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Nextfin recently provided True Royalty Television with a Gold Rating of 83%. It serves the global millions of Royal superfans, with 20,000 paying subscribers already on its platform.
With 350+ hours of top quality Royal content, refreshed monthly and with exclusive commissions, True Royalty curates relevant titles according to Royal news and the viewer's interest areas—British Royals, World Royals, and Royalty through history.
There are 25 million people in the US alone who identify as both active Royal fans and who stream on-demand TV, up almost 300% from 8.6 million in 2018. The founders of the channel have assembled a diverse team of proven experts in TV production and distribution, digital marketing, PR, and brand partnerships from around the world.
With the investment, the channel has identified partners for further growth opportunities including launching beyond the current US, Canada, Australia, NZ, UK & Ireland into India, Europe, the Middle East, and the Far East demographics.
NextFin spoke to the entrepreneurs and investors behind the business to gauge how their crowdfunding rating has had an impact on its operations.
Edward Mason, co-founder of True Royalty TV told us:
‘There are so many interesting business ideas looking to crowdfunding to accelerate their plans, but it takes more than a good idea to deliver real investor value. NextFin provides a reassuring reference point for investors as it is a completely independent evaluation of the many propositions vying for investors’ attention.
“Their assessment of the True Royalty TV proposition reflects what we see as the core strengths of the business and we're really pleased NextFin share our confidence in our business and its ambitions.”
According to the CEO of Farnham Capital Ltd: "The NextFin rating system is a welcome introduction into the private capital ecosystem. I am delighted that TRtv have scored so highly, reflecting the quality of idea, management team and execution to date.
“Farnham Capital, which is focussed on private capital access and the de-risking of private capital investment, believes rating systems will prove to be a useful future tool to help sort the wheat from the chaff."
Sacha Bright, CEO of Nextfin, said: “I wish TRTV a 'right royal' success for the future.”
Authors: Oliver Murphy and Sacha Bright
Disclaimer
To the best of our knowledge, the information we have provided is correct at the time of publishing. Sacha Bright is not a solicitor or accountant and we recommend that you seek professional advice on any topic discussed.
Tagged: Rating equity crowdfunding alternative finance business entrepreneur
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