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Equity Crowdfunding Pitches

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Stroli – the shopping trolley reimagined for modern needs. The shopping trolley, often associated with a particular image, is an untapped category ready for innovation. The market is flooded with generic, budget-friendly options that lack charm, with the exception of Rolser, which is pricier and claims the green niche. Stroli steps in as the go-to brand, offering a unique approach, positioning, voice, and eco-friendly credentials. Say goodbye to sore hands and plastic bags – Stroli makes shopping a pleasure with its high-quality, stylish trolley bags designed to enhance your convenience and style
days to go: Extended investment: Withheld
Serious Pig (SP) aims to become the UK’s number one premium savoury snack brand. The company is backed by BrewDog co-founder James Watt and aims to become a contender in the UK savoury snack market valued at £3.2 billion. SP's range consists of products like 'Snack Salami', 'Snacking Cheese', and 'Snacking Pickles'. Its most recent innovation is 'Sourdough Snacking Croutons'. It has a loyal fanbase of nearly 9,000 'Club Seriously' members. The company's sales have trebled since 2018 to £1.35 million in December 2020. SP claims that despite COVID-19 shutting down hospitality in 2020, it quickly adapted and developed significant Direct-to-Consumer (DTC) revenue, in particular with Amazon, where sales grew by 235% between the first and second half of the year, touching £187,000 between June - December 2020. The company will use the investment for sales and marketing, logistics, New Product Development (NPD), and cut plastic packaging to reduce its carbon footprint.
days to go: Expired investment: £648,854
PLAYin CHOC is an ethical UK manufacturer that makes chocolate and plastic-free toys sustainably. The company asserts that it currently has a range of 19 products that are plastic-free, organic, vegan certified, and free from 14 allergens. It aspires to become a contender in the global chocolate with toy market segment that is worth 4 billion USD per annum. PLAYin CHOC claims that its distributors have access to over 600,000 shops across 30 countries. PLAYin CHOC points out that it is listed with 3 global companies, Sysco, Ocado and Gategroup, and is in early-stage conversations with 'Top 5' supermarkets in the UK. The company has also won 18 multi-national awards and exports its products to 30 countries. It argues that its UK factory has the capacity to produce 33,000 bars in 8 hours. PLAYin CHOC will use the investment to scale its business across different verticals.

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84%

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days to go: Expired investment: £364,495
Jewelstreet is on a mission to connect jewellery designers to buyers from all over world. They have 570 designers and brands with over 20,000 unique pieces of jewellery. The funding will be used for marketing to further the profile of Jewelstreet and increase their customer base.
days to go: Expired investment: £251,770
Get Set Pet (GSP) is a pet supply challenger brand on a mission to build a community of like-minded dog and cat owners that take pride in their relationships with their pets. The company aims to arm pet parents with the information they need to make better nutrition decisions regardless of whether or not they shop with GSP. GSP has acquired over 15,000 customers, generated over 20,000 orders, and delivered £800,000 in total sales. The company has 4.97 out of 5 'Excellent' ratings from over 1,100 verified customer reviews. GSP will use 25% of the investment towards Research and Development (R&D) of its products, 25% on salaries, technology investments and working capital, and 50% on marketing and promotional activities.

Pitch Rated

83%

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days to go: Expired investment: £386,375
Doisy & Dam (D&D) is a confectionery challenger brand that produces a range of dark chocolate products. It claims that its products are sold across the UK and stocked by Amazon, Sainsbury's, Holland & Barrett, Ocado, Boots, and other global markets. D&D's products are created using ethically sourced cocoa, natural ingredients and contain no traces of palm oil. The company aspires to become a contender in the UK confectionery market that was worth £3.9 billion in April 2021. It further points out that people are aware of the health and the sustainability credentials of the products they buy. It intends to target this sentiment and become an established brand. The company states it has grown its sales to over £1 million and aspires to become the best dark chocolate confectioner in the UK. D&D state they will use the investment for marketing, expanding its product range, and growing its export business.

Pitch Rated

81%

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days to go: Expired investment: £515,735
BEEN London is a next-generation sustainable accessory brand which converts waste into beautiful products, for customers all around the world. They aim to change the way people make, perceive and buy beautiful things and want to make everyone part of the solution, involving local artisans and people with learning disabilities in the growing economy of sustainable fashion. Till now, they have successfully shipped orders to 18 countries worldwide, achieved profitability from Year 1 and launched 17 different products including backpacks, laptop cases and tote bags. BEEN is a UK FUTURE 20 startup, a finalist at the Sustainable Lifestyle Awards, and a profitable company looking to scale up into a global, game-changing sustainable brand.  BEEN have been approved for investment by London Fashion Fund. With the funds, they want to accelerate sales, increase margins and turn other streams of waste into new incredible products.

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70%

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days to go: Expired investment: £325,589
Archie Foal is a company that makes clothes, that are designed to look good and last for many years. The staff have experience from big brands such as Ralph Lauren and Versace. They started off selling socks in stores such as Selfridges, Harrods and Fenwicks. Their clothing line has now grown to include shirting, outerwear, knitwear and a whole range of accessories. They are looking for investment to open two new London stores and develop their Ecommerce, marketing and whole sale strategies. 
days to go: Expired investment: £346,010
HUUB is a premium endurance sports apparel brand. Its products are used by Olympic gold medallists, 'IRONMAN' champions and amateur athletes. HUUB witnessed profits worth £4.8 million and an EBITDA of £420,000 in 2019. The company is a leading brand in the £60 million UK triathlon apparel & accessories market. HUBB is now targeting the US$5 billion global bike apparel market. It has built working relationships with noteworthy individuals such as former Olympian Greg Whyte and chef Gordon Ramsay. The company will use the investment to target all endurance sports through a combination of retail and distributor partnerships. It will also expand its Direct-To-Consumer (DTC) online business.

Pitch Rated

52%

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days to go: Expired investment: £1,352,941
ENSO is developing a new generation of cleaner, sustainable tyres and plans to disrupt the £200 billion global tyre market. It argues that conventional tyres are largely made of fossil fuels and contribute up to 28%+ of all primary ocean microplastics upon wearing down. It further points out that the increased weight and torque of electric vehicles wears tyres even faster, emitting more pollution. ENSO is addressing this crisis by developing sustainable tyres for EVs, to help reduce carbon emissions in line with the UK Government’s 'Net-Zero Strategy'. Its business is built on a direct-to-customer ‘Pay-per-Mile’ model serving EV-carmakers, fleets and private individuals directly. It claims that its latest energy-efficient tyres have achieved ‘A’ energy efficiency ratings by TÜV SÜD in Germany. The company will use the investment to deliver its first commercial tyres to EV-carmakers in 2021, and launch trials via London FreightLab, with Transport for London and DPD, with plans to expand to California by 2022.
days to go: Expired investment: £1,873,760
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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