The Cookaway is a Direct-to-Consumer (DTC) company that makes and sells recipe boxes to users to enable them to make delicious food from the comfort of their homes. Users receive all the ingredients, including premium oils, along with complete recipe cards made by the company's expert chefs. The Cookaway has garnered over 500 verified reviews on TrustPilot with an 'Excellent' rating and onboarded 10 chefs including 5 MasterChefs and a 2-Michelin starred chef. It has featured in publications such as The Independent, Forbes, The Week, and The Daily Mail. The company was the 'Chosen Food Partner' for The Lord Mayor's Big Curry Lunch 2021. The Cookaway will use 25% of the investment to hire talent, 20% to boost brand visibility via content generation, 15% to make its technology platform more intuitive, 15% to launch new chefs and cuisines, 5% to improve its sustainability credentials, 5% to develop its app with more features, 10% towards automation, and 5% to launch a membership program.
days to go:
Expired
investment:
£792,187
Family Secret (FS) is a company that specialises in making sauces that are low on fat, sugar, calories and contain no added preservatives. The company's seven cooking sauces are listed with retailers including Ocado, Coop Midcounties, Amazon, as well as, hosted on QVC. The company's pouches are recyclable, and it is the process to make them compostable/biodegradable. It aims to be a disruptor in the $605 billion snacks market. FS won the 'Best Pitch' in the West Midlands 2019 via Pitchfest at Venturefest, were finalists for The Midlands region of the Family Business Entrepreneur 2019 via Great British Entrepreneur Awards, and appeared with celebrity chef Gordon Ramsay in a recipe video. The company will use the investment to expand its range of cooking sauces, produce more recipe videos to attract customers, expand sales by making its website more intuitive, and bring out snack boxes.
days to go:
Expired
investment:
£147,070
SL'M is the world's first zero sugar, zero carb, zero fat range of wines which is approved by both the TSO and FSA. During COVID-19, the company witnessed record earnings, amidst profitable online sales in March 2020. The company has also been featured in publications such as Cosmopolitan, The Sun, and many more. Slim Wine's audience comprises Gen X, Millennials, and Boomers, giving the company a great cross-generational position in the market. The company has served over 2 million glasses of wine and generated profits of over £1 million amidst a growing customer base. Slim Wine's latest vintage, Cuvée 450, was showcased at the 'Royal Berkshire Polo Club'. The company will use the investment to boost sales and marketing, advertising campaigns, and wine production.
days to go:
Expired
investment:
£262,948
PopUp Painting (PUP) is an art company that aims to be the leader in organising experiential social painting events in the UK. The company endeavours to bring art out of the classroom and gallery into the places people meet on an everyday basis, thereby, unleashing creativity. PUP has hosted over 45,000 guests to date. Total revenues to date are £1.1 million. In the last financial year, the company generated revenues of £373,000. The COVID-19 pandemic in March led to PUP launching its online art sessions which was met with positive feedback. The company resumed hosting in-person COVID-secure events from July 2020 onwards. PUP is seeking £175,000 at a pre-money valuation of £1.3 million to launch its own Central London experiential events space and to expand its current services to reach a new product market.
days to go:
Expired
investment:
Withheld
Planty delivers chef-prepared, plant-based, frozen meals straight to the doorstep of UK consumers. The company is on a mission to help people choose a smarter diet for the planet. It aims to become a contender in the plant-based food industry that is set to reach $74.2 billion by 2027. Planty further asserts that in the UK alone, 39% of people considered themselves as flexitarian in 2019. The company has sold over 30,000 meals in the first four months of 2021, reached £43,000 of monthly revenue in April 2021, was named the 'Best vegan delivery service in the UK' by Men's Fitness, and built up a 4.8/5 rating on Trustpilot. It has also featured in press entities like Forbes, BBC GoodFood and Cosmopolitan. Planty claims that it has seen a revenue increase of 800% from September 2020 to April 2021. It will use the investment to hire key talents, expand its meal options with innovative dishes, develop new products (desserts and breakfasts), and move to a larger commercial kitchen to sustain demand.
