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Equity Crowdfunding Pitches

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Cranes Drinks is the fastest growing cider company in the UK, producing a range of innovative fruit ciders. By utilising the fruit’s natural sweetness, its drinks contain 30% fewer calories compared to that of brand leaders. Cranes ciders come in 3 flavours: blueberry & apple, cranberry & lime, and raspberry & pomegranate. As per Cranes, 34% of cider drinkers haven't consumed cider drinks much because it’s too sweet or has too much sugar. This makes Cranes a top contender in a growing fruit cider market worth £1.3 billion. The company's entire range is available on Ocado, and it has received 3 national listings in prominent retail chains like Sainsbury’s, Asda, and Morrisons. The brand has won 3 awards for its spirit range including a Gold Award in the Liqueur Masters organised by The Spirits Business and two awards from the International Wine & Spirits Competition. It has also received substantial media coverage in publications like Made In Chelsea, Dragons Dens, The Daily Telegraph, The Evening Standard, Vogue, Cosmopolitan, and Bella amongst others. With the investment, the company aims to use 25% of it as working capital, 60% in marketing, and 15% in managing key finances.

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days to go: Expired investment: £246,046
The Cookaway is a Direct-to-Consumer (DTC) company that makes and sells recipe boxes to users to enable them to make delicious food from the comfort of their homes. Users receive all the ingredients, including premium oils, along with complete recipe cards made by the company's expert chefs. The Cookaway has garnered over 500 verified reviews on TrustPilot with an 'Excellent' rating and onboarded 10 chefs including 5 MasterChefs and a 2-Michelin starred chef. It has featured in publications such as The Independent, Forbes, The Week, and The Daily Mail. The company was the 'Chosen Food Partner' for The Lord Mayor's Big Curry Lunch 2021. The Cookaway will use 25% of the investment to hire talent, 20% to boost brand visibility via content generation, 15% to make its technology platform more intuitive, 15% to launch new chefs and cuisines, 5% to improve its sustainability credentials, 5% to develop its app with more features, 10% towards automation, and 5% to launch a membership program.

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days to go: Expired investment: £792,187
Family Secret (FS) is a company that specialises in making sauces that are low on fat, sugar, calories and contain no added preservatives. The company's seven cooking sauces are listed with retailers including Ocado, Coop Midcounties, Amazon, as well as, hosted on QVC. The company's pouches are recyclable, and it is the process to make them compostable/biodegradable. It aims to be a disruptor in the $605 billion snacks market. FS won the 'Best Pitch' in the West Midlands 2019 via Pitchfest at Venturefest, were finalists for The Midlands region of the Family Business Entrepreneur 2019 via Great British Entrepreneur Awards, and appeared with celebrity chef Gordon Ramsay in a recipe video. The company will use the investment to expand its range of cooking sauces, produce more recipe videos to attract customers, expand sales by making its website more intuitive, and bring out snack boxes.

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days to go: Expired investment: £147,070
SL'M is the world's first zero sugar, zero carb, zero fat range of wines which is approved by both the TSO and FSA. During COVID-19, the company witnessed record earnings, amidst profitable online sales in March 2020. The company has also been featured in publications such as Cosmopolitan, The Sun, and many more. Slim Wine's audience comprises Gen X, Millennials, and Boomers, giving the company a great cross-generational position in the market. The company has served over 2 million glasses of wine and generated profits of over £1 million amidst a growing customer base. Slim Wine's latest vintage, Cuvée 450, was showcased at the 'Royal Berkshire Polo Club'. The company will use the investment to boost sales and marketing, advertising campaigns, and wine production.

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days to go: Expired investment: £262,948
TheCarCrowd is a Passion Asset Investment (PAI) platform that intends to address the lack of investment options for the 8 million UK millennials by allowing them to take a real equity stake in a classic car and benefit from the potential appreciation. The company argues that classic cars appreciated 194% over 10 years up to Q4 2019 as per expert reports. TheCarCrowd points out that its portal allows interested investors to buy shares in cars from just £20 and unlock the benefits of potential appreciation. The company asserts that its business idea has found traction amidst users with over 620 investors registering on the portal since the company's launch in November 2020. TheCarCrowd will use 12% of the investment for Public Relations (PR), 48% for marketing, and 40% for working capital.

