Shop Direct, Secret Escapes, Arsenal, and Starcom MediaVest. There have been 1,800 signups in over 100 countries with the company targeting the UK and Europe.
days to go: Expired investment: £438,962
Ignite 100 is a 13 week accelerator program for early stage technology companies. Ignite look for unique, interesting people and help them to look at what they are trying to do with their company, who their target audience is and then introduce them to entrepreneurs that have previously been in the same situation. 
days to go: Expired investment: £351,310
Glug provides a platform for businesses to let customers order from a digital menu and have them served to the table or pick up from the bar. It points out that its system is designed to be user friendly and easy to set up wherein restaurants or bars can upload and digitalise their menu and can be discoverable within 24 hours. Consumers can discover the restaurant, book a table, place an order, and browse for offers and discounts, amongst other features using the company's community app. Glug asserts that more than 16,000 users have ordered food and drinks through its app in less than four months since the company's launch. It intends to become a contender in the UK dining and pub market that is a £40 billion+ industry. Glug argues that more than 20,000 users have downloaded its app from the App Store and Google Playstore. It will use the investment for marketing, hiring, technology development, attract 1.5 million users and onboard 1,000+ venues over the next 12 months.

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days to go: Expired investment: £73,114
Longevity Card (LC) aims to integrate financial management and healthcare into one app. It asserts that its AI-powered application can analyse fitness activity, nutrition and other areas, providing users with personalised health tips and rewards for leading a healthy lifestyle. LC also intends to offer multi-currency current accounts alongside longevity benefits such as a marketplace with exclusive offers from companies in health, fitness and beyond. The company has more than 60 partners in its Longevity Marketplace such as Transferwise, Babylon Health, and Headspace. LC was a finalist in the HealthTech vertical at Elevating Founders, the flagship startup event of London Tech Week 2020. The company has featured in Forbes, Yahoo Finance, and Benzinga, to name a few. LC will use the investment to grow its team, increase its user base post-launch, and market its solution to the rise in health and financial wellbeing-focused audiences.
days to go: Expired investment: £365,090
Txtter is a messaging app with a focus on photos. Unlike any other messaging app, on Txtter each user has a profile where they can share many photos in a grid layout with their family and friends. Photos can be "Liked", although no commenting is allowed, which gives the users the freedom to share photos without worrying what people will say, this protects teens from cyber-bullying. Usernames allow you to add contacts without giving them your number.
days to go: Expired investment: £6,400
Chip is a wealth investing & savings app that aims to foster financial prosperity for today's generation
days to go: Expired investment: £5,083,686
East London Liquor Company (ELLC) has been distilling, importing and serving gins, whiskies, vodkas, rums, and canned cocktails since 2014. ELLC asserts that off-trade gin sales hit US$8.4 billion in 2020 with UK seltzer sales expected to reach £75 million by 2023. It intends to become a contender in the aforementioned categories. ELLC has had a 600% Year-on-Year (YoY) increase to £206,000 in off-trade sales from 2019-2020 to 2020-2021. The company has partnered with the UNESCO world heritage site, Royal Botanic Gardens, Kew, to release its product, Kew Gin. It has also entered into the Ready-To-Drink and seltzer categories with its range of canned drinks, and onboarded retailers like Waitrose, Tesco, and Co-Op. The company will use the investment to grow its off-trade channels both in the UK and abroad, expand its Direct To Consumer (DTC) output, update its 'Brand Home' to attract more customers, and increase its whisky production to meet demand.
days to go: Expired investment: £921,686
MarketsFlow is a London and Boston based, highly innovative and performance driven Investment Manager platform. It is authorised regulated by the FCA, FRN 792373 and SEC. The company supports its clients to achieve financial goals by helping their money grow. In 2019, MarketsFlow became the winner of the Best Programmatic Trading Technology at WSL and Fund in New York for the third year in a row. MarketsFlow offers Managed Portfolios (GIA), IRAs and ISAs. The company is expecting that its Growth and High Growth portfolio is accessible. In the coming months, the company is about to launch its new mobile application to complement its Growth using M&A deals.
days to go: Expired investment: £636,330
Chip is one of the fastest-growing Fintech companies in the UK. Chip has built an app that uses the user's banking app to make personalised decisions about their money. Its user base has doubled since its previous fundraising in 2018. The company has 153,000 accounts, and it has processed more than £130m of savings. ChipX is the company's revolutionary returns platform and it has a waiting list of more than 50,000 people. The company is a winner of the British Bank Award, 2 Crowdcube awards, and 1 World Banking Award. It has welcomed many management executives from Funding Circle, Monzo, and Purple Bricks. Chip is now scaling with market-leading returns on ChipX. It aims to build the biggest savings account in the world. With the proceeds, the company will double its team and expand ChipX in the €10 trillion European savings market.
days to go: Expired investment: £3,768,260
Emortal is on a mission to enable families to protect, preserve and pass on their legacies digitally. The company converts a family's digital content into the latest file formats, stores it in a digital vault, and futureproofs it via Google's proprietary technology to provide access anytime, anywhere, and across any device when requested by family members. Emortal assesses that its portal has been designed to integrate its preservation technology with a future proof legacy fund to pay for the continuous updates needed to ensure that the digital family heritage lasts for generations to come. Emortal was subject to an acquisition offer of USD 12.1 million by Microsoft in 2010. The company aims to launch in Q3 2021 to capture the interest of other big technology companies to invest in its business model.
days to go: Expired investment: £1,886,340
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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