days to go:
Expired
investment:
£538,195
Equal Health's (EH) mission is to create a healthy organic food brand that makes a difference to the environment and its customers' health. The company wants to become the go-to brand for healthy organic meals. EH uses seasonal organic ingredients which are ethically sourced, cooked and packed in its kitchen by its expert team of chefs. It received its organic status through the UK's leading certification body, The Soil Association. It aims to launch a new range of healthy organic frozen meals. EH will use the investment to focus on digital marketing, increase its kitchen facilities, and invest in New Product Development (NPD).
days to go:
Expired
investment:
£226,598
The world's first alcoholic drinks company adding collagen to spirits with an elegant and refined taste. This unique recipe has stayed true to the principles of a classic gin but with a rejuvenating twist of anti-ageing botanicals such as pink grapefruit, star anise and fresh orange, with the innovative addition of pure collagen. The collagen market is estimated to be worth $6.63bn by 2025. Till now, 27,000 bottles sold, secured over 200 UK stockists including Ocado & Amazon, successful tastings at Taste London, BBC Good Food and appeared in over 300 media outlets including Lorraine, Sky News, Vogue, Daily Telegraph and Sunday Times. With the proceeds, they will launch internationally, maximise untapped UK opportunities and aim to become the leader in the new and evolving collagen markets.
days to go:
Expired
investment:
£26,700
Cook My Grub (CMG) is an online food delivery marketplace that offers fresh and authentic home-cooked food using Artificial Intelligence (AI) and Machine Learning (ML). CMG allows customers to choose their food from options such as vegetarianism, veganism, halal, and gluten-free. Customers can use CMG's app to order food on the same day or pre-order several days or even weeks in advance. CMG points out that it sets up 'Virtual Restaurants' for home-chefs giving them the flexibility to decide when, what, and how much they aim to cook. It aims to be a contender in the £10+ billion UK restaurant delivery market. CMG argues that it has served 1300+ meals across Maidenhead, Windsor, and Slough. It has planned future expansion across London, Reading, Swindon, and Home Counties. The company has featured in publications like BBC Berkshire Radio, Public Sector Catering, Business Cloud, and TechFound. It will use the investment to increase marketing, scale-up operations, and grow its technology teams.
days to go:
Expired
investment:
£685,544
NoshyCircle intends to disrupt the £8.5 billion UK takeaway market by offering healthy home-cooked meals with ingredients and their nutritional value clearly displayed on deliveries. Consumers can use the app to order their meals prepared by cooks in their neighbourhood. NoshyCircle ensures that the cooks are registered with their local council having a food hygiene rating of three or above. The company also strives to make sure that all its deliveries arrive in an eco-friendly packaging and delivery solution. NoshyCircle enables anyone passionate about cooking to register themselves as cooks and start their virtual kitchen. It currently has 20 such people on its platform. NoshyCircle will use the funds to scale its presence to the rest of London by the end of 2021 and expand its social media presence to attract more consumers to grow its business.
days to go:
Expired
investment:
£91,424
CakeDrop is a cake scheduling and delivery platform revolutionising office cake culture. The company's products, it claims, helps save office managers' time, brings teams together, and provides a lucrative route to market for local artisan bakeries. In the wake of Covid-19, the company adapted itself to provide cake by post which has proved to be a profitable move with companies wanting to treat staff at home. CakeDrop sells packages of 5, 12, 25 or 50 cakes, which appear as a credit on a customers' online account for them to schedule for delivery as-and-when required. The company delivers its cakes via zero-emission bikes. It has featured in publications like British Baker Magazine, City AM and Business Daily and has witnessed an 84% repeat purchase rate on packages from 2018 onwards. The company will use the investment to improve its marketing campaign, upgrade its platform, hire staff and boost product development.
days to go:
Expired
investment:
£100,621