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days to go: Expired investment: £379,108
Learn Amp is now a multi-award winning an employee experience platform which combines SaaS learning, engagement and performance management software in one intuitive platform that helps deliver a better overall employee journey. Company's vision is to transform the way businesses engage, align with and develop employees and want to dominate space the way HubSpot has done with content/inbound marketing for better employee experience. Till now, they have secured multiple integrations and content partnerships, having three-year deals with Kinleigh Folkard & Hayward, Metro Bank, Paragon Bank and Boon Edam. They won numerous awards: including 2019 Winner of the Employee Experience Award (use of technology) as well as two years running the global no.1 Learning Experience Platform. Funds will be spent majorly on marketing, building tech, product, sales team and marketing team and covering all the central costs.

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days to go: Expired investment: £400,730
Currensea is a new way to spend and save money abroad. In July 2018, the concept was accepted into the FCA innovate program. In November 2018, it partnered with Mastercard to build a market-changing Open Banking based Debit card. Currensea makes money through Forex, Interchange and plans to open revenue streams through products complementary to Currensea. They plan to devide the investment 27% of the proceeds will be used for marketing, 20% for Card Platform, 18% for Compliance and Operations, 18% for Engineering, 12% for Infrastructure, and 5% for Professional Services.

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days to go: Expired investment: £930,778
Planty delivers chef-prepared, plant-based, frozen meals straight to the doorstep of UK consumers. The company is on a mission to help people choose a smarter diet for the planet. It aims to become a contender in the plant-based food industry that is set to reach $74.2 billion by 2027. Planty further asserts that in the UK alone, 39% of people considered themselves as flexitarian in 2019. The company has sold over 30,000 meals in the first four months of 2021, reached £43,000 of monthly revenue in April 2021, was named the 'Best vegan delivery service in the UK' by Men's Fitness, and built up a 4.8/5 rating on Trustpilot. It has also featured in press entities like Forbes, BBC GoodFood and Cosmopolitan. Planty claims that it has seen a revenue increase of 800% from September 2020 to April 2021. It will use the investment to hire key talents, expand its meal options with innovative dishes, develop new products (desserts and breakfasts), and move to a larger commercial kitchen to sustain demand.

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days to go: Expired investment: £538,195
Rnwl is aiming to be the first ever over-the-top insurance platform. The company asserts that conventional insurance companies rely on a lead generation business model that is archaic and inefficient. These result in a customer's insurance options becoming an expensive and time-consuming affair. Rnwl is endeavouring to simplify this. Users can enter their credentials and requirements on the Rnwl website. The company will analyse the market and suggest the best deals for the user. Rnwl has been accepted into the Financial Conduct Authority (FCA's) Innovation Hub. It will use 74% of the investment in human resource, 14% in marketing, and 12% as operational costs.

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days to go: Expired investment: £450,366
Sugi is an app that aims to show everyday investors how green their investments are and help them build a greener portfolio via its app. The company asserts that there are over 3 million Do-It-Yourself (DIY) investors in the UK, with over £210 billion of investments and 76% of that number want their investments to have a positive impact. Sugi intends to do just that. Its app combines three key trends namely, ESG investing, Open Finance, and carbon tracking to further green investments. The company has raised £210,000 to date. Sugi connects to a user's existing investment platform, be that an ISA, SIPP, or trading account, and enables them to learn how their investments affect the planet and what they can do to leave an eco-positive impression. Sugi has featured in publications like Reuters, The Times, Good with Money, This is Money, and AltFi, to name a few. Sugi will use the investment to further develop its app, expand its team, and implement its growth strategy.

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days to go: Expired investment: £406,157
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

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