JOHNNY'S is an ethical, vegan, and sex-positive subscription condom brand. The company aims to deliver its products on a subscription basis, following in the footsteps of Direct-To-Consumer (DTC) health disruptors like Harry's and Dollar Shave Club. It aims to become a contender in the global condom market that is set to be worth $15 Billion by 2026 and enter the lubricant and sex toy market later in 2021. The company has also pledged to give a condom to HIV/STI/NHS clinics for each condom sold. It will use the investment for a PR launch, social media advertising, stock purchase, and attract talent to help the business hit its growth targets.
days to go:
Expired
investment:
£182,281
Lemonade Dolls (LD) is the UK's first subscription underwear brand that aims to make hassle-free and comfortable underwear for young women. The company's revenue has grown 550% since January 2020. The Lemonade Dolls brand is sold in Topshop, New Look, and ASOS Marketplace. LD has 2,600 subscribers, 15,000 Dolls on its database, and over 70,000 followers across LD and Lemon's on Instagram. It also aims to bring audiences different brands like Candy Kittens, Frank Body, Dr Paw Paw, Mooncup, and Oh K!. The company has been praised by fashion magazine Grazia as having 'Broken the mould'. The company will use the investment to develop the technology behind its subscription platform, grow its product offering, strengthen its virtual presence, and drive brand awareness.
days to go:
Expired
investment:
£258,328
Bee Good is a British company that specialises in award-winning natural skincare products made using local honey, propolis, and bee wax. Its range of products is certified cruelty-free and they are sold via Amazon across Europe and locally in Waitrose, UK. The company saw 45% of its online buyers returning to buy again. Bee Good is profitable and positioned for growth; its website drives high margin sales year on year which were up 69%+ in Jan 2019. The company is working towards expanding its range and promoting British bees and beekeepers.
days to go:
Expired
investment:
£255,080
Fighter Shots (FS) is a company that makes daily energy shots from a range of sources like ginger, turmeric and manuka honey to boost and strengthen human immunity. FS has sold over 50,000 bottles since its launch in November 2019. The functional drinks market has the potential to grow by $180 billion (11% CAGR) to $270 billion from 2020-24 on the back of COVID-19. FS aims to be a disruptor in this segment and asserts that its a dependable substitute to coffee and sugary drinks. It has secured listings with the Health Store, Tree of Life and DDC. The company is also developing sales in the United Arab Emirates (UAE). FS will use the investment to build its digital marketing and sales capabilities to bring its product to more customers.
days to go:
Expired
investment:
£160,000
You Couture provides a comfortable and customised way for the busy professional woman to acquire office and boardroom ensemble. It takes the stress out of dressing for work by leveraging technology to allow for customization and a tailored fit. The company is in partnership with the leading women in the business world and have 1500 members. You Couture has been in partnership with Baroness Karren Brady and Cherie Blair. The company is scheduling the relaunch in January 2020.
days to go:
Expired
investment:
£32,900
Altr is an e-commerce startup that specialises in male grooming and cosmetics. It is a brand that is committed to helping men look and feel more confident. The company adopts a B2C business model with the aim to reconstruct male cosmetics from a niche into a mass-market essential. The company retails through its own website and supplies across the UK, the US, Italy, and Spain through Amazon. In December last year, the company recorded a monthly turnover of £45k, doubling sales month on month (Oct-Dec). The funds raised will be used to increase product range and expand internationally.
days to go:
Expired
investment:
£103,530
East London Liquor Company (ELLC) has been distilling, importing and serving gins, whiskies, vodkas, rums, and canned cocktails since 2014. ELLC asserts that off-trade gin sales hit US$8.4 billion in 2020 with UK seltzer sales expected to reach £75 million by 2023. It intends to become a contender in the aforementioned categories. ELLC has had a 600% Year-on-Year (YoY) increase to £206,000 in off-trade sales from 2019-2020 to 2020-2021. The company has partnered with the UNESCO world heritage site, Royal Botanic Gardens, Kew, to release its product, Kew Gin. It has also entered into the Ready-To-Drink and seltzer categories with its range of canned drinks, and onboarded retailers like Waitrose, Tesco, and Co-Op. The company will use the investment to grow its off-trade channels both in the UK and abroad, expand its Direct To Consumer (DTC) output, update its 'Brand Home' to attract more customers, and increase its whisky production to meet demand.
days to go:
Expired
investment:
£921,686
West Berkshire Brewery is a beer manufacturer on a mission to deliver best-in-class beers, from heritage styles to modern craft beers, to its customers. Its products are on the shelves of UK supermarkets including Waitrose, Tesco and the Co-Op. The company can scale up to 26 million pints per annum thanks to its modern brewery units that are equipped with bottling and canning lines technologies along with the option of cold storage. Its brewery consists of a 200-capacity 'Taproom & Kitchen', a destination venue that generates a revenue of £1.4 million per annum. It will utilise the investment to support the installation and commissioning of its 'Fridge Pack Machine', support marketing initiatives with its pub partners across the South of England, and provide capital to enable any pub acquisition opportunities as they arise over the coming year.
days to go:
Expired
investment:
£1,390,948
Hemspan states that it designs bio-based building systems and products for construction by combining modern methods, technology and hemp to produce net-zero carbon solutions. The company argues that every time an average house is built, the CO2 emitted by the manufacture, transport and assembly of the materials used is around 50 to 60 tonnes. Hemspan says that one hectare of UK-grown industrial hemp can absorb 11 tonnes of CO2 each year with regeneratively farmed hemp capable of sequestering a further 6 tonnes per hectare of CO2 into the soil each year. Hemspan intends to activate significant demand for hemp farming in the UK and develop processing technologies to reduce reliance on imports and enable large scale manufacturing of bio-based cladding and insulation products that spin out of R&D programmes. It asserts that the global industrial hemp market is expected to grow at 25% CAGR reaching US$ 27 billion by 2028. It aims to be a contender in this segment.
days to go:
Expired
investment:
£200,000
Percuro is a low carbon, next-generation pet food that is ethically farmed and formulated using insect proteins. The company argues that its pet food has a low carbon pawprint whilst being hypoallergenic and nutritious with low inflammation properties. Percuro has launched its Direct-To-Consumer (DTC) site in the UK and Germany with a roll-out plan that includes covering additional EU markets later in 2021, raised a £340,000 seed investment in the previous 10 months, and signed product listing agreements with key retailers in the UK and Singapore. The company will use 40% of the investment for brand building through digital marketing, 30% for retailer brand-building investments, 20% towards launching treats and its plant dog range, and 10% towards new market expansion into Asia.
days to go:
Expired
investment:
£618,596
