Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go:
Extended
investment:
Withheld
Elizabeth Henley® Ltd is designing the world's first smart window shutter developed with microprocessor technology. The product is designed to automatically close the blinds at the time of dusk. It can also turn on LED switches, thereby offering mood lighting to a room. It has a license contract with Apple to promote integration with HomeKit tech. Elizabeth Henley® Ltd. also has design patents for wingtip® and shutter design with which it aims to cover the central and higher end of the market. The company has attracted interest from customers in the UK, USA, Europe, Dubai and Australia. With the proceeds, the company will further improve the prototype and buy tooling and machinery.
days to go:
Expired
investment:
£26,700
First Natural Brands is the owner of Tisserand Aromatherapy, one of the leading self-governing players in UK’s essential oil industry. It offers a variety of affordable organic and quality accredited products which consumers can relish as part of their daily lifestyle. Tisserand Aromatherapy is experiencing a growing interest among media, retail and consumers. Since 2007, the company’s sales have increased from £1.7mn to £6mn, owing to Robin Russell (CEO & Chairman) for bringing Tisserand into the mainstream market with a value for money proposition. Further investment will allow the company to expand its production capacity.
days to go:
Expired
investment:
£325,660
Oneskee is the one-piece snow brand that aims to re-ignite a forgotten product category. Oneskee asserts that it successfully navigated its way through the COVID-19 pandemic recording £500,000 in online revenue with 25% online growth in the 2020-2021 financial year. It has sold 10,000 suits across 79 countries since its launch and aims to become a contender in the snow brand industry that is growing more than £1 billion each year. The company has partnered with Olympic athletes, GB Snowsport, Folie Douce, and Snowboxx and received media recognition from the likes of BBC, Vogue, InTheSnow, The Telegraph, The Independent, and Eurosport. Oneskee is also continuing its work on its patent-protected Acclimate technology and kids collection which it intends to launch in 2021. Oneskee will use the investment to accelerate the roll-out of its successful online blueprint to all ski countries and create a dedicated resource for B2B sales.
days to go:
Expired
investment:
£215,618
Love Ocean (LO) is an ocean-inspired bathroom product brand on a mission to make natural marine ingredient products. It intends to eliminate single-use plastic in the bathroom and drive a 'Reuse & Refill' (R&R) culture. LO aims to become a contender in the adult and kids toiletries market that is worth £750 million in the UK alone. LO is launching a children's product range that consists of a whale tail-shaped bottle made from 100% post-consumer recycled plastic, designed to be reused and refilled via a quarterly subscription. LO asserts that it contributes to the Plastic Bank, by selling its products to consumers, to further the removal of 1 kilogram of ocean-bound plastic in Haiti, the Philippines and Indonesia. The company is planning to launch a baby range in 2022, an adult range in 2023, and a youth range in 2024. LO will use the investment to create educational editorial content to eliminate ocean-bound plastic by building an engaged community.
days to go:
Expired
investment:
£193,991
Mous, an award-winning brand, has sold over 4 million accessories to 1.8 million customers, generating £24 million in annual sales as of March 2023. They aspire to become a household name in the £180 billion ($228 billion) global tech accessory market. With an in-house team of product experts, they create high-performance tech accessories and use impactful content, including extreme product demos, to promote their brand and products, resulting in millions of online views and followers. This fundraising round will help expand their product lines, particularly in backpacks and phone cases, including super-thin, recycled, and artist collaboration designs. They've also secured investment from BrewDog's founder and CEO through Crowdcube's 'The Next Unicorn' initiative.
days to go:
Expired
investment:
£1,614,153
Hytro is a pioneer in Blood Flow Restriction (BFR) wearables, founded in 2019 with a mission to democratize the power of BFR for improved health and performance. They have developed wearable applications that simplify BFR technology, offering benefits such as enhanced exercise preparation, training adaptation, pain management, and faster recovery. After a successful private fundraising round for professional coaches and athletes, they are now opening up their mission to the wider community.
days to go:
Expired
investment:
£442,423
A fashion brand in the contemporary luxury accessories market ethically producing handbags to be sold directly to the consumer through e-commerce. Hill & Friends's handbags are manufactured from high quality materials in Western Europe. All leather used is ethically sourced and is a by-product of the food industry. The company sells its products via their own website, through wholesalers and at retailers such as Selfridges, Barneys, Harvey Nichols and Fenwick.
Hill & Friends are raising funds to invest in three initiatives. Firstly, they are seeking change in their manufacturing process to utilise more scalable and agile methods that will reduce total expenditure and shorten lead times when reordering high-selling products.
Secondly, the company intends to re-platform from Magento to Shopify due to the latter's greater impact on the market. This will result in an improved customer experience and better integrations with affiliate sites.
Finally, with the rapid increase of online shopping, Hill & Friends will use the funds raised to invest further in digital marketing by increasing the number of social ads and working alongside a diverse range of online influencers.
days to go:
Expired
investment:
£773,059
Gunna Drinks (GD) manufactures and sells craft soft drinks, consisting of natural juices with less than 5% sugar having zero artificial colours or flavours. The company asserts that it has outshone established competitors like Gingerella, Fentimans and FeverTree in taste tests. GD is stocked in major supermarkets and convenience stores across the UK such as Co-ops, Sainsbury’s, Amazon, Ocado, and JD Wetherspoon. The company won the prestigious 'Great Taste Award' in 2020 and witnessed more than doubled revenues in 2018-2020, with a 23% growth in 2020 despite COVID. The company will utilise the investment to boost consumer advertising to accelerate the growth of its online store, focus on trade investment to further increase the rate of sale, and concentrate on New Product Development (NPD).
days to go:
Expired
investment:
£696,261
JOHNNY'S is an ethical, vegan, and sex-positive subscription condom brand. The company aims to deliver its products on a subscription basis, following in the footsteps of Direct-To-Consumer (DTC) health disruptors like Harry's and Dollar Shave Club. It aims to become a contender in the global condom market that is set to be worth $15 Billion by 2026 and enter the lubricant and sex toy market later in 2021. The company has also pledged to give a condom to HIV/STI/NHS clinics for each condom sold. It will use the investment for a PR launch, social media advertising, stock purchase, and attract talent to help the business hit its growth targets.
days to go:
Expired
investment:
£182,281
